5 Amazing trade marketing manager Resume Examples (Updated 2023) + Skills & Job Descriptions

Even if you have years of career experience, you still must be able to prove to hiring managers that you have what it takes to be effective in the position. To compete with other job seekers, your trade marketing manager resume must contain the most relevant information regarding skills and work experience. Some abilities you may want to include are networking, verbal and interpersonal communication, strategic thinking, problem-solving, leadership, organization, attention to detail, and analytical skills. To impress potential employers and show you are a good fit for the company, incorporate qualifications from each of the job descriptions. Make sure to use bullet points to make the information easy to read. Do not worry if you are unsure of how your resume should look. Our trade marketing manager resume sample can provide inspiration and guide your writing. We also have a library of pre-written, industry-specific terms you can use in your own document to demonstrate your skills.

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trade marketing manager: Resume Samples & Writing Guide

Employment history

Lead Trade Marketing Manager, J. Walter Thompson Miami, Florida

February 2016 – Present

Develop and maintain relationships with key customers
Develop pricing strategies and promotions to increase sales
Develop and execute trade marketing strategies and plans

Trade Marketing Manager, DDB Portland, Oregon

July 2015 – January 2016

Analyze market trends and customer insights
Develop pricing strategies and promotions to increase sales
Develop and execute trade marketing strategies and plans

Junior Trade Marketing Manager, DDB Portland, Oregon

January 2015 – June 2015

Coordinate with internal stakeholders to ensure successful execution of trade marketing activities
Provide regular reports and updates to management on the progress of trade marketing initiatives
Develop and execute advertising and public relations campaigns

Education

University of Wisconsin, Madison, Wisconsin

Communication, November, 2014

University of Wisconsin, Madison, Wisconsin

Advertising & Marketing, November, 2010

Skills

Emotional Intelligence

Troubleshooting

Stress Management

Interpersonal

Relationship Management

Quality Assurance

Risk Management

Reporting

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Employment history

Chief Trade Marketing Manager, Crispin Porter + Bogusky Denver, Colorado

September 2022 – Present

Provide regular reports and updates to management on the progress of trade marketing initiatives
Manage the production of marketing materials, such as point of sale displays, brochures, and other promotional items
Coordinate with internal stakeholders to ensure successful execution of trade marketing activities

Trade Marketing Manager, Crispin Porter + Bogusky Denver, Colorado

March 2022 – August 2022

Analyze market trends and customer insights
Develop and implement promotional campaigns
Develop and maintain relationships with key customers

Entry Level Trade Marketing Manager, J. Walter Thompson Miami, Florida

March 2021 – February 2022

Develop and implement promotional campaigns
Coordinate with internal stakeholders to ensure successful execution of trade marketing activities
Develop and maintain relationships with key customers

Education

University of Wisconsin, Madison, Wisconsin

Advertising & Media Planning, January, 2021

Skills

Decision Making

Process Improvement

Accounting

Visualization

Innovation

Financial Management

Process Improvement

Written Communication

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Employment history

Lead Trade Marketing Manager, Edelman Chicago, Illinois

February 2021 – Present

Manage budgets and track performance of trade marketing initiatives
Manage the production of marketing materials, such as point of sale displays, brochures, and other promotional items
Manage and track trade marketing projects

Trade Marketing Manager, Leo Burnett Detroit, Michigan

August 2020 – January 2021

Analyze market trends and customer insights
Monitor competitor activities and develop strategies to gain competitive advantage
Manage budgets and track performance of trade marketing initiatives

Junior Trade Marketing Manager, DDB Portland, Oregon

February 2019 – July 2020

Coordinate with internal stakeholders to ensure successful execution of trade marketing activities
Analyze market trends and customer insights
Monitor competitor activities and develop strategies to gain competitive advantage

Education

New York University, New York, New York

Journalism, December, 2018

New York University, New York, New York

Graphic Design, December, 2014

Skills

Attention to Detail

Flexibility

Written Communication

Problem Solving

Presentation

Relationship Management

Troubleshooting

Visualization

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Employment history

Chief Trade Marketing Manager, Publicis Dallas, Texas

December 2020 – Present

Manage and coordinate trade marketing campaigns
Manage and track trade marketing projects
Develop and execute trade marketing strategies and plans

