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online marketing manager: Resume Samples & Writing Guide

Max Yates

517 Aspen St., Munsey Park, NY 11030
[email protected]
791-185-7394

Professional Summary

 Dynamic and results-driven Online Marketing Manager with extensive experience in the Advertising & Marketing & PR field. Proven track record of developing and executing successful digital marketing campaigns to drive customer engagement and brand awareness. 

Employment history

Senior Online Marketing Manager, Publicis Dallas, Texas
May 2010 – Present
  • Develop and manage digital marketing campaigns
  • Analyze and report on the performance of all digital marketing campaigns
  • Monitor and engage in relevant social discussions about the brand, competitors, and/or industry, both from existing customers and those of the competition
Online Marketing Manager, R/GA Seattle, Washington
November 2009 – May 2010
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Monitor and engage in relevant social discussions about the brand, competitors, and/or industry, both from existing customers and those of the competition
  • Manage and oversee various social media accounts
Jr. Online Marketing Manager, BBDO Atlanta, Georgia
May 2008 – October 2009
  • Remain up-to-date with the latest technology and best practices
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Monitor and engage in relevant social discussions about the brand, competitors, and/or industry, both from existing customers and those of the competition

Education

University of Wisconsin, Madison, Wisconsin
Advertising & Media Planning, April, 2008

Skills

Business Acumen
Troubleshooting
Creativity
Stress Management
Campaign Management
Graphic Design
Copywriting
UX Design

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Cal Lewis

199 Willow Avenue, Mount Etna, IN 46750
[email protected]
681-106-8738

Professional Summary

 An experienced Online Marketing Manager with a proven track record in developing and implementing successful digital marketing strategies. Skilled in driving customer engagement and increasing brand visibility through innovative campaigns and creative content. 

Employment history

Lead Online Marketing Manager, Edelman Chicago, Illinois
June 2015 – Present
  • Manage and maintain the organization’s website
  • Analyze and report on the performance of all digital marketing campaigns
  • Track and analyze website analytics and optimize campaigns accordingly
Associate Online Marketing Manager, Crispin Porter + Bogusky Denver, Colorado
June 2014 – May 2015
  • Utilize a variety of techniques including paid search, SEO and PPC
  • Analyze and report on the performance of all digital marketing campaigns
  • Manage and oversee various social media accounts
Jr. Online Marketing Manager, Publicis Dallas, Texas
December 2012 – May 2014
  • Manage and oversee various social media accounts
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Monitor and analyze website traffic flow and provide regular internal reports

Education

New York University, New York, New York
Psychology, October, 2012
New York University, New York, New York
Sociology, October, 2008

Skills

Adaptability
Troubleshooting
Strategic Thinking
Risk Management
Media Planning
Search Engine Optimization
Web Design
Content Marketing
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Jack Roberts

189 Fairview Drive, Crystal Lake, IA 50432
[email protected]
920-556-0386

Employment history

Chief Online Marketing Manager, J. Walter Thompson Miami, Florida
July 2016 – Present
  • Develop and implement digital marketing strategies
  • Monitor and engage in relevant social discussions about the brand, competitors, and/or industry, both from existing customers and those of the competition
  • Develop and implement SEO and SEM strategies
Online Marketing Manager, Leo Burnett Detroit, Michigan
December 2015 – June 2016
  • Monitor and engage in relevant social discussions about the brand, competitors, and/or industry, both from existing customers and those of the competition
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Remain up-to-date with the latest technology and best practices
Junior Online Marketing Manager, BBDO Atlanta, Georgia
July 2014 – December 2015
  • Monitor and analyze website traffic flow and provide regular internal reports
  • Develop and implement digital marketing strategies
  • Develop and implement SEO and SEM strategies

Education

Northwestern University, Evanston, Illinois
Journalism, May, 2014
Northwestern University, Evanston, Illinois
Public Relations, May, 2010

Skills

Networking
Organization
Conflict Resolution
Critical Thinking
Marketing Strategy
Campaign Management
A/B Testing
Web Design
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Quentin Taylor

423 Parkview Avenue, Titusville, NJ 08560
[email protected]
925-576-7642

Professional Summary

 A highly experienced Online Marketing Manager with a proven track record of success in the Advertising & Marketing & PR field. Proven ability to drive growth and engagement through innovative digital strategies and campaigns. 

