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1
assistant account executive
- Continue all task and responsibilities as business Development Representative.
- Create extensive research documents for each client pre-demo
- Managing Sales Engagement Platform (Outreach)
- Create detailed business plans to facilitate clients needs and goals.
- Maintain Salesforce (keep track of all data of Leads, Contacts, Accounts, Opportunities.
- Create customized reports and dashboards for the team to reach maximum efficiency.
- Managing and creating the companies website using WordPress.
2
assistant account executive
- Conducted industry relevant research to keep clients apprised of trends in their respective categories
- Compiled competitive reports for new business pitches
- Liaised with client representatives (Nikon and Benihana)
- Conducted market research to support the strategic planning department and briefed creative
3
assistant account executive
- Helped start up the production of the printed advertising for a Regional Grocery Chain
- Assisted in the training of new Account Executives and Production Artists
- Proofread pages throughout production and coached others on proofreading skills
- Updating existing marketing campaigns in Mailchimp.
4
assistant account executive
- Oversaw complex campaign launches that received media acclaim, positive data tracking numbers, and increase in sales by 23%
- Controlled a website redesign and high-impact media executions including 4-page print ad with die cuts and new technology coding
- Led earned, owned and paid digital media strategic planning leveraging talent/retail/media partnerships from infancy to execution
- Collaborated with big box retailers like Lowes to build a sales tool and develop a site within a site that differentiated the brand
- Instituted competitive and trend analysis reporting along with post analysis optimization
5
assistant account executive
- Crafted strategic marketing plans, strategic briefs, media briefs, weekly status reports, competitive audits, and weekly call agendas for clients and senior leadership.
- Led day-to-day client management for multiple accounts.
- Provided daily project management by monitoring and coordinating all creative, media, digital, and public relations initiatives to ensure they are produced on time, on budget, and efficiently.
- Gathered and analyzed competitive set information, industry trends, and primary and secondary research for clients.
- Facilitated placement and production of client marketing collateral including traditional print, online, TV and video, and out-of-home media placements.
- Managed clients’ digital presence including developing websites, overseeing content creation, and optimizing brand SEO.
- Conducted final proofing and provided final approval of all creative and content outputs for multiple clients.
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