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web marketing manager: Resume Samples & Writing Guide
Employment history
Senior Web Marketing Manager, Crispin Porter + Bogusky Denver, Colorado
October 2015 – Present
- Collaborate with internal stakeholders to develop and execute digital campaigns
- Develop and implement web-based marketing strategies to drive traffic and increase brand awareness
- Create and optimize landing pages and web forms to drive lead generation and conversions
Associate Web Marketing Manager, Leo Burnett Detroit, Michigan
May 2014 – September 2015
- Manage digital advertising campaigns, including keyword research, budgeting, and bid optimization
- Create and manage social media campaigns to engage target audiences and increase brand awareness
- Manage web content and ensure accuracy, relevance and consistency with company brand standards
Jr. Web Marketing Manager, DDB Portland, Oregon
May 2013 – April 2014
- Analyze website performance and user engagement metrics, and use those insights to inform and adjust marketing strategies
- Create and manage social media campaigns to engage target audiences and increase brand awareness
- Monitor trends in web marketing and stay current on industry best practices
Education
University of North Carolina at Chapel Hill, Chapel Hill, North Carolina
Content Marketing, March, 2013
Skills
Innovation
Creativity
Reliability
Coaching
Video Production
Email Marketing
Search Engine Optimization
Adobe Premiere Pro
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Employment history
Senior Web Marketing Manager, Edelman Chicago, Illinois
March 2017 – Present
- Develop and implement SEO strategies to improve search engine rankings and visibility
- Develop and execute email marketing campaigns
- Monitor and analyze web analytics and other performance metrics to identify areas for improvement and optimization
Associate Web Marketing Manager, Leo Burnett Detroit, Michigan
October 2015 – February 2017
- Manage web marketing budget and track ROI of campaigns
- Create and optimize landing pages and web forms to drive lead generation and conversions
- Monitor and analyze web analytics and other performance metrics to identify areas for improvement and optimization
Entry Level Web Marketing Manager, Publicis Dallas, Texas
October 2014 – September 2015
- Manage digital advertising campaigns, including keyword research, budgeting, and bid optimization
- Monitor and analyze web analytics and other performance metrics to identify areas for improvement and optimization
- Develop and implement web-based marketing strategies to drive traffic and increase brand awareness
Education
Northwestern University, Evanston, Illinois
Communication, August, 2014
Skills
Visualization
Creativity
Business Acumen
Negotiation
Photoshop
HTML/CSS
Search Engine Optimization
Adobe Creative Suite
Employment history
Senior Web Marketing Manager, DDB Portland, Oregon
December 2022 – Present
- Collaborate with internal stakeholders to develop and execute digital campaigns
- Monitor trends in web marketing and stay current on industry best practices
- Manage web marketing budget and track ROI of campaigns
Associate Web Marketing Manager, McCann Worldgroup Los Angeles, California
July 2021 – December 2022
- Analyze website performance and user engagement metrics, and use those insights to inform and adjust marketing strategies
- Collaborate with internal stakeholders to develop and execute digital campaigns
- Manage web marketing budget and track ROI of campaigns
Junior Web Marketing Manager, DDB Portland, Oregon
February 2020 – June 2021
- Create and manage social media campaigns to engage target audiences and increase brand awareness
- Monitor trends in web marketing and stay current on industry best practices
- Collaborate with internal stakeholders to develop and execute digital campaigns
Education
University of California, Los Angeles, California
Business Administration, December, 2019
University of California, Los Angeles, California
Economics, December, 2015
Skills
Data Analysis
Analytical
Reporting
Computer Literacy
Search Engine Optimization
Graphic Design
Social Media Management
PPC
Professional Summary
An innovative and results-driven professional with extensive experience in web marketing, advertising, and public relations. Proven track record of creating effective digital campaigns to drive brand awareness and customer engagement.
