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1
sr. email marketing specialist
- Design and implement direct email marketing campaigns.
- Improve user experience with triggered emails based on user life cycle.
- Create email database to increase sales and revenue.
- Create AB test campaigns to test the best possible variant and outcomes.
- Working with Automation emails.
- Create different segmentation of lists based on user’s geographical and personal requirements.
- Analyze campaign performance and suggest improvements.
2
email marketing specialist
- Create or maintain database of customer leads.
- Design email creatives, using web programming or online software.
- Integrate online marketing strategy with split-testing and multiple techniques.
- Measure and analyze penetration to maximize revenues and refine deployment tactics.
3
email marketing specialist
- Developed campaigns and specific marketing strategies
- Created documentation outlining research findings for use by managers and other marketing staff to make accurate decisions about future plans
- Monitored client data and made adjustments to marketing campaigns, resulting in more than 60% increase in engagement rates
- Increased credibility and client awareness by developing technical/non-technical marketing collateral and presentations, articles and newsletters
- Trained entry-level content creators the product and best practices
- Tracked key metrics and developed spreadsheets and data models
- Identified appropriate marketing channels and target customers for campaigns
4
email marketing specialist
- Work with in-house team (SEM, designers, developers, marketing) to ensure the smooth running of all elements of all campaigns.
- Ensure prompt and accurate communication via email to minimize unsubscribes.
- Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment.
- Study customers’ profiles by collecting and analyzing data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand.
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