Employment history

Chief Online Marketing Manager, Edelman Chicago, Illinois
October 2012 – Present
  • Utilize a variety of techniques including paid search, SEO and PPC
  • Track and analyze website analytics and optimize campaigns accordingly
  • Develop and manage digital marketing campaigns
Associate Online Marketing Manager, Edelman Chicago, Illinois
October 2011 – September 2012
  • Monitor and analyze website traffic flow and provide regular internal reports
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Track and analyze website analytics and optimize campaigns accordingly
Jr. Online Marketing Manager, R/GA Seattle, Washington
April 2010 – September 2011
  • Develop and implement digital marketing strategies
  • Analyze and report on the performance of all digital marketing campaigns
  • Monitor and engage in relevant social discussions about the brand, competitors, and/or industry, both from existing customers and those of the competition

Education

University of Southern California, Los Angeles, California
Creative Advertising & Media Strategy, February, 2010
University of Southern California, Los Angeles, California
Journalism, February, 2006

Skills

Computer Literacy
Customer Service
Interpersonal
Public Speaking
Advertising
Campaign Management
Digital Marketing
Graphic Design
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Umberto Clark

96 Birchwood Drive, Fort Shaw, MT 59443
[email protected]
968-055-6925

Employment history

Lead Online Marketing Manager, R/GA Seattle, Washington
December 2015 – Present
  • Monitor and engage in relevant social discussions about the brand, competitors, and/or industry, both from existing customers and those of the competition
  • Analyze and report on the performance of all digital marketing campaigns
  • Develop and implement SEO and SEM strategies
Associate Online Marketing Manager, R/GA Seattle, Washington
January 2015 – December 2015
  • Track and analyze website analytics and optimize campaigns accordingly
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Monitor and engage in relevant social discussions about the brand, competitors, and/or industry, both from existing customers and those of the competition
Junior Online Marketing Manager, DDB Portland, Oregon
June 2014 – December 2014
  • Utilize a variety of techniques including paid search, SEO and PPC
  • Manage and oversee various social media accounts
  • Develop and manage digital marketing campaigns

Education

University of Wisconsin, Madison, Wisconsin
Brand Management, April, 2014

Skills

Risk Management
Technical
Reliability
Adaptability
Video Production
Data Analysis
Copywriting
Social Media Marketing
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online marketing manager Job Descriptions; Explained

If you're applying for an online marketing manager position, it's important to tailor your resume to the specific job requirements in order to differentiate yourself from other candidates. Including accurate and relevant information that directly aligns with the job description can greatly increase your chances of securing an interview with potential employers.

When crafting your resume, be sure to use action verbs and a clear, concise format to highlight your relevant skills and experience. Remember, the job description is your first opportunity to make an impression on recruiters, so pay close attention to the details and make sure you're presenting yourself in the best possible light.

1

online marketing manager

  • Devising strategies to drive online traffic to the company website. Overseeing the social media strategy for the company.
  • Evaluating customer research, market conditions and competitor data. 
  • Managing all the business Social Media Platforms
  • Design, build and maintain our social media presence.
  • Review new technologies and keep the company at the forefront of developments in digital marketing.
  • Training new employees to adapt the working platform.
  • Collaborate with agencies and other vendor partners.
2

online marketing manager

  • Plan & execute SEM, Email Marketing, SMS Marketing, Affiliate Marketing, Facebook Marketing, Mobile Marketing, Display & App Download Campaigns. 
  • Implement strategy to generate revenue through all online medium. 
  • Measure and report performance of all digital marketing campaigns, and assess against goals (Conversion Rate, ROI and KPIs) 
  • Driving monthly revenues with month on month growth of 20%-30% 
  • Identify trends and insights, and optimize spend and performance based on the insights. 
  • Monitor affiliate activity, analyse performance, identify areas of improvement, recommend & develop plans for improvement. 
  • Identifying and implementing strategies for increasing quality traffic, campaign performance across channel to improve conversion rate & ROI. 
3

online marketing manager

  • Supporting the team with planning, implementing and optimizing online marketing campaigns.
  • Online marketing campaigns and SEO using GWT, GA, Search Metrics, MOZ, Ahrefs, Similar Web etc.
  • Developing and maintaining white hat link building strategies. I am strong believer of an ethical link building strategy.
  • Building high quality links from websites with high Domain Authority (DA).
  • Performing regular technical SEO audits of the entire website.
  • Performing keyword research to optimize existing content and uncover new opportunities.
  • Providing recommendations and execute/manage strategies for content development in coordination with SEO goals.
4