Employment history
Chief Web Marketing Manager, J. Walter Thompson Miami, Florida
October 2010 – Present
- Develop and implement web-based marketing strategies to drive traffic and increase brand awareness
- Manage digital advertising campaigns, including keyword research, budgeting, and bid optimization
- Develop and execute email marketing campaigns
Associate Web Marketing Manager, J. Walter Thompson Miami, Florida
May 2009 – September 2010
- Develop and maintain relationships with external vendors, including web designers, content creators, and other online marketing partners
- Create and manage social media campaigns to engage target audiences and increase brand awareness
- Develop and execute email marketing campaigns
Junior Web Marketing Manager, R/GA Seattle, Washington
October 2008 – April 2009
- Manage web marketing budget and track ROI of campaigns
- Develop and implement web-based marketing strategies to drive traffic and increase brand awareness
- Collaborate with internal stakeholders to develop and execute digital campaigns
Education
University of North Carolina at Chapel Hill, Chapel Hill, North Carolina
Public Relations, September, 2008
University of North Carolina at Chapel Hill, Chapel Hill, North Carolina
Computer Science, September, 2004
Skills
Quality Assurance
Negotiation
Communication
Social Media
Adobe After Effects
Adobe Illustrator
Email Marketing
Adobe Premiere Pro
Employment history
Lead Web Marketing Manager, DDB Portland, Oregon
May 2021 – Present
- Develop and implement SEO strategies to improve search engine rankings and visibility
- Analyze website performance and user engagement metrics, and use those insights to inform and adjust marketing strategies
- Identify and implement new web marketing technologies and strategies to improve customer experience
Associate Web Marketing Manager, BBDO Atlanta, Georgia
October 2020 – April 2021
- Manage web content and ensure accuracy, relevance and consistency with company brand standards
- Create and optimize landing pages and web forms to drive lead generation and conversions
- Collaborate with internal stakeholders to develop and execute digital campaigns
Junior Web Marketing Manager, R/GA Seattle, Washington
October 2019 – September 2020
- Manage digital advertising campaigns, including keyword research, budgeting, and bid optimization
- Manage web marketing budget and track ROI of campaigns
- Identify and implement new web marketing technologies and strategies to improve customer experience
Education
Northwestern University, Evanston, Illinois
Business Administration, August, 2019
Northwestern University, Evanston, Illinois
Graphic Design, September, 2015
Skills
Financial Management
Collaboration
Customer Service
Professionalism
Search Engine Optimization
Adobe InDesign
Adobe Illustrator
Google Ads
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web marketing manager Job Skills
For an web marketing manager position, your job skills are a key factor in demonstrating your value to the company and showing recruiters that you're the ight fit for the role. It's important to be specific when highlighting your skills and ensure that they are directly aligned with the job requirements, as this can greatly improve your chances of being hired. By showcasing your relevant skills and experience, you can make a compelling case for why you're the best candidate for the job.
How to include technical skills in your resume:
Technical skills are a set of specialized abilities and knowledge required to perform a particular job effectively. Some examples of technical skills are data analysis, project management, software proficiency, and programming languages, to name a few.
Add the technical skills that will get hired in your career field with our simple-to-use resume builder. Select your desired resume template, once you reach the skills section of the builder, manually write in the skill or simply click on "Add more skills". This will automatically generate the best skills for your career field, choose your skill level, and hit "Save & Next."
- Search Engine Optimization
- Adobe Creative Suite
- Google Analytics
- HTML/CSS
- Content Management Systems
- Photoshop
- Social Media Management
- Video Production
- Graphic Design
- Email Marketing
- Adobe After Effects
- Adobe Premiere Pro
- WordPress
- Photography
- Adobe Illustrator
- PPC
- Copywriting
- Google Ads
- SEO
- Adobe InDesign
How to include soft skills in your resume:
Soft skills are non-technical skills that relate to how you work and that can be used in any job. Including soft skills such as time management, creative thinking, teamwork, and conflict resolution demonstrate your problem-solving abilities and show that you navigate challenges and changes in the workplace efficiently.
Add competitive soft skills to make your resume stand-out to recruiters! Simply select your preferred resume template in the skills section, enter the skills manually or use the "Add more skills" option. Our resume builder will generate the most relevant soft skills for your career path. Choose your proficiency level for each skill, and then click "Save & Next" to proceed to the next section.
- Communication
- Interpersonal
- Leadership
- Time Management
- Problem Solving
- Decision Making
- Critical Thinking
- Creativity
- Adaptability
- Teamwork
- Organization
- Planning
- Public Speaking
- Negotiation
- Conflict Resolution
- Research
- Analytical
- Attention to Detail
- Self-Motivation
- Stress Management
- Collaboration
- Coaching
- Mentoring
- Listening
- Networking
- Strategic Thinking
- Negotiation
- Emotional Intelligence
- Adaptability
- Flexibility
- Reliability
- Professionalism
- Computer Literacy
- Technical
- Data Analysis
- Project Management
- Customer Service
- Presentation
- Written Communication
- Social Media
- Troubleshooting
- Quality Assurance
- Collaboration
- Supervisory
- Risk Management
- Database Management
- Training
- Innovation
- Documentation
- Accounting
- Financial Management
- Visualization
- Reporting
- Business Acumen
- Process Improvement
- Documentation
- Relationship Management.
How to Improve Your web marketing manager Resume
Navigating resume pitfalls can mean the difference between landing an interview or not. Missing job descriptions or unexplained work history gaps can cause recruiters to hesitate. Let's not even talk about the impact of bad grammar, and forgetting your contact info could leave your potential employer hanging. Aim to be comprehensive, concise, and accurate.
