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brand manager: Resume Samples & Writing Guide
Employment history
Chief Brand Manager, Publicis Dallas, Texas
April 2018 – Present
- Monitor product distribution, pricing, and advertising campaigns
- Manage relationships with external agencies and vendors
- Develop and maintain brand standards and guidelines
Associate Brand Manager, McCann Worldgroup Los Angeles, California
April 2017 – March 2018
- Develop and execute promotional plans
- Monitor and report on key performance metrics
- Oversee brand marketing initiatives and campaigns
Jr. Brand Manager, Edelman Chicago, Illinois
October 2016 – March 2017
- Analyze market trends and research consumer markets
- Develop and execute promotional plans
- Develop and implement marketing strategies and plans
Education
University of Texas at Austin, Austin, Texas
Computer Science, August, 2016
Skills
Database Management
Innovation
Written Communication
Communication
A/B Testing
Event Planning
SEO
Photography
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Professional Summary
A highly motivated Brand Manager with extensive experience in Advertising, Marketing, and Public Relations. Proven track record of developing and executing successful marketing strategies to build brand awareness and drive sales.
Employment history
Lead Brand Manager, Leo Burnett Detroit, Michigan
February 2012 – Present
- Develop and implement marketing strategies and plans
- Manage budget and allocate resources
- Coordinate with internal teams to ensure brand consistency
Brand Manager, Publicis Dallas, Texas
February 2011 – January 2012
- Develop and implement marketing strategies and plans
- Create and manage social media campaigns
- Lead public relations and communications efforts
Junior Brand Manager, Ogilvy New York, New York
August 2010 – January 2011
- Oversee brand marketing initiatives and campaigns
- Analyze market trends and research consumer markets
- Develop and implement marketing strategies and plans
Education
University of Florida, Gainesville, Florida
Communication, June, 2010
Skills
Accounting
Innovation
Quality Assurance
Visualization
Advertising
A/B Testing
Creative Writing
Social Media Marketing
Employment history
Junior Brand Manager, R/GA Seattle, Washington
May 2022 – February 2023
- Analyze market trends and research consumer markets
- Develop and implement marketing strategies and plans
- Develop and execute promotional plans
Education
University of California, Los Angeles, California
Advertising & Marketing, March, 2022
University of California, Los Angeles, California
Economics, March, 2018
Skills
Research
Relationship Management.
Negotiation
Problem Solving
Storytelling
Market Research
Public Relations
Brand Awareness
Employment history
Lead Brand Manager, Leo Burnett Detroit, Michigan
March 2021 – Present
- Develop and implement marketing strategies and plans
- Monitor and report on key performance metrics
- Manage budget and allocate resources
Brand Manager, R/GA Seattle, Washington
August 2020 – February 2021
- Lead public relations and communications efforts
- Analyze market trends and research consumer markets
- Manage budget and allocate resources
Entry Level Brand Manager, R/GA Seattle, Washington
August 2019 – July 2020
- Manage relationships with external agencies and vendors
- Develop and maintain brand standards and guidelines
- Manage budget and allocate resources
Education
University of Southern California, Los Angeles, California
Business Administration, July, 2019
University of Southern California, Los Angeles, California
Psychology, July, 2015
Skills
Decision Making
Coaching
Documentation
Stress Management
Graphic Design
Storytelling
Photography
A/B Testing
Employment history
Chief Brand Manager, Ogilvy New York, New York
September 2022 – Present
- Lead public relations and communications efforts
- Manage customer feedback and complaints
- Develop and maintain brand standards and guidelines
Brand Manager, McCann Worldgroup Los Angeles, California
March 2021 – August 2022
- Analyze market trends and research consumer markets
- Manage customer feedback and complaints
- Oversee brand marketing initiatives and campaigns
Junior Brand Manager, R/GA Seattle, Washington
April 2020 – March 2021
- Develop and implement marketing strategies and plans
- Manage budget and allocate resources
- Develop and maintain brand standards and guidelines
Education
Northwestern University, Evanston, Illinois
Social Media Marketing, February, 2020
Skills
Time Management
Creativity
Reliability
Troubleshooting
A/B Testing
Copywriting
Brand Awareness
Storytelling
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brand manager Job Descriptions; Explained
If you're applying for an brand manager position, it's important to tailor your resume to the specific job requirements in order to differentiate yourself from other candidates. Including accurate and relevant information that directly aligns with the job description can greatly increase your chances of securing an interview with potential employers.
When crafting your resume, be sure to use action verbs and a clear, concise format to highlight your relevant skills and experience. Remember, the job description is your first opportunity to make an impression on recruiters, so pay close attention to the details and make sure you're presenting yourself in the best possible light.
