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assistant brand manager

  • Identify, develop, and evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and internal factors
  • Use sales forecasting or strategic planning to ensure the sale and profitability of products, analyzing business developments and monitoring market trends
  • Leading cross-functional teams to run projects in response to business exigencies that deliver delta over planned turnover
  • Partnering with traditional media and digital agencies to develop communications best suited for each medium 
  • Leading E-Commerce channel for the brand by devising and deploying best-in-class practices for the platform ensuring profitability, turnover and growth ahead of market
  • Leading strategy on democratization of color cosmetics nationally
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assistant brand manager

  • Develop and Execute a regional off and on line marketing plan for the region ( Egypt , Saudi Arabia & UAE )
  • Organizing and attending events such as Conferences and Exhibitions. ( Gulfood Manufacturing
  • Coordinate or participate in promotional activities or trade shows, working with developers, advertisers, or production managers, to market products or services. in Dubai )
  • Closely monitors and analyzes sales volumes, market share trends and competitive activity.
  • Assists in developing and executing promotional initiatives to profitably increase consumption within budgeted parameters
  • Assists in the identification and development of business building ideas and works with other business unit team members to execute the plans that meet investment criteria.
  • Coordinates product management and/or cost reduction projects with internal and external resources to achieve results (product development, production planning, trade promotion, sales, market research, and advertising agencies).
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assistant brand manager

  • Identifying opportunities basis current consumer needs and developing new mixes with a robust pipeline on the brand in South Asian markets (India, Pakistan, Bangladesh, Sri Lanka, Nepal)
  • Leading cross-functional teams to run projects/innovations and land mixes across South Asia in time
  • Analyzing brand performance and strategizing to grow the brand across South Asia
  • Lead the initiatives on gross margin improvement for the brand across markets
  • Partnering with the traditional and digital media agencies on developing communication mixes across media for each country in the region
  • Managing budgets and spends to deliver projects OTIF with cost optimization
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assistant brand manager

  • Assisted the work of various exhibitions.
  • Assigned for designing website banners, product banners, product manuals, product literature and quick start guide.
  • Responsible for communicating with inter department and vendors.
  • Responsible for improving and analyzing the website rankings.
  • Responsible for content development for website and branding related documents.