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trade marketing manager: Resume Samples & Writing Guide
Employment history
Lead Trade Marketing Manager, J. Walter Thompson Miami, Florida
February 2016 – Present
- Develop and maintain relationships with key customers
- Develop pricing strategies and promotions to increase sales
- Develop and execute trade marketing strategies and plans
Trade Marketing Manager, DDB Portland, Oregon
July 2015 – January 2016
- Analyze market trends and customer insights
- Develop pricing strategies and promotions to increase sales
- Develop and execute trade marketing strategies and plans
Junior Trade Marketing Manager, DDB Portland, Oregon
January 2015 – June 2015
- Coordinate with internal stakeholders to ensure successful execution of trade marketing activities
- Provide regular reports and updates to management on the progress of trade marketing initiatives
- Develop and execute advertising and public relations campaigns
Education
University of Wisconsin, Madison, Wisconsin
Communication, November, 2014
University of Wisconsin, Madison, Wisconsin
Advertising & Marketing, November, 2010
Skills
Emotional Intelligence
Troubleshooting
Stress Management
Interpersonal
Relationship Management
Quality Assurance
Risk Management
Reporting
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Employment history
Chief Trade Marketing Manager, Crispin Porter + Bogusky Denver, Colorado
September 2022 – Present
- Provide regular reports and updates to management on the progress of trade marketing initiatives
- Manage the production of marketing materials, such as point of sale displays, brochures, and other promotional items
- Coordinate with internal stakeholders to ensure successful execution of trade marketing activities
Trade Marketing Manager, Crispin Porter + Bogusky Denver, Colorado
March 2022 – August 2022
- Analyze market trends and customer insights
- Develop and implement promotional campaigns
- Develop and maintain relationships with key customers
Entry Level Trade Marketing Manager, J. Walter Thompson Miami, Florida
March 2021 – February 2022
- Develop and implement promotional campaigns
- Coordinate with internal stakeholders to ensure successful execution of trade marketing activities
- Develop and maintain relationships with key customers
Education
University of Wisconsin, Madison, Wisconsin
Advertising & Media Planning, January, 2021
Skills
Decision Making
Process Improvement
Accounting
Visualization
Innovation
Financial Management
Process Improvement
Written Communication
Employment history
Lead Trade Marketing Manager, Edelman Chicago, Illinois
February 2021 – Present
- Manage budgets and track performance of trade marketing initiatives
- Manage the production of marketing materials, such as point of sale displays, brochures, and other promotional items
- Manage and track trade marketing projects
Trade Marketing Manager, Leo Burnett Detroit, Michigan
August 2020 – January 2021
- Analyze market trends and customer insights
- Monitor competitor activities and develop strategies to gain competitive advantage
- Manage budgets and track performance of trade marketing initiatives
Junior Trade Marketing Manager, DDB Portland, Oregon
February 2019 – July 2020
- Coordinate with internal stakeholders to ensure successful execution of trade marketing activities
- Analyze market trends and customer insights
- Monitor competitor activities and develop strategies to gain competitive advantage
Education
New York University, New York, New York
Journalism, December, 2018
New York University, New York, New York
Graphic Design, December, 2014
Skills
Attention to Detail
Flexibility
Written Communication
Problem Solving
Presentation
Relationship Management
Troubleshooting
Visualization
Employment history
Chief Trade Marketing Manager, Publicis Dallas, Texas
December 2020 – Present
- Manage and coordinate trade marketing campaigns
- Manage and track trade marketing projects
- Develop and execute trade marketing strategies and plans
Associate Trade Marketing Manager, R/GA Seattle, Washington
May 2020 – November 2020
- Analyze customer data to identify opportunities and develop actionable insights
- Analyze market trends and customer insights
- Manage budgets and track performance of trade marketing initiatives
Entry Level Trade Marketing Manager, Crispin Porter + Bogusky Denver, Colorado
December 2018 – May 2020
- Manage budgets and track performance of trade marketing initiatives
- Develop and execute trade marketing strategies and plans
- Manage and coordinate trade marketing campaigns
Education
University of Southern California, Los Angeles, California
Journalism, October, 2018
Skills
Adaptability
Planning
Conflict Resolution
Critical Thinking
Supervisory
Data Analysis
Risk Management
Financial Management
Employment history