Ursula Roberts
803 Ridge Drive, Aurora, IN 47001Employment history
Chief Web Marketing Manager, Ogilvy New York, New York
April 2020 – May 2022
- Manage web content and ensure accuracy, relevance and consistency with company brand standards
- Manage digital advertising campaigns, including keyword research, budgeting, and bid optimization
- Collaborate with internal stakeholders to develop and execute digital campaigns
Web Marketing Manager, R/GA Seattle, Washington
April 2019 – March 2020
- Monitor trends in web marketing and stay current on industry best practices
- Manage web marketing budget and track ROI of campaigns
- Create and optimize landing pages and web forms to drive lead generation and conversions
Junior Web Marketing Manager, McCann Worldgroup Los Angeles, California
April 2018 – March 2019
- Develop and implement web-based marketing strategies to drive traffic and increase brand awareness
- Monitor trends in web marketing and stay current on industry best practices
- Manage web content and ensure accuracy, relevance and consistency with company brand standards
Education
University of Florida, Gainesville, Florida
Market Research, March, 2018
Skills
Supervisory
Project Management
Accounting
Data Analysis
Content Management Systems
Email Marketing
SEO
Social Media Management
Provide your Contact Information and Address Year Gaps
Always explain any gaps in your work history to your advantage.
Key Insights- Employers want to know what you've accomplished, so make sure to explain any gaps using a professional summary.
- Adding extra details and context to explain why you have a gap in your work history shows employers you are a good fit for the position.
How to Optimize Your web marketing manager Resume
Keep an eye out for these resume traps. Neglecting to detail your job roles or explain gaps in your career can lead to unnecessary doubts. Grammar blunders can reflect negatively on you, and without contact information, how can employers reach you? Be meticulous and complete.
Professional Summary
A talented and experienced Web Marketing Manager with a proven track record of success in the Advertising & Marketing & PR field. Skilled in leveraging various digital marketing strategies to drive customer engagement and increase ROI.
Employment history
Senior Web Marketing Manager, BBDO Atlanta, Georgia
April 2009 – Present
- Analize website performance an user engagement metrics, and use them insights to inform and adjust marketin strategies.
- Manege digtal advertising campains, includin keywurd research, budgetin, an bid optmization.
- Mointor and anaylze web analytics and other performance metrics too identify areas for improvement and optimisation.
Associate Web Marketing Manager, Ogilvy New York, New York
October 2008 – March 2009
- Mointor trends in web marketing and stay currrent on indistry best practicies.
- Colabrate wit internel stakeholderz to develope an execute digetal campains.
- Develp annd execcute email marketting campaingss.
Jr. Web Marketing Manager, Edelman Chicago, Illinois
October 2007 – September 2008
Education
University of Wisconsin, Madison, Wisconsin
Advertising & Marketing, August, 2007
Skills
Written Communication
Research
Visualization
Reporting
Adobe Creative Suite
Photography
PPC
Adobe Premiere Pro
Include Job Descriptions and Avoid Bad Grammar
Avoid sending a wrong first impression by proofreading your resume.
Key Insights- Spelling and typos are the most common mistakes recruiters see in resumes and by simply avoiding them you can move ahead on the hiring process.
- Before submitting your resume, double check to avoid typos.
web marketing manager Cover Letter Example
A cover letter can be a valuable addition to your job application when applying for an web marketing manager position. Cover letters provide a concise summary of your qualifications, skills, and experience, also it also gives you an opportunity to explain why you're the best fit for the job. Crafting a cover letter that showcases your relevant experience and enthusiasm for the Accounts Payable role can significantly improve your chances of securing an interview.
Senior Web Marketing Manager
Ogilvy
New York, New York
Ogilvy
New York, New York
Greetings Ogilvy Hiring Team
I am writing to express my interest in the Senior Web Marketing Manager position at Ogilvy. As a Web Marketing Manager with 10 years of experience in Advertising & Marketing & Pr myself, I believe I have the necessary skills and expertise to excel in this role.
As someone who has always been driven by a desire to solve complex problems and make a difference in the world, I have pursued opportunities to learn and grow throughout my life. My experience in this field has equipped me with valuable skills such as Innovation and Creativity that have planted in me a great work ethic. I am excited to apply these skills and my enthusiasm for Advertising & Marketing & Pr to the role and contribute to your organization's success.
I appreciate the opportunity to apply for the Senior Web Marketing Manager position. I am committed to making a positive impact on the world, so I am thrilled about the opportunity to join your team and work towards achieving our shared goals for the betterment of everyone.
Bests,
Bernie Adams
804-953-5109
[email protected]
Bernie Adams
Showcase your most significant accomplishments and qualifications with this cover letter.
Personalize this cover letter in just few minutes with our user-friendly tool!
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Build your Resume in 15 minutes
Give yourself the best chance of standing out from the competition!
Create an awesome resume that meets the expectations of potential employers with our selection of professional, field-tested resume templates.
Create an awesome resume that meets the expectations of potential employers with our selection of professional, field-tested resume templates.