- Assisting co-workers with PR activities.
- Writing product pitches.
- Creating and maintaining media lists as needed.
- Researching new media opportunities.
- Support creating media materials and press release.
- Managed clients’ social media accounts and responded to customers on behalf of those clients.
- Utilized Instagram, Facebook, Schedugr.am, and Sprout Social.
- Producer of original content involving copywriting/graphics/digital media/blurbs and captions.
- Constructed client editorial calendars.
- Compiled media lists to pitch relevant stories and send press releases to journalists.
- Delivered weekly reports for clients and researching industry events.
- Monitored client and competitors daily, reporting any updates to team members.
- Reached out to suitable influencers to participate in strategic product placements.
- Researched events for the industry that would be relevant for clients to attend to gain more visibility.
- Transcribed interviews that team members participated in.
- Worked on media pitch and prepared presentation with team.
- Clipped, tracked, and updated coverage reports and trackers for 8 clients daily.
- Collaborated with the account coordinators to create cutting edge PR campaigns and documents that promoted the client exposure on social media.
- Assembled over 60 media mailers for new products launches and managed feedback. Pitched and secured top-tier media coverage for clients and handled all bloggers relationships.
- Acquired skills on ROI calculations and prepared monthly analysis reports displaying status of press coverage.
- Acquired skills in copy writing, photoshop software and experience in drafting press releases for various industries.
pr intern/content creator
- Creating Social Media Strategy for Zebra Stripes Networks Social media page and Clients pages.
- Working with the team to create Social media campaigns that generates impressions to clients pages and websites.
- Writing press releases and developing content for Public Relations purposes.
- Creating and Implementation of PR plans.
- Creating social media graphics with the use of Canva.