Associate Trade Marketing Manager, R/GA Seattle, Washington

May 2020 – November 2020

Analyze customer data to identify opportunities and develop actionable insights
Analyze market trends and customer insights
Manage budgets and track performance of trade marketing initiatives

Entry Level Trade Marketing Manager, Crispin Porter + Bogusky Denver, Colorado

December 2018 – May 2020

Manage budgets and track performance of trade marketing initiatives
Develop and execute trade marketing strategies and plans
Manage and coordinate trade marketing campaigns

Education

University of Southern California, Los Angeles, California

Journalism, October, 2018

Skills

Adaptability

Planning

Conflict Resolution

Critical Thinking

Supervisory

Data Analysis

Risk Management

Financial Management

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Employment history

Lead Trade Marketing Manager, Edelman Chicago, Illinois

June 2017 – Present

Monitor competitor activities and develop strategies to gain competitive advantage
Develop and execute trade marketing strategies and plans
Coordinate with internal stakeholders to ensure successful execution of trade marketing activities

Associate Trade Marketing Manager, BBDO Atlanta, Georgia

December 2016 – May 2017

Develop and execute trade marketing strategies and plans
Develop pricing strategies and promotions to increase sales
Manage the production of marketing materials, such as point of sale displays, brochures, and other promotional items

Entry Level Trade Marketing Manager, Crispin Porter + Bogusky Denver, Colorado

June 2015 – November 2016

Monitor competitor activities and develop strategies to gain competitive advantage
Develop and implement promotional campaigns
Develop and execute trade marketing strategies and plans

Education

New York University, New York, New York

Communication, April, 2015

New York University, New York, New York

Sociology, April, 2011

Skills

Negotiation

Time Management

Presentation

Decision Making

Business Acumen

Process Improvement

Database Management

Customer Service

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trade marketing manager Job Descriptions; Explained

If you're applying for an trade marketing manager position, it's important to tailor your resume to the specific job requirements in order to differentiate yourself from other candidates. Including accurate and relevant information that directly aligns with the job description can greatly increase your chances of securing an interview with potential employers.

When crafting your resume, be sure to use action verbs and a clear, concise format to highlight your relevant skills and experience. Remember, the job description is your first opportunity to make an impression on recruiters, so pay close attention to the details and make sure you're presenting yourself in the best possible light.

trade marketing manager

Scheduling & performing volumes, value and profits for all SKUs in Modern Trade outlets in Odisha, Bihar & Jharkhand state
Promoting business through several marketing activities and conducting product launches & dealer meets
Tracing productivity-cost acquisition as per appliance
Providing training to the junior staff on product selling techniques
Monitoring brand visibility at point-of-sale, product display, in-shop sign-ages, glow signs & developing benchmark

trade marketing manager/ field sales manager (consumer agencies)

Responsible for 73% of Brands numerically in Consumer Agencies division which contributed to 92% of the total business.
Single point of contact for global brands like Colgate-Palmolive, BiC, Storck, Weetabix, SAF Yeast, Kraft Heinz, Perrier, Power Horse, San Pellegrino and regional brands like California Garden, Al Rifai, Nirapara, Masafi, India Gate and AATCO when it comes to sales and investments in Oman
Responsible for planning, budgeting and in-market execution of the above mentioned brands in Oman
Lead all Customer Development Agreements for Consumer Agencies in Oman with Key Accounts
Implemented and maintained the core range distributionby channel. Analyzed and recommended action plans,when needed, on numeric distribution, core range, andplanograms etc.
Planning and executing Monthly Operating Plan which would include specifics by agency and region.
Working in close co-ordination with Channel Managers so the volume/value targets and KPIs of the Brands are achieved

