- Managed On-page and Off-page optimization for the healthcare domain, www.billingparadise.com
- Offpage optimization includes Blog promotion, Video submission, PDF, PPT creation and sharing, Web2.0 submission, Podcast submission, and Social sharing.
- Collaborated with the design team for AMP page creation and fixing of amp page errors.
- Monitoring the website while updating the content or design and fix the SEO issues.
- Tracking the visitors using different platforms including event tracking through google analytics.
- Designed a call to action banner using HTML, CSS and bootstrap framework.
- Perform keyword research regularly in coordination with client business objectives to optimize the website for existing content and discover new opportunities.
- Performed competitive analysis and identified gaps in content or areas of improvement.
- Track important SEO metrics including organic traffic, conversion rates and time spent on page.
- Updated older content and add effective calls to action (CTAs) to improve user engagement.
- Created reports on performance metrics comparing them to SEO goals.
- Implement link building strategies and manage backlinks to build online authority.
- Provided execute strategies for developing content in coordination with SEO goals.
- Link integration
- Keyword efficiency
- Obtained, attributed, and wrote compelling captions and other text for photos, video, and other graphics for online use.
- Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific
- Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)
- Keep pace with SEO, search engine, social media and internet marketing industry trends and developments
- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals
- Communication to team and management on project development, timelines, and results
- Maintained company’s social media presence by posting messages, answering posts and monitoring responses.
- Produced blog posts, and promotional content.
- Improved page content, keyword relevancy, and branding to achieve search engine optimization goals.
- Well known about Ahref, SERP lab, Alexa, GTmatrix, Neilpatel tools.