Use This Template 
Build your resume in 15 minutes
Give yourself the best chance of standing out from the competition!
Create an awesome resume that meets the expectations of potential employers with our selection of professional, field-tested resume templates.
Create an awesome resume that meets the expectations of potential employers with our selection of professional, field-tested resume templates.
marketing business analyst: Resume Samples & Writing Guide
Professional Summary
A highly motivated and results-driven professional with extensive experience in business strategy and analysis. Proven track record of delivering successful marketing initiatives and providing valuable insights to drive business growth.
Employment history
Chief Marketing Business Analyst, Deloitte New York, New York
January 2013 – Present
- Analyze customer data to identify trends and insights
- Monitor and report on KPIs
- Assist in budgeting and forecasting
Marketing Business Analyst, McKinsey & Company Chicago, Illinois
January 2012 – December 2012
- Monitor and analyze competitive market trends
- Monitor and report on KPIs
- Support the development of marketing materials
Jr. Marketing Business Analyst, Ernst & Young Miami, Florida
July 2010 – December 2011
- Develop and execute marketing strategy and plans
- Monitor and report on KPIs
- Collaborate with cross-functional teams to develop marketing initiatives
Education
Harvard Business School, Boston, Massachusetts
Systems Analysis, June, 2010
Skills
Documentation
Collaboration
Decision Making
Training
Customer Service
Reporting
Relationship Management
Visualization
Do you already have a resume? Use our PDF converter and edit your resume.
Employment history
Senior Marketing Business Analyst, Ernst & Young Miami, Florida
June 2023 – Present
- Support the development of marketing materials
- Analyze customer data to identify trends and insights
- Utilize data to provide actionable insights
Associate Marketing Business Analyst, Bain & Company Boston, Massachusetts
January 2022 – June 2023
- Assist in budgeting and forecasting
- Provide recommendations to optimize marketing performance
- Monitor and report on KPIs
Entry Level Marketing Business Analyst, KPMG Atlanta, Georgia
July 2020 – December 2021
- Provide recommendations to optimize marketing performance
- Collaborate with cross-functional teams to develop marketing initiatives
- Support the development of marketing materials
Education
Darden School of Business, Charlottesville, Virginia
Data Analysis, June, 2020
Skills
Time Management
Emotional Intelligence
Documentation
Social Media
Relationship Management
Market Research.
Innovation
Written Communication
Employment history
Senior Marketing Business Analyst, Ernst & Young Miami, Florida
January 2022 – Present
- Analyze customer data to identify trends and insights
- Develop and execute A/B testing and other experiments
- Develop and maintain marketing analytics and performance metrics
Associate Marketing Business Analyst, KPMG Atlanta, Georgia
January 2021 – December 2021
- Support the development of marketing materials
- Develop customer segmentation and targeting strategies
- Monitor and analyze competitive market trends
Junior Marketing Business Analyst, McKinsey & Company Chicago, Illinois
August 2019 – December 2020
- Monitor and report on KPIs
- Develop customer segmentation and targeting strategies
- Develop and execute marketing strategy and plans
Education
Wharton School of the University of Pennsylvania, Philadelphia, Pennsylvania
Risk Analysis, June, 2019
Skills
Professionalism
Supervisory
Decision Making
Public Speaking
Customer Service
Quality Assurance
Process Improvement
Troubleshooting
Employment history
Senior Marketing Business Analyst, McKinsey & Company Chicago, Illinois
February 2015 – Present
- Analyze customer data to identify trends and insights
- Utilize data to provide actionable insights
- Develop customer segmentation and targeting strategies
Marketing Business Analyst, Accenture San Francisco, California
July 2014 – January 2015
- Provide recommendations to optimize marketing performance
- Develop and maintain marketing dashboards
- Monitor and analyze competitive market trends
Jr. Marketing Business Analyst, Alvarez & Marsal Houston, Texas
January 2014 – June 2014
- Interpret data to identify opportunities for improvement
- Create and maintain marketing databases
- Monitor and report on KPIs
Education
Tuck School of Business, Hanover, New Hampshire
Bachelor of Science in Marketing, November, 2013
Skills
Planning
Leadership
Computer Literacy
Conflict Resolution
Reporting
Innovation
Presentation
Written Communication
Professional Summary
A highly motivated and experienced Marketing Business Analyst specializing in Business Strategy & Analysis. Proven success in developing and executing strategies to meet business objectives and drive growth.