senior online marketing manager

  • Interaction with top-level executives for implementation of Online Marketing process.
  • Create and manage all acquisition strategies through several channels. These may include the community on portals and social networks sites, communication, online banner networks, affiliate programs, PPC campaigns, and SEO strategies.
  • Execute online media campaigns and coordinate all media efforts, including developing strategies, tracking, optimization, analysis, and communication.
  • Negotiate and execute online media contracts using ad rates based on CPM, CPC, CPA, and CPL for banners, email, and other direct response inventory.
  • Constantly test new publishers for sources of traffic
  • Monitor daily reports to ensure campaigns are profitable
  • Create and manage PPC campaigns, including keyword research, monitoring, optimization, analysis and reporting
5

online marketing manager

  • Develop and manage the SEO program to ensure that month over month growth in demand and other business goals are met.
  • Work with web development team to ensure correct implementation of SEO recommendations and best practices and to understand areas of improvement.
  • Work closely with Marketing, PR & Web Development team to support new site initiatives.
  • Work with the copy and content team to provide best practices for product descriptions, on-page copy and site journal content to be developed. 
1 2

online marketing manager Job Skills

For an online marketing manager position, your job skills are a key factor in demonstrating your value to the company and showing recruiters that you're the ight fit for the role. It's important to be specific when highlighting your skills and ensure that they are directly aligned with the job requirements, as this can greatly improve your chances of being hired. By showcasing your relevant skills and experience, you can make a compelling case for why you're the best candidate for the job.

How to include technical skills in your resume:

Technical skills are a set of specialized abilities and knowledge required to perform a particular job effectively. Some examples of technical skills are data analysis, project management, software proficiency, and programming languages, to name a few.

Add the technical skills that will get hired in your career field with our simple-to-use resume builder. Select your desired resume template, once you reach the skills section of the builder, manually write in the skill or simply click on "Add more skills". This will automatically generate the best skills for your career field, choose your skill level, and hit "Save & Next."

  • Search Engine Optimization
  • Content Marketing
  • Google Analytics
  • Social Media Marketing
  • Advertising
  • Marketing Strategy
  • Email Marketing
  • Copywriting
  • Campaign Management
  • Data Analysis
  • Web Design
  • Public Relations
  • Graphic Design
  • Video Production
  • Content Creation
  • Analytics
  • Digital Marketing
  • Media Planning
  • A/B Testing
  • UX Design

How to include soft skills in your resume:

Soft skills are non-technical skills that relate to how you work and that can be used in any job. Including soft skills such as time management, creative thinking, teamwork, and conflict resolution demonstrate your problem-solving abilities and show that you navigate challenges and changes in the workplace efficiently.

Add competitive soft skills to make your resume stand-out to recruiters! Simply select your preferred resume template in the skills section, enter the skills manually or use the "Add more skills" option. Our resume builder will generate the most relevant soft skills for your career path. Choose your proficiency level for each skill, and then click "Save & Next" to proceed to the next section.

  • Communication
  • Interpersonal
  • Leadership
  • Time Management
  • Problem Solving
  • Decision Making
  • Critical Thinking
  • Creativity
  • Adaptability
  • Teamwork
  • Organization
  • Planning
  • Public Speaking
  • Negotiation
  • Conflict Resolution
  • Research
  • Analytical
  • Attention to Detail
  • Self-Motivation
  • Stress Management
  • Collaboration
  • Coaching
  • Mentoring
  • Listening
  • Networking
  • Strategic Thinking
  • Negotiation
  • Emotional Intelligence
  • Adaptability
  • Flexibility
  • Reliability
  • Professionalism
  • Computer Literacy
  • Technical
  • Data Analysis
  • Project Management
  • Customer Service
  • Presentation
  • Written Communication
  • Social Media
  • Troubleshooting
  • Quality Assurance
  • Collaboration
  • Supervisory
  • Risk Management
  • Database Management
  • Training
  • Innovation
  • Documentation
  • Accounting
  • Financial Management
  • Visualization
  • Reporting
  • Business Acumen
  • Process Improvement
  • Documentation
  • Relationship Management.

How to Improve Your online marketing manager Resume

Navigating resume pitfalls can mean the difference between landing an interview or not. Missing job descriptions or unexplained work history gaps can cause recruiters to hesitate. Let's not even talk about the impact of bad grammar, and forgetting your contact info could leave your potential employer hanging. Aim to be comprehensive, concise, and accurate.

