- Drove GMV of over 40 Cr with a blended margin of ~ 7% across the Mobiles and Camera Category
- Responsible for End to End Sourcing plan for Mobiles & Cameras Category
- Undertook New product development & launch campaign planning across exclusive partnerships for brands such as Celkon, Swipe & Karbonn.
- Streamlining the Seller onboarding process for the assigned category & New Vendor development to drive product portfolio mix.
- Web Analytics for maximizing Organic/inorganic traffic and use of
- Designed the pricing engine for Mobiles & Camera Category.
- Creating and developing a long-term plan and strategy for the development of the category.
- Driving category relationships with large suppliers.
- Sourced for new partnership/suppliers to widen customer’s offerings.
- In charge of improving sales of a specific category of products and assist in coordinating and executing the business tactics for development, marketing and sales of the product in the category.
- Manage and develop pricing and selling strategies with the goal of maximizing the profits or share of the market while ensuring customers are satisfied.
- Anticipate and capitalize on market trends, identify profit potential and position category to maximize market share.
- Efficiency in planning in-store execution and excel to bolster the best result.
- Drove online GMV of over $ 4 Million in with a blended margin of 5% for the Mobiles and Camera Category
- Responsible End to End Sourcing plan for Mobiles & Cameras Category
- Liaising with numerous in-house departments to facilitate maximum operational efficiency
- New product development & launch campaign planning in partnership with brands like Celkon, Swipe & Karbonn.
- Coordination with internal & external stakeholders and communicating with Upper Management.
- Streamlining the Seller on boarding process for the assigned category & New Vendor development to drive product portfolio mix.
- Create and develop a long term plan and strategy for the development of different product categories.
- Manage a large portfolio of different retail and foodservice brands imported from different countries and develop appropriate strategies for each.
- Liaise with the Sales Department to determine competitive pricing and promotional activities of a product category.
- Make forecasts for product demand to ensure the sustainability of inventory through discussions with the Category Director.
- Responsible for driving booking growth in category while driving profitability improvement initiatives
- Undertook quality improvement initiatives jointly with the city quality team while ensuring minimum business impact
- Identify opportunity gaps in the category by pinpointing the areas to improve.
- Planogram planning to adjust the assortment and pricing to maximize sales and minimize wasted space.