5 Amazing marketing manager Resume Examples (Updated 2023) + Skills & Job Descriptions

You match your lengthy experience as a marketing manager with an extensive skill set. You create marketing programs, collaborate with creative teams, study marketing programs, and use various channels for marketing. Even a professional with your background needs an outstanding marketing manager resume to impress employers. Companies that scan resumes with applicant tracking software want to filter out candidates who know how to make every line of their submission count before sending resumes along to hiring managers. Using keywords, selecting the right skills for specific companies, cultivating a professional summary that demonstrates your accomplishments, and building your resume with the proper format all help recruiters determine if you fit the company's culture. No matter where marketing managers are in their careers, feeling unprepared to deliver a strong resume represents a common struggle. Our resume writers offer a resume sample and template to help guide you in the right direction. Use the accompanying resume-writing tips to further refine your resume.

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marketing manager: Resume Samples & Writing Guide

Employment history

Lead Marketing Manager, J. Walter Thompson Miami, Florida

January 2020 – Present

Monitor and analyze market trends and competitor activities
Manage and coordinate promotional events
Manage and coordinate marketing collateral development

Associate Marketing Manager, J. Walter Thompson Miami, Florida

June 2019 – December 2019

Manage and maintain relationships with vendors and suppliers
Develop and implement creative marketing strategies
Collaborate with internal teams to ensure successful execution of marketing activities

Entry Level Marketing Manager, Crispin Porter + Bogusky Denver, Colorado

June 2018 – May 2019

Identify and develop new business opportunities
Develop and implement social media strategies
Monitor and analyze market trends and competitor activities

Education

University of Wisconsin, Madison, Wisconsin

Public Relations, May, 2018

Skills

Organization

Self-Motivation

Research

Negotiation

Digital Marketing

Content Marketing

Graphic Design

Video Production

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Professional Summary

Dynamic and creative marketing professional with a proven track record of success in developing and executing effective advertising and PR campaigns. Skilled in leveraging digital and traditional marketing channels to drive brand awareness and engagement.

Employment history

Chief Marketing Manager, BBDO Atlanta, Georgia

March 2013 – Present

Develop and implement social media strategies
Monitor and analyze market trends and competitor activities
Develop and execute marketing plans and initiatives to meet organizational objectives

Associate Marketing Manager, J. Walter Thompson Miami, Florida

September 2011 – February 2013

Develop and implement creative marketing strategies
Manage and maintain relationships with vendors and suppliers
Collaborate with internal teams to ensure successful execution of marketing activities

Jr. Marketing Manager, Edelman Chicago, Illinois

September 2010 – August 2011

Create and manage advertising campaigns, including budgeting, media planning, and creative development
Identify and develop new business opportunities
Manage and coordinate marketing collateral development

Education

New York University, New York, New York

Advertising & Marketing, August, 2010

New York University, New York, New York

Psychology, August, 2006

Skills

Time Management

Relationship Management.

Quality Assurance

Stress Management

Web Design

Brand Management

Market Research

Digital Marketing

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Professional Summary

A highly motivated and creative marketing professional with extensive experience in advertising and public relations. Proven success in developing and executing innovative marketing strategies that drive increased sales and brand awareness.

Employment history

Lead Marketing Manager, McCann Worldgroup Los Angeles, California

June 2013 – Present

Develop and manage public relations strategies and campaigns
Manage and coordinate marketing collateral development
Collaborate with internal teams to ensure successful execution of marketing activities

Marketing Manager, Edelman Chicago, Illinois

June 2012 – May 2013

Oversee the production of marketing materials, including print, online, and video content
Manage and maintain relationships with vendors and suppliers
Identify and develop new business opportunities

Jr. Marketing Manager, J. Walter Thompson Miami, Florida

January 2011 – May 2012

Manage and maintain relationships with vendors and suppliers
Collaborate with internal teams to ensure successful execution of marketing activities
Manage and coordinate promotional events

Education

University of Wisconsin, Madison, Wisconsin

Communication, November, 2010

Skills

Analytical

Data Analysis

Adaptability

Customer Service

Media Planning.