Lead Trade Marketing Manager, Edelman Chicago, Illinois
June 2017 – Present
- Monitor competitor activities and develop strategies to gain competitive advantage
- Develop and execute trade marketing strategies and plans
- Coordinate with internal stakeholders to ensure successful execution of trade marketing activities
Associate Trade Marketing Manager, BBDO Atlanta, Georgia
December 2016 – May 2017
- Develop and execute trade marketing strategies and plans
- Develop pricing strategies and promotions to increase sales
- Manage the production of marketing materials, such as point of sale displays, brochures, and other promotional items
Entry Level Trade Marketing Manager, Crispin Porter + Bogusky Denver, Colorado
June 2015 – November 2016
- Monitor competitor activities and develop strategies to gain competitive advantage
- Develop and implement promotional campaigns
- Develop and execute trade marketing strategies and plans
Education
New York University, New York, New York
Communication, April, 2015
New York University, New York, New York
Sociology, April, 2011
Skills
Negotiation
Time Management
Presentation
Decision Making
Business Acumen
Process Improvement
Database Management
Customer Service
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trade marketing manager Job Descriptions; Explained
If you're applying for an trade marketing manager position, it's important to tailor your resume to the specific job requirements in order to differentiate yourself from other candidates. Including accurate and relevant information that directly aligns with the job description can greatly increase your chances of securing an interview with potential employers.
When crafting your resume, be sure to use action verbs and a clear, concise format to highlight your relevant skills and experience. Remember, the job description is your first opportunity to make an impression on recruiters, so pay close attention to the details and make sure you're presenting yourself in the best possible light.
1
trade marketing manager
- Scheduling & performing volumes, value and profits for all SKUs in Modern Trade outlets in Odisha, Bihar & Jharkhand state
- Promoting business through several marketing activities and conducting product launches & dealer meets
- Tracing productivity-cost acquisition as per appliance
- Providing training to the junior staff on product selling techniques
- Monitoring brand visibility at point-of-sale, product display, in-shop sign-ages, glow signs & developing benchmark
2
trade marketing manager/ field sales manager (consumer agencies)
- Responsible for 73% of Brands numerically in Consumer Agencies division which contributed to 92% of the total business.
- Single point of contact for global brands like Colgate-Palmolive, BiC, Storck, Weetabix, SAF Yeast, Kraft Heinz, Perrier, Power Horse, San Pellegrino and regional brands like California Garden, Al Rifai, Nirapara, Masafi, India Gate and AATCO when it comes to sales and investments in Oman
- Responsible for planning, budgeting and in-market execution of the above mentioned brands in Oman
- Lead all Customer Development Agreements for Consumer Agencies in Oman with Key Accounts
- Implemented and maintained the core range distributionby channel. Analyzed and recommended action plans,when needed, on numeric distribution, core range, andplanograms etc.
- Planning and executing Monthly Operating Plan which would include specifics by agency and region.
- Working in close co-ordination with Channel Managers so the volume/value targets and KPIs of the Brands are achieved
3
trade marketing manager, high end accounts
- Conceptualized and designed the biggest OOH activation for FIFA at one of the highest footfall location in Mumbai
- Successfully executed brand properties like Corona Sunsets and BUD X along with Supersonic, Flea Desi etc. where ABI was the lead sponsor
- Delivered 100% achievement MoM in consumer promotions for all brands with Trials and Number of outlets activated as the major parameters maintaining an average penetration of 15% in IPB and 30% in Budweiser
- Effectively managed the budget of ~5.8 crores allocated for activations, events and visibility campaigns
- Best performer in the region for Key KPIs – Chiller Productivity (92%) and Trade Programs (120%)
- Awarded with the best TMM in the country, promoted to the role RTMM in just 11 months
4
trade marketing manager
- Alignment of annual operating plans with the Business Partners
- Development of annual activity calendar for shopper activations and key account event participation
- Managing BTL activities like Promotion discounts, Raffle draw, In-store Sampling, gift-premiums etc. with preset KPIs
- Developed automated tracker to gauge ROI by activity, NPI listing, MSL availability, Daily Sales by Channel and Salesman.
