Marketing Specialist Resume Examples

marketing specialist

  • Develop Paid Search strategy and testing methodology and roadmap for client(s)
  • Proficient in managing AdWords, Bing & Gemini Accounts.
  • Proficient in Adobe Media Optimizer (AMO)
  • Provided creative copy suggestions and graphical ad templates for Search and Display campaigns.
  • Provided recommendations and execute strategies for keyword opportunities, campaign structuring, targeting across the Search &Display networks, and other facets of paid search in accordance withrevenue goals.
  • Management of online marketing campaigns
  •  Execute and report on testing initiatives for ad copy and landing page variations 

marketing specialist

  • Formulated, directed and coordinated marketing activities to promote subscriptions services. 
  • Managed on-line merchandising and product recommendations. Increased sales by $45,000 during my first month by developing more efficient CRM system research methods. 
  •  Create, manage, and analyze paid search campaigns across multiple search engines to ensure acquisition and conversion goals are met 
  •  Primary point of contact and subject matter expert for paid search with both internal and external partners

marketing specialist

  •  Research and select keywords, ad copy testing, bid management, landing page optimization, budget management etc 
  •  Partner with key constituents to develop, implement and monitor new campaigns and creative units 
  •  Develop and test new campaigns to better target users and improve overall ROI 
  •  Assist in generating weekly, bi-weekly, monthly, and quarterly performance reports, including ability to recognize and troubleshoot data anomalies 

senior marketing specialist

  • Project managed several key online projects including developing detailed concept papers for new products.
  • Created online marketing programs to support the new products.
  • Designed and implemented direct mail programs.
  • Create designs, concepts, and sample layouts based on knowledge of layout principles and design concepts 

marketing specialist

  • Set-up the research to enable growth and planning through understanding of consumer, restaurant partners, and delivery executives.
  • Led key research projects across – Customer Satisfaction, New Product Launches, KPI measurement, new product launches, Pricing Strategy. 
  • Emcee
  • Organizer

senior marketing specialist

  • Creates, recommends and implements marketing programs and campaigns for products and services of the organization.
  •  promotional activities
  •  compiling and distributing financial and statistical information
  •  Take part in the day-to-day operations of the marketing department.

senior marketing specialist

  • Basic knowledge about Salesforce CRM as an admin
  • Visited Berlin as a business trip for a conference
  • Initiated various campaigns for Nonprofits, Mobile apps, Salesforce users.
  • Manage Social media marketing- Creating posts and posting them on different channels
  • Email Campaigning
  • Involved in writing content for the website of the organization. Written blogs, case studies and Press Releases
  • Lead generation through Google businesses and LinkedIn

marketing specialist

  • Responsible for the generation of leads by phone for the National Grid Small Business Services Program.  
  • Conducted person to person canvassing to explain the program to business owners, municipalities, and non for profit organizations. 
  • Printed and created folders for each lead generated and provide customer information to auditors.
  • Tracked lead and customer information in the SalesForce database.

marketing specialist

  • Develop pricing strategies for amusement park, balancing firm objectives and customer satisfaction. 
  • Manage the public WeChat ID for amusement park, writing posts and replying readers’ messages. 
  • Design and coordinate product catalogs and print ads
  • Coordinate or participate in promotional activities or trade shows, working with developers, sales team, or production managers, to market products or services.

marketing specialist

  •  Supporting the Global Marketo deployment, which involves partnering with Marketing and sales teams. Analysis of business problem and proposing solutions, in line with [24]7.ai standards.Ensure IT systems and applications meet the requirements of the businesses and their processes by defining, maintaining, and managing architecture models, frameworks, and marketing databases. 
  •  Develop monthly and quarterly reporting packages for Executive team.
  •  Develop and maintain campaign-specific marketing performance dashboards 
  •  Create weekly marketing performance reports for use by sales and marketing