Search Engine Optimization

Graphic Design

Brand Management

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Employment history

Lead Marketing Manager, Edelman Chicago, Illinois

September 2023 – Present

Develop and manage public relations strategies and campaigns
Monitor and report on marketing performance
Create and manage advertising campaigns, including budgeting, media planning, and creative development

Marketing Manager, R/GA Seattle, Washington

April 2022 – August 2023

Manage and coordinate promotional events
Create and manage advertising campaigns, including budgeting, media planning, and creative development
Monitor and report on marketing performance

Jr. Marketing Manager, Publicis Dallas, Texas

October 2020 – March 2022

Develop and manage public relations strategies and campaigns
Monitor and analyze market trends and competitor activities
Oversee the production of marketing materials, including print, online, and video content

Education

University of Michigan, Ann Arbor, Michigan

Communication, August, 2020

Skills

Presentation

Adaptability

Technical

Interpersonal

Email Marketing

A/B Testing

Budget Management

Brand Management

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Employment history

Lead Marketing Manager, DDB Portland, Oregon

September 2016 – Present

Analyze customer feedback and develop strategies to address customer concerns
Manage and coordinate promotional events
Collaborate with internal teams to ensure successful execution of marketing activities

Marketing Manager, DDB Portland, Oregon

March 2015 – August 2016

Develop and manage public relations strategies and campaigns
Develop and execute marketing plans and initiatives to meet organizational objectives
Develop and implement creative marketing strategies

Jr. Marketing Manager, R/GA Seattle, Washington

September 2014 – February 2015

Manage and maintain relationships with vendors and suppliers
Develop and manage marketing budgets
Develop and execute marketing plans and initiatives to meet organizational objectives

Education

University of Illinois at Urbana, Champaign, Illinois

Psychology, July, 2014

University of Illinois at Urbana, Champaign, Illinois

Sociology, July, 2010

Skills

Data Analysis

Stress Management

Problem Solving

Critical Thinking

Graphic Design

Email Marketing

Storytelling

Web Design

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marketing manager Job Descriptions; Explained

If you're applying for an marketing manager position, it's important to tailor your resume to the specific job requirements in order to differentiate yourself from other candidates. Including accurate and relevant information that directly aligns with the job description can greatly increase your chances of securing an interview with potential employers.

When crafting your resume, be sure to use action verbs and a clear, concise format to highlight your relevant skills and experience. Remember, the job description is your first opportunity to make an impression on recruiters, so pay close attention to the details and make sure you're presenting yourself in the best possible light.

marketing manager

Study company products
Translate technical details into benefits for the user
Follow and analyze market trends to position products
Develop product marketing strategies (pricing, advertising, product launching)
Craft compelling messages across marketing channels (landing pages, ad campaigns)
Work with various teams (design, content, acquisition, product, sales) to implement strategies
Test marketing product features, releases and ad copy

marketing manager/ sociol media/ app development

Designed websites, apps, and digital marketing advertisements.
Created viable marketing strategies within company budgets
Built projects that developed brand awareness & community engagement
Created media advertisments such as internet commercials, podcast commercials, retail kiosk video ads & animated email campaigns

marketing manager

Create defense documents and budgets for pre-opening property .
Create awareness presentations or materials.
Monitor industry statistics and follow trends in hospitality
Coordinate or participate in promotional activities or trade shows, working with developers, advertisers, or production managers.
Conduct economic or commercial surveys to identify potential markets .
Formulate, direct and coordinate marketing activities.