- Drive Wholesale Loyalty and Retail Activation programmes for HORECA brands like Saf Yeast, India Gate, Kraft Heinz, California Garden and Nirapara.
- Maintaining monthly track on the Trade related spends & liaising with Finance department in raising the activity based Debit notes.
- Analyzing AC Nielsen and Carrefour POS sellout data to generate shopper insights
trade marketing manager Job Skills
For an trade marketing manager position, your job skills are a key factor in demonstrating your value to the company and showing recruiters that you're the ight fit for the role. It's important to be specific when highlighting your skills and ensure that they are directly aligned with the job requirements, as this can greatly improve your chances of being hired. By showcasing your relevant skills and experience, you can make a compelling case for why you're the best candidate for the job.
How to include technical skills in your resume:
Technical skills are a set of specialized abilities and knowledge required to perform a particular job
effectively. Some examples of technical skills are data analysis, project management, software proficiency,
and programming languages, to name a few.
Add the technical skills that will get hired in your career
field with our simple-to-use resume builder. Select your desired resume template, once you reach the skills
section of the builder, manually write in the skill or simply click on "Add more skills". This will
automatically generate the best skills for your career field, choose your skill level, and hit "Save &
Next."
- Data Analysis
- Project Management
- Customer Service
- Presentation
- Written Communication
- Social Media
- Troubleshooting
- Quality Assurance
- Supervisory
- Risk Management
- Database Management
- Training
- Innovation
- Accounting
- Financial Management
- Visualization
- Reporting
- Business Acumen
- Process Improvement
- Relationship Management
How to include soft skills in your resume:
Soft skills are non-technical skills that relate to how you work and that can be used in any job. Including
soft skills such as time management, creative thinking, teamwork, and conflict resolution demonstrate your
problem-solving abilities and show that you navigate challenges and changes in the workplace
efficiently.
Add competitive soft skills to make your resume stand-out to recruiters! Simply select
your preferred resume template in the skills section, enter the skills manually or use the "Add more skills"
option. Our resume builder will generate the most relevant soft skills for your career path. Choose your
proficiency level for each skill, and then click "Save & Next" to proceed to the next section.
- Communication
- Interpersonal
- Leadership
- Time Management
- Problem Solving
- Decision Making
- Critical Thinking
- Creativity
- Adaptability
- Teamwork
- Organization
- Planning
- Public Speaking
- Negotiation
- Conflict Resolution
- Research
- Analytical
- Attention to Detail
- Self-Motivation
- Stress Management
- Collaboration
- Coaching
- Mentoring
- Listening
- Networking
- Strategic Thinking
- Negotiation
- Emotional Intelligence
- Adaptability
- Flexibility
- Reliability
- Professionalism
- Computer Literacy
- Technical
- Data Analysis
- Project Management
- Customer Service
- Presentation
- Written Communication
- Social Media
- Troubleshooting
- Quality Assurance
- Collaboration
- Supervisory
- Risk Management
- Database Management
- Training
- Innovation
- Documentation
- Accounting
- Financial Management
- Visualization
- Reporting
- Business Acumen
- Process Improvement
- Documentation
- Relationship Management.
How to Improve Your trade marketing manager Resume
Navigating resume pitfalls can mean the difference between landing an interview or not. Missing job descriptions or unexplained work history gaps can cause recruiters to hesitate. Let's not even talk about the impact of bad grammar, and forgetting your contact info could leave your potential employer hanging. Aim to be comprehensive, concise, and accurate.