Norman Foster

786 Fairview Drive, New Ross, IN 47968

Employment history

Lead Online Marketing Manager, Leo Burnett Detroit, Michigan
February 2020 – Present
  • Manage and oversee various social media accounts
  • Develop and implement digital marketing strategies
  • Track and analyze website analytics and optimize campaigns accordingly
Associate Online Marketing Manager, McCann Worldgroup Los Angeles, California
March 2019 – February 2020
  • Remain up-to-date with the latest technology and best practices
  • Manage and oversee various social media accounts
  • Collaborate with internal teams to create landing pages and optimize user experience
Entry Level Online Marketing Manager, Publicis Dallas, Texas
August 2018 – February 2019

Education

New York University, New York, New York
Creative Advertising & Media Strategy, June, 2018
New York University, New York, New York
Communication, June, 2014

Skills

Troubleshooting
Accounting
Strategic Thinking
Emotional Intelligence
Graphic Design
Advertising
Content Creation
Public Relations

Include your Contact Information and Job Descriptions

Missing job descriptions lessens your chances of getting hired.

Key Insights
  • Employers want to know what you've accomplished, so make sure to include descriptions for all of your previous jobs.
  • Keep job descriptions short but don't just list your jobs.
  • Never copy-paste a job description to post on your resume. Get inspired and use tools to help you write customized descriptions.

How to Optimize Your online marketing manager Resume

Keep an eye out for these resume traps. Neglecting to detail your job roles or explain gaps in your career can lead to unnecessary doubts. Grammar blunders can reflect negatively on you, and without contact information, how can employers reach you? Be meticulous and complete.

Ulrich Quinn

595 Pinecrest Drive, Springer, NM 87747
[email protected]
709-345-1745

Employment history

Senior Online Marketing Manager, Publicis Dallas, Texas
July 2021 – May 2022
  • Mointor and analyse website trafic flow and provied reguler internel reportes.
  • Mangae annd meintain the organiztion's websitte.
  • Colaborate wit internel teamz too creat landin pagez n optimize user experiance.
Online Marketing Manager, J. Walter Thompson Miami, Florida
December 2020 – June 2021
  • Manege an' maintain the organiztion's website.
  • Anaylze and report on the preformance of all digital marketing campains.
  • Identify trendz and insightz, and optimize spendd and performancee basedd on the insightss.
Junior Online Marketing Manager, R/GA Seattle, Washington
July 2019 – December 2020
  • Reamain up-to-date with the latest technolgy and best practises.
  • Deveop and implemnt digital marketin stratgies.
  • Manage email, and display advertising campains.

Education

Northwestern University, Evanston, Illinois
Sociology, May, 2019
Northwestern University, Evanston, Illinois
Sociology, May, 2015

Skills

Social Media
Relationship Management.
Financial Management
Visualization
Content Creation
Web Design
Video Production
A/B Testing

Correct Grammar and Address Gap Years in Your Resume

Don't leave unexplained gaps in your work history.

Key Insights
  • When explaining gaps in your employment section, start by being honest.
  • Elaborate on the gap and show that you never stopped learning.
  • Explain and elaborate any gap in your work history by highlighting new skills.

online marketing manager Cover Letter Example

A cover letter can be a valuable addition to your job application when applying for an online marketing manager position. Cover letters provide a concise summary of your qualifications, skills, and experience, also it also gives you an opportunity to explain why you're the best fit for the job. Crafting a cover letter that showcases your relevant experience and enthusiasm for the Accounts Payable role can significantly improve your chances of securing an interview.



Max
Yates

[email protected]
791-185-7394
517 Aspen St., Munsey Park, NY
11030

Senior Online Marketing Manager
J. Walter Thompson
Miami, Florida

J. Walter Thompson Hiring Team


I am writing to express my interest in the Senior Online Marketing Manager position at J. Walter Thompson. As an Online Marketing Manager with 15 years of experience in Advertising & Marketing & Pr myself, I believe I have the necessary skills and expertise to excel in this role.


Throughout my life, I have pursued my passion for Market Research and have gained experience in this field as a result. This experience has given me valuable skills such as Business Acumen and Troubleshooting, which I am excited to bring to this position. I am eager to work with a team that shares my enthusiasm as a Online Marketing Manager and help your organization achieve its well determined goals.


Thank you for considering my application for the Senior Online Marketing Manager role. I am very passionate about this field and possess a deep understanding of the industry so, I am thrilled about the opportunity to contribute to your organization's success.


Thank you for your time and consideration,
Max Yates
791-185-7394
[email protected]

Max Yates






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