marketing manager

Developed and managed online based fundraising campaign
Analyzed and reported social media presence, engagement, and effectiveness on all platforms
Developed and monitored content for candidates website; worked with NDP to verify that the information was correct.
Evaluate projects using relevant KPIs and feedback from existing and prospective customers

marketing manager

Developed and implemented favorable pricing structures balancing firm objectives against customer targets
Capitalized on industry and marketplace trends to strategize solutions and enhance business operations
Built brand awareness and generated leads while managing internal and external marketing campaigns and programs
Helped incorporate product changes to drive customer engagement and firm profits
Improved product marketing objectives by constructing communication initiatives and branding strategies to increase client outreach
Developed company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization
Achieving a staggering 250% growth in online portal after joining which led to win an award.(award winning campaign http://www.ft.lk/lifestyle/Avirat%C3%A9-bags-Silver-and-Bronze-Awards-at-SLIM-Digis-2018/8-675884 which was my idea which made avirate win)

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marketing manager Job Skills

For an marketing manager position, your job skills are a key factor in demonstrating your value to the company and showing recruiters that you're the ight fit for the role. It's important to be specific when highlighting your skills and ensure that they are directly aligned with the job requirements, as this can greatly improve your chances of being hired. By showcasing your relevant skills and experience, you can make a compelling case for why you're the best candidate for the job.

How to include technical skills in your resume:

Technical skills are a set of specialized abilities and knowledge required to perform a particular job effectively. Some examples of technical skills are data analysis, project management, software proficiency, and programming languages, to name a few.

Add the technical skills that will get hired in your career field with our simple-to-use resume builder. Select your desired resume template, once you reach the skills section of the builder, manually write in the skill or simply click on "Add more skills". This will automatically generate the best skills for your career field, choose your skill level, and hit "Save & Next."

Search Engine Optimization
Digital Marketing
Content Marketing
Email Marketing
Social Media Marketing
Advertising
Brand Management
Market Research
A/B Testing
Graphic Design
Copywriting
Video Production
Campaign Management
Product Marketing
Storytelling
Web Design
Analytics
Public Relations
Budget Management
Media Planning.

How to include soft skills in your resume:

Soft skills are non-technical skills that relate to how you work and that can be used in any job. Including soft skills such as time management, creative thinking, teamwork, and conflict resolution demonstrate your problem-solving abilities and show that you navigate challenges and changes in the workplace efficiently.

Add competitive soft skills to make your resume stand-out to recruiters! Simply select your preferred resume template in the skills section, enter the skills manually or use the "Add more skills" option. Our resume builder will generate the most relevant soft skills for your career path. Choose your proficiency level for each skill, and then click "Save & Next" to proceed to the next section.

Communication
Interpersonal
Leadership
Time Management
Problem Solving
Decision Making
Critical Thinking
Creativity
Adaptability
Teamwork
Organization
Planning
Public Speaking
Negotiation
Conflict Resolution
Research
Analytical
Attention to Detail
Self-Motivation
Stress Management
Collaboration
Coaching
Mentoring
Listening
Networking
Strategic Thinking
Negotiation
Emotional Intelligence
Adaptability
Flexibility
Reliability
Professionalism
Computer Literacy
Technical
Data Analysis
Project Management
Customer Service
Presentation
Written Communication
Social Media
Troubleshooting
Quality Assurance
Collaboration
Supervisory
Risk Management
Database Management
Training
Innovation
Documentation
Accounting
Financial Management
Visualization
Reporting
Business Acumen
Process Improvement
Documentation
Relationship Management.

How to Improve Your marketing manager Resume

Navigating resume pitfalls can mean the difference between landing an interview or not. Missing job descriptions or unexplained work history gaps can cause recruiters to hesitate. Let's not even talk about the impact of bad grammar, and forgetting your contact info could leave your potential employer hanging. Aim to be comprehensive, concise, and accurate.

Professional Summary

Dynamic marketing professional with extensive experience in advertising, marketing, and public relations. Proven success in developing and executing strategies that drive business growth and customer engagement.