Derek Daniels 30 Dogwood St., Belvue, KS 66407
Employment history
Lead Trade Marketing Manager, McCann Worldgroup Los Angeles, California
December 2011 – May 2022
- Manage and coordinate trade marketing campaigns
- Manage and track trade marketing projects
- Analyze market trends and customer insights
Associate Trade Marketing Manager, Edelman Chicago, Illinois
June 2010 – November 2011
- Manage budgets and track performance of trade marketing initiatives
- Analyze customer data to identify opportunities and develop actionable insights
- Manage and coordinate trade marketing campaigns
Jr. Trade Marketing Manager, BBDO Atlanta, Georgia
December 2009 – May 2010
- Analyze market trends and customer insights
- Develop and execute trade marketing strategies and plans
- Analyze customer data to identify opportunities and develop actionable insights
Education
Northwestern University, Evanston, Illinois
Economics, October, 2009
Northwestern University, Evanston, Illinois
Economics, October, 2005
Skills
Customer Service
Troubleshooting
Process Improvement
Quality Assurance
Social Media
Database Management
Process Improvement
Presentation
Provide your Contact Information and Address Year Gaps
Always explain any gaps in your work history to your advantage.
Key Insights- Employers want to know what you've accomplished, so make sure to explain any gaps using a professional summary.
- Adding extra details and context to explain why you have a gap in your work history shows employers you are a good fit for the position.
How to Optimize Your trade marketing manager Resume
Keep an eye out for these resume traps. Neglecting to detail your job roles or explain gaps in your career can lead to unnecessary doubts. Grammar blunders can reflect negatively on you, and without contact information, how can employers reach you? Be meticulous and complete.
Employment history
Senior Trade Marketing Manager, McCann Worldgroup Los Angeles, California
March 2022 – Present
- Deveop and maintane relatioships wit key custumers.
- Deveop and exicute adverstising and public relations campains.
- Manege the production of markting materials, such as point of sale displays, brocures, and other promotinal items.
Trade Marketing Manager, DDB Portland, Oregon
September 2020 – February 2022
- Co-ordinate with internal stake-holders too ensur successfull execution of trade marketing activities.
- Deveop, an execute adverstising an public relations campains.
- Manege n' track trade marketing projects.
Entry Level Trade Marketing Manager, Crispin Porter + Bogusky Denver, Colorado
September 2019 – August 2020
Education
University of Illinois at Urbana, Champaign, Illinois
Advertising & Marketing, August, 2019
University of Illinois at Urbana, Champaign, Illinois
Graphic Design, August, 2015
Skills
Stress Management
Networking
Communication
Database Management
Data Analysis
Training
Relationship Management
Visualization
Include Job Descriptions and Avoid Bad Grammar
Avoid sending a wrong first impression by proofreading your resume.
Key Insights- Spelling and typos are the most common mistakes recruiters see in resumes and by simply avoiding them you can move ahead on the hiring process.
- Before submitting your resume, double check to avoid typos.
trade marketing manager Cover Letter Example
A cover letter can be a valuable addition to your job application when applying for an trade marketing manager position. Cover letters provide a concise summary of your qualifications, skills, and experience, also it also gives you an opportunity to explain why you're the best fit for the job. Crafting a cover letter that showcases your relevant experience and enthusiasm for the Accounts Payable role can significantly improve your chances of securing an interview.
Lead Trade Marketing Manager
BBDO
Atlanta, Georgia
BBDO
Atlanta, Georgia
To the Hiring Team at BBDO
As a Trade Marketing Manager with a proven track record of success in Advertising & Marketing & Pr, I am excited to apply for the Lead Trade Marketing Manager position at BBDO. I believe that my skills and expertise would make a valuable contribution to your team.
Throughout my life, I have been passionate about Consumer Behavior and have pursued opportunities to make a difference in this field. My experience in various areas, not just in Advertising & Marketing & Pr, has given me the opportunity to develop my skills in Emotional Intelligence and Troubleshooting, which I am excited to apply to the role at BBDO. I am eager to work with a team that shares my values and to help your organization achieve its well determined goals.
Thank you for considering my application for the Lead Trade Marketing Manager position. With my skills and the amazing team at this organization, I am assured that I can contribute to your organization's success and make a meaningful impact. Looking forward to a future where we can work together.
Thank you for your time,
Oliver Hawkins
695-070-2198
[email protected]
Oliver Hawkins
Showcase your most significant accomplishments and qualifications with this cover
letter.
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Build your Resume in 15 minutes
Give yourself the best chance of standing out from the
competition!
Create an awesome resume that meets the expectations of potential employers with our selection of professional, field-tested resume templates.
Create an awesome resume that meets the expectations of potential employers with our selection of professional, field-tested resume templates.