51
brand manager
- Development of social networks, creating a promotion strategy.
- Working with mass-media and mass-messaging programs
- Creating customer support channels
- Search for employees, training and formation of a productive team
- Negotiations with suppliers, involving them in joint work
- Creation of a strategy, preparation and organization production
- Edite texts, filling the site with content
52
brand manager
- Create Brands Guidelines for Asia Markets(CN/TH/VN)
- Manage social media Accounts(FB/Instagram/Weibo etc.)
- Make sure all published Banners/Logos meet Client’s requirements
- Manage Contents on all brand related platforms including email and social media
- Assigning Tasks to relevant teams
53
brand manager
- creating content for social media channels (Instagram and Twitter)
- generating and running ads to promote business on Facebook and Instagram
- developing, refining, and reinforcing brand identity in the company’s online presence and inside the company
- Create of content, marketing and business plans
54
brand manager
- Implement delivery services integrations
- Deal with performance advertisers and get them on-board.
- Achieve business growth targets in assigned accounts.
- Build strategic partnerships and maximize business opportunities for all clients.
55
brand manager
- Oversee all marketing and advertising activities to ensure overall brand consistency.
- Monitor market trends, research consumer markets and competitors’ activities to identify opportunities.
- Establish performance specifications, cost and price parameters.
- Coordinate and manage launches, marketing collateral, concept samples, and presentations.
- Identify, prioritize and manage project timelines.
- In-depth understanding of the consumer market to identify trends, opportunities and competitive risks
- Actively take on special projects, as needed.
brand manager Job Skills
For an brand manager position, your job skills are a key factor in demonstrating your value to the company and showing recruiters that you're the ight fit for the role. It's important to be specific when highlighting your skills and ensure that they are directly aligned with the job requirements, as this can greatly improve your chances of being hired. By showcasing your relevant skills and experience, you can make a compelling case for why you're the best candidate for the job.
How to include technical skills in your resume:
Technical skills are a set of specialized abilities and knowledge required to perform a particular job
effectively. Some examples of technical skills are data analysis, project management, software proficiency,
and programming languages, to name a few.
Add the technical skills that will get hired in your career
field with our simple-to-use resume builder. Select your desired resume template, once you reach the skills
section of the builder, manually write in the skill or simply click on "Add more skills". This will
automatically generate the best skills for your career field, choose your skill level, and hit "Save &
Next."
- Social Media Marketing
- SEO
- Digital Marketing
- Advertising
- Content Marketing
- Copywriting
- Market Research
- Public Relations
- Brand Awareness
- Media Planning
- Creative Writing
- Graphic Design
- Campaign Management
- Storytelling
- Event Planning
- Photography
- Videography
- Analytics
- A/B Testing
- Email Marketing.
How to include soft skills in your resume:
Soft skills are non-technical skills that relate to how you work and that can be used in any job. Including
soft skills such as time management, creative thinking, teamwork, and conflict resolution demonstrate your
problem-solving abilities and show that you navigate challenges and changes in the workplace
efficiently.
Add competitive soft skills to make your resume stand-out to recruiters! Simply select
your preferred resume template in the skills section, enter the skills manually or use the "Add more skills"
option. Our resume builder will generate the most relevant soft skills for your career path. Choose your
proficiency level for each skill, and then click "Save & Next" to proceed to the next section.
- Communication
- Interpersonal
- Leadership
- Time Management
- Problem Solving
- Decision Making
- Critical Thinking
- Creativity
- Adaptability
- Teamwork
- Organization
- Planning
- Public Speaking
- Negotiation
- Conflict Resolution
- Research
- Analytical
- Attention to Detail
- Self-Motivation
- Stress Management
- Collaboration
- Coaching
- Mentoring
- Listening
- Networking
- Strategic Thinking
- Negotiation
- Emotional Intelligence
- Adaptability
- Flexibility
- Reliability
- Professionalism
- Computer Literacy
- Technical
- Data Analysis
- Project Management
- Customer Service
- Presentation
- Written Communication
- Social Media
- Troubleshooting
- Quality Assurance
- Collaboration
- Supervisory
- Risk Management
- Database Management
- Training
- Innovation
- Documentation
- Accounting
- Financial Management
- Visualization
- Reporting
- Business Acumen
- Process Improvement
- Documentation
- Relationship Management.
How to Improve Your brand manager Resume
Navigating resume pitfalls can mean the difference between landing an interview or not. Missing job descriptions or unexplained work history gaps can cause recruiters to hesitate. Let's not even talk about the impact of bad grammar, and forgetting your contact info could leave your potential employer hanging. Aim to be comprehensive, concise, and accurate.
