Online Marketing Manager Resume Examples

online marketing manager

  • Devising strategies to drive online traffic to the company website. Overseeing the social media strategy for the company.
  • Evaluating customer research, market conditions and competitor data. 
  • Managing all the business Social Media Platforms
  • Design, build and maintain our social media presence.
  • Review new technologies and keep the company at the forefront of developments in digital marketing.
  • Training new employees to adapt the working platform.
  • Collaborate with agencies and other vendor partners.

online marketing manager

  • Plan & execute SEM, Email Marketing, SMS Marketing, Affiliate Marketing, Facebook Marketing, Mobile Marketing, Display & App Download Campaigns. 
  • Implement strategy to generate revenue through all online medium. 
  • Measure and report performance of all digital marketing campaigns, and assess against goals (Conversion Rate, ROI and KPIs) 
  • Driving monthly revenues with month on month growth of 20%-30% 
  • Identify trends and insights, and optimize spend and performance based on the insights. 
  • Monitor affiliate activity, analyse performance, identify areas of improvement, recommend & develop plans for improvement. 
  • Identifying and implementing strategies for increasing quality traffic, campaign performance across channel to improve conversion rate & ROI. 

online marketing manager

  • Supporting the team with planning, implementing and optimizing online marketing campaigns.
  • Online marketing campaigns and SEO using GWT, GA, Search Metrics, MOZ, Ahrefs, Similar Web etc.
  • Developing and maintaining white hat link building strategies. I am strong believer of an ethical link building strategy.
  • Building high quality links from websites with high Domain Authority (DA).
  • Performing regular technical SEO audits of the entire website.
  • Performing keyword research to optimize existing content and uncover new opportunities.
  • Providing recommendations and execute/manage strategies for content development in coordination with SEO goals.

senior online marketing manager

  • Interaction with top-level executives for implementation of Online Marketing process.
  • Create and manage all acquisition strategies through several channels. These may include the community on portals and social networks sites, communication, online banner networks, affiliate programs, PPC campaigns, and SEO strategies.
  • Execute online media campaigns and coordinate all media efforts, including developing strategies, tracking, optimization, analysis, and communication.
  • Negotiate and execute online media contracts using ad rates based on CPM, CPC, CPA, and CPL for banners, email, and other direct response inventory.
  • Constantly test new publishers for sources of traffic
  • Monitor daily reports to ensure campaigns are profitable
  • Create and manage PPC campaigns, including keyword research, monitoring, optimization, analysis and reporting

online marketing manager

  • Develop and manage the SEO program to ensure that month over month growth in demand and other business goals are met.
  • Work with web development team to ensure correct implementation of SEO recommendations and best practices and to understand areas of improvement.
  • Work closely with Marketing, PR & Web Development team to support new site initiatives.
  • Work with the copy and content team to provide best practices for product descriptions, on-page copy and site journal content to be developed. 

online marketing manager / purchase manager

  • Generating quality leads for a “Home Try On” service (where lead to conversion rate was close to 50%) 
  • Optimizing landing pages and communication through A/B testing 
  • Working closely with internal and external stakeholders- tech, product and publishers and agencies 
  • Track/Report CPA/CPC/CTR/conversions/ROI through SEM & other channels. 

senior online marketing manager

  • Developed, executed and delivered the company’s offline & digital/online marketing strategy, planned and budgeted to drive the business forwards through key marketing channels
  • Managed branding, communications, and campaigns through the company website, Email marketing, building the online community, attracted new customers, search engine optimization, and search marketing
  • Administered all communications to drive leads and ensured through gap analysis, appropriate support to correct performance within cost-effective targets
  • Identified and prioritized marketing objectives, created and communicated marketing targets/briefs
  • Reviewed the performance of all sites and for the campaign, reporting to ensure that revenue and costs per acquisition is managed and ensured delivery of ROI
  • Developed and executed solid plans to increase page views, unique visitors, dwell time and site ‘stickiness’ to encourage repeat usage
  • Implemented and monitored SEO and PPC strategy to drive traffic and conversion rates

online marketing manager

  •  https://kratitech.com/ 
  • Monitor and analyze the SEM Campaigns & finding further scope of developing 
  • Highly optimized account structure in order to achieve better ROI. 
  • Performing and tracking outreach through social, email and telephone.

online marketing manager

  • Independent working on new online marketing projects focusing on SEO.
  • Developing and managing campaigns budgets and internet marketing programs, including organic optimization, blog implementation and quality link building efforts.
  • Execution of  Affiliate Marketing Process
  • Developing and monitoring affiliate promotions.
  • Keeping affiliates up-to-date on new products and program enhancement.
  • Keep track of affiliate sales and paying affiliates in a timely manner
  • Plan, coordinate and run email marketing programs and track the performance