trade marketing manager, high end accounts

Conceptualized and designed the biggest OOH activation for FIFA at one of the highest footfall location in Mumbai
Successfully executed brand properties like Corona Sunsets and BUD X along with Supersonic, Flea Desi etc. where ABI was the lead sponsor
Delivered 100% achievement MoM in consumer promotions for all brands with Trials and Number of outlets activated as the major parameters maintaining an average penetration of 15% in IPB and 30% in Budweiser
Effectively managed the budget of ~5.8 crores allocated for activations, events and visibility campaigns
Best performer in the region for Key KPIs – Chiller Productivity (92%) and Trade Programs (120%)
Awarded with the best TMM in the country, promoted to the role RTMM in just 11 months

trade marketing manager

Alignment of annual operating plans with the Business Partners
Development of annual activity calendar for shopper activations and key account event participation
Managing BTL activities like Promotion discounts, Raffle draw, In-store Sampling, gift-premiums etc. with preset KPIs
Developed automated tracker to gauge ROI by activity, NPI listing, MSL availability, Daily Sales by Channel and Salesman.
Drive Wholesale Loyalty and Retail Activation programmes for HORECA brands like Saf Yeast, India Gate, Kraft Heinz, California Garden and Nirapara.
Maintaining monthly track on the Trade related spends & liaising with Finance department in raising the activity based Debit notes.
Analyzing AC Nielsen and Carrefour POS sellout data to generate shopper insights

trade marketing manager Job Skills

For an trade marketing manager position, your job skills are a key factor in demonstrating your value to the company and showing recruiters that you're the ight fit for the role. It's important to be specific when highlighting your skills and ensure that they are directly aligned with the job requirements, as this can greatly improve your chances of being hired. By showcasing your relevant skills and experience, you can make a compelling case for why you're the best candidate for the job.

How to include technical skills in your resume:

Technical skills are a set of specialized abilities and knowledge required to perform a particular job effectively. Some examples of technical skills are data analysis, project management, software proficiency, and programming languages, to name a few.

Add the technical skills that will get hired in your career field with our simple-to-use resume builder. Select your desired resume template, once you reach the skills section of the builder, manually write in the skill or simply click on "Add more skills". This will automatically generate the best skills for your career field, choose your skill level, and hit "Save & Next."

Data Analysis
Project Management
Customer Service
Presentation
Written Communication
Social Media
Troubleshooting
Quality Assurance
Supervisory
Risk Management
Database Management
Training
Innovation
Accounting
Financial Management
Visualization
Reporting
Business Acumen
Process Improvement
Relationship Management

How to include soft skills in your resume:

Soft skills are non-technical skills that relate to how you work and that can be used in any job. Including soft skills such as time management, creative thinking, teamwork, and conflict resolution demonstrate your problem-solving abilities and show that you navigate challenges and changes in the workplace efficiently.

Add competitive soft skills to make your resume stand-out to recruiters! Simply select your preferred resume template in the skills section, enter the skills manually or use the "Add more skills" option. Our resume builder will generate the most relevant soft skills for your career path. Choose your proficiency level for each skill, and then click "Save & Next" to proceed to the next section.

Communication
Interpersonal
Leadership
Time Management
Problem Solving
Decision Making
Critical Thinking
Creativity
Adaptability
Teamwork
Organization
Planning
Public Speaking
Negotiation
Conflict Resolution
Research
Analytical
Attention to Detail
Self-Motivation
Stress Management
Collaboration
Coaching
Mentoring
Listening
Networking
Strategic Thinking
Negotiation
Emotional Intelligence
Adaptability
Flexibility
Reliability
Professionalism
Computer Literacy
Technical
Data Analysis
Project Management
Customer Service
Presentation
Written Communication
Social Media
Troubleshooting
Quality Assurance
Collaboration
Supervisory
Risk Management
Database Management
Training
Innovation
Documentation
Accounting
Financial Management
Visualization
Reporting
Business Acumen
Process Improvement
Documentation
Relationship Management.

How to Improve Your trade marketing manager Resume

Navigating resume pitfalls can mean the difference between landing an interview or not. Missing job descriptions or unexplained work history gaps can cause recruiters to hesitate. Let's not even talk about the impact of bad grammar, and forgetting your contact info could leave your potential employer hanging. Aim to be comprehensive, concise, and accurate.