Employment history
Lead Brand Manager, DDB Portland, Oregon
January 2023 – May 2022
- Coordinate with internal teams to ensure brand consistency
- Manage customer feedback and complaints
- Analyze market trends and research consumer markets
Brand Manager, Edelman Chicago, Illinois
July 2022 – December 2022
- Develop and execute promotional plans
- Manage relationships with external agencies and vendors
- Lead public relations and communications efforts
Junior Brand Manager, McCann Worldgroup Los Angeles, California
January 2021 – June 2022
Education
University of Florida, Gainesville, Florida
Journalism, December, 2020
University of Florida, Gainesville, Florida
Journalism, December, 2016
Skills
Database Management
Self-Motivation
Problem Solving
Innovation
Media Planning
Videography
Social Media Marketing
Public Relations
Unexplained Year Gaps and Missing Job Experiences are a No-no
Gaps in your resume can prevent recruiters from hiring you if you don't explain them.
Key Insights- It's okay to have gaps in your work experience but always offer a valid explanation instead of just hiding it.
- Use the gap to talk about positive attributes or additional skills you've learned.
- Be honest and straightforward about the gap and explain it using a professional summary.
How to Optimize Your brand manager Resume
Keep an eye out for these resume traps. Neglecting to detail your job roles or explain gaps in your career can lead to unnecessary doubts. Grammar blunders can reflect negatively on you, and without contact information, how can employers reach you? Be meticulous and complete.
Tom Foster 130 Laurelwood Avenue, Xenia, OH 45385
Employment history
Lead Brand Manager, Leo Burnett Detroit, Michigan
November 2018 – Present
- Overseee brand markting initatives an campaigns.
- Mointor and report on key performance metrix.
- Analys market trendz nd research consumr markets.
Brand Manager, R/GA Seattle, Washington
June 2017 – October 2018
- Develp annd maintaine brandd standarrds annd guidlines.
- Develp and implemnt marketin strtegies and plans.
- Oversight brand marketin inititives an campains.
Junior Brand Manager, Leo Burnett Detroit, Michigan
December 2015 – May 2017
- Mangage relatioships wit externall agencys an vendors.
- Leead public relations and communicatons efferts.
- Develp annd execcutee promotioonal planss.
Education
University of Wisconsin, Madison, Wisconsin
Journalism, November, 2015
University of Wisconsin, Madison, Wisconsin
Sociology, November, 2011
Skills
Quality Assurance
Stress Management
Networking
Problem Solving
Media Planning
Market Research
Email Marketing.
Storytelling
Avoid Spelling Mistakes and Include your Contact Information
Missing contact information prevents recruiters from understanding you're the best fit for the position.
Key Insights- Make sure you're not missing contact information on your resume. That should include your full name, telephone number and email address.
- Make sure to use a professional email address as part of your contact information.
- Highlight your contact information and double check that everything is accurate to help recruiters get in touch with you.
brand manager Cover Letter Example
A cover letter can be a valuable addition to your job application when applying for an brand manager position. Cover letters provide a concise summary of your qualifications, skills, and experience, also it also gives you an opportunity to explain why you're the best fit for the job. Crafting a cover letter that showcases your relevant experience and enthusiasm for the Accounts Payable role can significantly improve your chances of securing an interview.
Chief Brand Manager
Publicis
Dallas, Texas
Publicis
Dallas, Texas
Greetings Publicis Hiring Team
I am a highly motivated and experienced Brand Manager with 7 years of experience in Advertising & Marketing & Pr. I am excited to apply for the Chief Brand Manager position at Publicis, where I am confident that I can contribute to your organization's success.
As someone who has always been committed to making a positive impact on the world, I have pursued opportunities to contribute to my community through my work wherever I may be. My experience in this field has equipped me with the skills and knowledge necessary to succeed throughout my life and I am confident that they will help me to bring my passion and expertise to your organization and help drive your success.
Thank you for considering my application for the Chief Brand Manager position. With my skills and the amazing team at this organization, I am assured that I can contribute to your organization's success and make a meaningful impact. Looking forward to a future where we can work together.
Kindest regards,
Dave Moore
889-107-8046
[email protected]
Dave Moore
Showcase your most significant accomplishments and qualifications with this cover
letter.
Personalize this cover letter in just few minutes with our user-friendly tool!
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Build your Resume in 15 minutes
Give yourself the best chance of standing out from the
competition!
Create an awesome resume that meets the expectations of potential employers with our selection of professional, field-tested resume templates.
Create an awesome resume that meets the expectations of potential employers with our selection of professional, field-tested resume templates.