Employment history
Chief Marketing Business Analyst, PwC Dallas, Texas
January 2012 – Present
- Analyze customer data to identify trends and insights
- Monitor and analyze competitive market trends
- Support the development of marketing materials
Associate Marketing Business Analyst, Capgemini San Jose, California
June 2011 – December 2011
- Create and maintain marketing databases
- Develop and execute A/B testing and other experiments
- Utilize data to provide actionable insights
Junior Marketing Business Analyst, Deloitte New York, New York
June 2010 – May 2011
- Develop and execute marketing strategy and plans
- Collaborate with cross-functional teams to develop marketing initiatives
- Support the development of marketing materials
Education
Fuqua School of Business, Durham, North Carolina
Doctor of Philosophy in Business Strategy, May, 2010
Fuqua School of Business, Durham, North Carolina
Bachelor of Science in Human Resources, May, 2006
Skills
Listening
Accounting
Self-Motivation
Technical
Presentation
Market Research.
Financial Management
Accounting
Not in love with this template? Browse our full library of resume templates
marketing business analyst Job Skills
For an marketing business analyst position, your job skills are a key factor in demonstrating your value to the company and showing recruiters that you're the ight fit for the role. It's important to be specific when highlighting your skills and ensure that they are directly aligned with the job requirements, as this can greatly improve your chances of being hired. By showcasing your relevant skills and experience, you can make a compelling case for why you're the best candidate for the job.
How to include technical skills in your resume:
Technical skills are a set of specialized abilities and knowledge required to perform a particular job effectively. Some examples of technical skills are data analysis, project management, software proficiency, and programming languages, to name a few.
Add the technical skills that will get hired in your career field with our simple-to-use resume builder. Select your desired resume template, once you reach the skills section of the builder, manually write in the skill or simply click on "Add more skills". This will automatically generate the best skills for your career field, choose your skill level, and hit "Save & Next."
- Data Analysis
- Project Management
- Customer Service
- Presentation
- Written Communication
- Social Media
- Troubleshooting
- Quality Assurance
- Database Management
- Training
- Innovation
- Accounting
- Financial Management
- Visualization
- Reporting
- Business Acumen
- Process Improvement
- Relationship Management
- Strategic Planning
- Market Research.
How to include soft skills in your resume:
Soft skills are non-technical skills that relate to how you work and that can be used in any job. Including soft skills such as time management, creative thinking, teamwork, and conflict resolution demonstrate your problem-solving abilities and show that you navigate challenges and changes in the workplace efficiently.
Add competitive soft skills to make your resume stand-out to recruiters! Simply select your preferred resume template in the skills section, enter the skills manually or use the "Add more skills" option. Our resume builder will generate the most relevant soft skills for your career path. Choose your proficiency level for each skill, and then click "Save & Next" to proceed to the next section.
- Communication
- Interpersonal
- Leadership
- Time Management
- Problem Solving
- Decision Making
- Critical Thinking
- Creativity
- Adaptability
- Teamwork
- Organization
- Planning
- Public Speaking
- Negotiation
- Conflict Resolution
- Research
- Analytical
- Attention to Detail
- Self-Motivation
- Stress Management
- Collaboration
- Coaching
- Mentoring
- Listening
- Networking
- Strategic Thinking
- Negotiation
- Emotional Intelligence
- Adaptability
- Flexibility
- Reliability
- Professionalism
- Computer Literacy
- Technical
- Data Analysis
- Project Management
- Customer Service
- Presentation
- Written Communication
- Social Media
- Troubleshooting
- Quality Assurance
- Collaboration
- Supervisory
- Risk Management
- Database Management
- Training
- Innovation
- Documentation
- Accounting
- Financial Management
- Visualization
- Reporting
- Business Acumen
- Process Improvement
- Documentation
- Relationship Management.
How to Improve Your marketing business analyst Resume
Navigating resume pitfalls can mean the difference between landing an interview or not. Missing job descriptions or unexplained work history gaps can cause recruiters to hesitate. Let's not even talk about the impact of bad grammar, and forgetting your contact info could leave your potential employer hanging. Aim to be comprehensive, concise, and accurate.
Employment history
Senior Marketing Business Analyst, Bain & Company Boston, Massachusetts
August 2018 – May 2022
- Develop and execute marketing strategy and plans
- Create and maintain marketing databases
- Analyze customer data to identify trends and insights
Associate Marketing Business Analyst, Ernst & Young Miami, Florida
January 2018 – July 2018
- Develop and execute A/B testing and other experiments
- Develop and execute marketing strategy and plans
- Develop and maintain marketing dashboards
Entry Level Marketing Business Analyst, Booz Allen Hamilton Washington, D.C.
August 2016 – December 2017
Education
Darden School of Business, Charlottesville, Virginia
Project Management, June, 2016
Skills
Self-Motivation
Critical Thinking
Adaptability
Decision Making
Social Media
Financial Management
Process Improvement
Customer Service
Unexplained Year Gaps and Missing Job Experiences are a No-no
Gaps in your resume can prevent recruiters from hiring you if you don't explain them.