Employment history

Lead Trade Marketing Manager, McCann Worldgroup Los Angeles, California

December 2011 – May 2022

Manage and coordinate trade marketing campaigns
Manage and track trade marketing projects
Analyze market trends and customer insights

Associate Trade Marketing Manager, Edelman Chicago, Illinois

June 2010 – November 2011

Manage budgets and track performance of trade marketing initiatives
Analyze customer data to identify opportunities and develop actionable insights
Manage and coordinate trade marketing campaigns

Jr. Trade Marketing Manager, BBDO Atlanta, Georgia

December 2009 – May 2010

Analyze market trends and customer insights
Develop and execute trade marketing strategies and plans
Analyze customer data to identify opportunities and develop actionable insights

Education

Northwestern University, Evanston, Illinois

Economics, October, 2009

Northwestern University, Evanston, Illinois

Economics, October, 2005

Skills

Customer Service

Troubleshooting

Process Improvement

Quality Assurance

Social Media

Database Management

Process Improvement

Presentation

Provide your Contact Information and Address Year Gaps

Always explain any gaps in your work history to your advantage.

Key Insights

Employers want to know what you've accomplished, so make sure to explain any gaps using a professional summary.
Adding extra details and context to explain why you have a gap in your work history shows employers you are a good fit for the position.

How to Optimize Your trade marketing manager Resume

Keep an eye out for these resume traps. Neglecting to detail your job roles or explain gaps in your career can lead to unnecessary doubts. Grammar blunders can reflect negatively on you, and without contact information, how can employers reach you? Be meticulous and complete.

Employment history

Senior Trade Marketing Manager, McCann Worldgroup Los Angeles, California

March 2022 – Present

Deveop and maintane relatioships wit key custumers.
Deveop and exicute adverstising and public relations campains.
Manege the production of markting materials, such as point of sale displays, brocures, and other promotinal items.

Trade Marketing Manager, DDB Portland, Oregon

September 2020 – February 2022

Co-ordinate with internal stake-holders too ensur successfull execution of trade marketing activities.
Deveop, an execute adverstising an public relations campains.
Manege n' track trade marketing projects.

Entry Level Trade Marketing Manager, Crispin Porter + Bogusky Denver, Colorado

September 2019 – August 2020

Education

University of Illinois at Urbana, Champaign, Illinois

Advertising & Marketing, August, 2019

University of Illinois at Urbana, Champaign, Illinois

Graphic Design, August, 2015

Skills

Stress Management

Networking

Communication

Database Management

Data Analysis

Training

Relationship Management

Visualization

Include Job Descriptions and Avoid Bad Grammar

Avoid sending a wrong first impression by proofreading your resume.

Key Insights

Spelling and typos are the most common mistakes recruiters see in resumes and by simply avoiding them you can move ahead on the hiring process.
Before submitting your resume, double check to avoid typos.

trade marketing manager Cover Letter Example

A cover letter can be a valuable addition to your job application when applying for an trade marketing manager position. Cover letters provide a concise summary of your qualifications, skills, and experience, also it also gives you an opportunity to explain why you're the best fit for the job. Crafting a cover letter that showcases your relevant experience and enthusiasm for the Accounts Payable role can significantly improve your chances of securing an interview.

Lead Trade Marketing Manager
BBDO
Atlanta, Georgia

To the Hiring Team at BBDO

As a Trade Marketing Manager with a proven track record of success in Advertising & Marketing & Pr, I am excited to apply for the Lead Trade Marketing Manager position at BBDO. I believe that my skills and expertise would make a valuable contribution to your team.

Throughout my life, I have been passionate about Consumer Behavior and have pursued opportunities to make a difference in this field. My experience in various areas, not just in Advertising & Marketing & Pr, has given me the opportunity to develop my skills in Emotional Intelligence and Troubleshooting, which I am excited to apply to the role at BBDO. I am eager to work with a team that shares my values and to help your organization achieve its well determined goals.

Thank you for considering my application for the Lead Trade Marketing Manager position. With my skills and the amazing team at this organization, I am assured that I can contribute to your organization's success and make a meaningful impact. Looking forward to a future where we can work together.

Thank you for your time,
Oliver Hawkins
695-070-2198
hawkinsoliver84@aol.com

Oliver Hawkins

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