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marketing coordinator

  • Formulate, direct and coordinate marketing activities and initiatives to promote Marine Layer’s calendar objectives, working directly with the creative branch and Brand marketing manager.
  • Evaluate the financial aspects of marketing initiatives, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.
  • Coordinate or participate in promotional activities or trade shows, working with developers, advertisers, or production managers, to generate brand awareness .
  • Affiliate program: Managing and maintaining interactions, recruiting, forecasting and activating this portion of the business for the brand.
  • ML friends program: Lead the execution of Marine Layer’s influencer program
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marketing coordinator

  • Develop and implement marketing and advertising campaigns, maintaining promotional materials inventory, planning meetings and trade shows, maintaining databases and preparing weekly reports.
  • Determine ways to promote new and existing content on the website and through social media channels.
  • Planning meetings and trade shows by identifying, assembling and coordinating requirements, establishing contacts, developing schedules and assignments and coordinating mailing lists.
  • Conducting visits to the place where the client’s campaign is being set up and ensures proper/accurate availability of the product’s information and design.
  • Utilize various social media platforms to increase page views, followers, ‘likes’ and patrons to reach social media marketing plan goals.
  • Supporting the in-house marketing and designing team for producing marketing materials such as flyers, brochures and exhibition-related projects.
  • Supporting the sales staff by providing them with sales data, market trends, forecasts, account analyses, new product information and relaying customer service request.
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marketing coordinator

  • Hosted photoshoots and invited influencers to boost the online reviews of the hotel restaurants.
  • Handled product & restaurant’s photography for social media marketing and PR campaigns.
  • Conducted Email and SMS campaigns for seasonal and day-to-day promotions.
  • Coordinated the printing, timely delivery and on-time placement of all the marketing collaterals across the hotel property and restaurant outlets.
  • Designed and revamped all the collaterals and marketing material for the rebranding of Crowne Plaza, Dubai following the new brand standards.
  • Re-designed the complete set of menus for all the restaurant outlets.
  • Updated the designs and artworks for all the digital screen displays across the hotel property.
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marketing coordinator

  • Designed marketing materials for residential real estate developments
  •  Identified marketing strategy targeting expired listings
  •  Successfully identified vacant land for potential residential developments
  • Coordinate with internal teams to ensure timely fulfillment of products and services. 
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marketing coordinator

  • Contribute to the development and implementation of marketing campaigns across The West Austalian print and digital products as well as WestBusiness Events. 
  • Develop and execute the marketing communications strategy including briefing and requesting editorial support. 
  • Answer queries regarding products/ services, processes and if required direct them to the account manager. 
  • Developing and managing online marketing campaigns to drive relevant traffic to the company’s website.