Key Insights- It's okay to have gaps in your work experience but always offer a valid explanation instead of just hiding it.
- Use the gap to talk about positive attributes or additional skills you've learned.
- Be honest and straightforward about the gap and explain it using a professional summary.
How to Optimize Your marketing business analyst Resume
Keep an eye out for these resume traps. Neglecting to detail your job roles or explain gaps in your career can lead to unnecessary doubts. Grammar blunders can reflect negatively on you, and without contact information, how can employers reach you? Be meticulous and complete.
Charles Carter
235 Greenbriar St., Stanley, NC 28164Professional Summary
Highly experienced marketing business analyst with a deep understanding of business strategy and analysis. Proven track record of developing and executing successful marketing initiatives that drive ROI and positive customer experiences.
Employment history
Chief Marketing Business Analyst, Bain & Company Boston, Massachusetts
May 2015 – Present
- Develp annd maintaine marketting analyticss annd performence metricss.
- Develp and maintian marketting dashboards.
- Proovide recomendations too optimizee marketting performence.
Marketing Business Analyst, Capgemini San Jose, California
November 2013 – April 2015
- Suppurt the developement of marketting materiels.
- Analysse custmer data too identify trends an insites.
- Assist in budgeting an forecating.
Jr. Marketing Business Analyst, KPMG Atlanta, Georgia
June 2012 – October 2013
- Colaborate wit cross-functional teams too develope marketting initatives.
- Mointor annd reportt onn KPI's.
- Anaylze custormer data too identifie trends an insites.
Education
Fuqua School of Business, Durham, North Carolina
Master of Science in Human Resources, April, 2012
Fuqua School of Business, Durham, North Carolina
Bachelor of Science in Business Analytics, April, 2008
Skills
Research
Financial Management
Public Speaking
Customer Service
Social Media
Process Improvement
Innovation
Accounting
Avoid Spelling Mistakes and Include your Contact Information
Missing contact information prevents recruiters from understanding you're the best fit for the position.
Key Insights- Make sure you're not missing contact information on your resume. That should include your full name, telephone number and email address.
- Make sure to use a professional email address as part of your contact information.
- Highlight your contact information and double check that everything is accurate to help recruiters get in touch with you.
marketing business analyst Cover Letter Example
A cover letter can be a valuable addition to your job application when applying for an marketing business analyst position. Cover letters provide a concise summary of your qualifications, skills, and experience, also it also gives you an opportunity to explain why you're the best fit for the job. Crafting a cover letter that showcases your relevant experience and enthusiasm for the Accounts Payable role can significantly improve your chances of securing an interview.
Chief Marketing Business Analyst
Deloitte
New York, New York
Deloitte
New York, New York
To the Recruitment Team at Deloitte
I am a highly motivated and experienced Marketing Business Analyst with 13 years of experience in Business Strategy & Analysis. I am excited to apply for the Chief Marketing Business Analyst position at Deloitte, where I am confident that I can contribute to your organization's success.
Throughout my life, I have pursued my passion for Market Research and sought out opportunities to learn and grow. My experience in Business Strategy & Analysis has given me valuable skills such as Documentation and Collaboration that have allowed me to improve professionally and personally. I am excited to bring these skills and my passion as a Marketing Business Analyst to the position and work with a team of like-minded individuals to achieve our common goals.
Thank you for considering my application for the Chief Marketing Business Analyst role. I am looking forward to a future where we work together to drive this organization's success.
With gratitude,
Ian Long
841-883-0306
[email protected]
Ian Long
Showcase your most significant accomplishments and qualifications with this cover letter.
Personalize this cover letter in just few minutes with our user-friendly tool!
Related Resumes & Cover Letters
FIND EVERYTHING YOU NEED HERE.
IF YOU HAVE QUESTIONS, WE HAVE ANSWERS.
4 Ways a Career Test Can Jump-Start Your Future (and Help Your Resume)
If you’re looking for a fresh path or a new passion, a career test could help you find it. You can take these tests online, in the comfort of your...
Avoid These 3 Resume Mistakes at All Costs
Your resume is your first impression for a prospective employer. The way you present yourself in that little document can make or break you – it can clinch you an...
Resume Design Tips and Tricks
Creating a resume that stands out from the rest doesn’t have to be rocket science. With just a few tips and tricks, you can make your professional resume a shining...
Build your Resume in 15 minutes
Give yourself the best chance of standing out from the competition!
Create an awesome resume that meets the expectations of potential employers with our selection of professional, field-tested resume templates.
Create an awesome resume that meets the expectations of potential employers with our selection of professional, field-tested resume templates.