Employment history

Senior Marketing Manager, Ogilvy New York, New York

August 2013 – Present

Manage and coordinate marketing collateral development
Develop and implement creative marketing strategies
Develop and manage public relations strategies and campaigns

Marketing Manager, Leo Burnett Detroit, Michigan

August 2012 – July 2013

Develop and implement creative marketing strategies
Identify and develop new business opportunities
Develop and execute marketing plans and initiatives to meet organizational objectives

Jr. Marketing Manager, McCann Worldgroup Los Angeles, California

August 2011 – July 2012

Education

University of Illinois at Urbana, Champaign, Illinois

Business Administration, June, 2011

Skills

Database Management

Social Media

Teamwork

Coaching

Storytelling

Advertising

A/B Testing

Media Planning.

Include your Contact Information and Job Descriptions

Missing job descriptions lessens your chances of getting hired.

Key Insights

Employers want to know what you've accomplished, so make sure to include descriptions for all of your previous jobs.
Keep job descriptions short but don't just list your jobs.
Never copy-paste a job description to post on your resume. Get inspired and use tools to help you write customized descriptions.

How to Optimize Your marketing manager Resume

Keep an eye out for these resume traps. Neglecting to detail your job roles or explain gaps in your career can lead to unnecessary doubts. Grammar blunders can reflect negatively on you, and without contact information, how can employers reach you? Be meticulous and complete.

Employment history

Chief Marketing Manager, DDB Portland, Oregon

September 2011 – May 2022

Mointor and anaylze market trends and competiter activities.
Developd annd managge public relationss strateegies annd campaigns.
Overse the production of marketting materials, includin print, online, and vidio content.

Associate Marketing Manager, Crispin Porter + Bogusky Denver, Colorado

March 2011 – August 2011

Create and manage adverstising campains, includin budgeting, media planing, and creativ development.
Mointor and reporton markting performance.
Anaylse custmer feedback and develp stratgies to adress custmer concernes.

Jr. Marketing Manager, Edelman Chicago, Illinois

August 2010 – February 2011

Devellop, and implemente creativve markting strategys.
Developp and implemment social media strategys.
Analize custmer feedback an develp strategys too addres custmer concers.

Education

New York University, New York, New York

Business Administration, July, 2010

Skills

Analytical

Collaboration

Adaptability

Stress Management

Storytelling

Video Production

Social Media Marketing

Brand Management

Correct Grammar and Address Gap Years in Your Resume

Don't leave unexplained gaps in your work history.

Key Insights

When explaining gaps in your employment section, start by being honest.
Elaborate on the gap and show that you never stopped learning.
Explain and elaborate any gap in your work history by highlighting new skills.

marketing manager Cover Letter Example

A cover letter can be a valuable addition to your job application when applying for an marketing manager position. Cover letters provide a concise summary of your qualifications, skills, and experience, also it also gives you an opportunity to explain why you're the best fit for the job. Crafting a cover letter that showcases your relevant experience and enthusiasm for the Accounts Payable role can significantly improve your chances of securing an interview.

Lead Marketing Manager
R/GA
Seattle, Washington

Greetings R/GA Recruitment Team

I am a results-driven Marketing Manager with 5 years of experience in Advertising & Marketing & Pr. I am excited to submit my application for the Lead Marketing Manager role at R/GA, where I believe I can make a valuable contribution to your team.

Throughout my life, I have pursued my passion for Consumer Behavior and sought out opportunities to learn and grow. My experience in Advertising & Marketing & Pr has given me valuable skills such as Organization and Self-Motivation that have allowed me to improve professionally and personally. I am excited to bring these skills and my passion as a Marketing Manager to the position and work with a team of like-minded individuals to achieve our common goals.

Thank you for considering my application for the Lead Marketing Manager position. With my skills and the amazing team at this organization, I am assured that I can contribute to your organization's success and make a meaningful impact. Looking forward to a future where we can work together.

With gratitude,
Paul Ellis
940-032-0962
[email protected]

Paul Ellis

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Showcase your most significant accomplishments and qualifications with this cover letter.
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