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1
digital marketing coordinator
- Built the MVP on Shopify, generated traction which in turn led to pre-seed investment.
- Assisted with streamlining the company’s social media accounts (e.g. Facebook, Instagram & Twitter) to make sure that the tone,content, graphics are consistent throughout.
- Created engaging social media content which led to an organic growth of 1000 Facebook Fans within a fortnight from the launch date.
- Helped structure a monthly social media calendar that also included the guest blogger programs.
- Identified and coordinated with green blogger influencers to write blogs on the company page.
- Successfully introduced 15 new brands to PurPicks and got them on board within a span of 15 days.
- Maintained and updated the website database with newer products on a daily basis.
2
digital marketing coordinator
- Supported search engine optimization initiatives by regularly updating Google Plus page and incorporating keywords to reach target KPI’s.
- Increased Facebook page following by 5% in 3 months, resulting in a 3% increase in customers each week.
- Reported social media engagement and search engine optimization results using Microsoft Excel tools such as formulas and pivot tables.
- Collaborated with marketing team to create content for the restaurant’s website and social media to raise awareness and increase traffic.
3
digital marketing coordinator
- Consistently hit sales goals and marketing objectives
- Lead email marketing campaigns which accounted for 60% of total monthly sales
- Managed a popular industry blog with 5,000 monthly viewers
- Curated a rotating team of 10 designers from across the nation to create original content
- Strategized promotions, grew the affiliate program, and planned new product releases to meet sales objectives.
4
digital marketing coordinator
- Plan and prepare advertising and promotional material to increase sales of products, working with product specialists, business development associates and the Vice President of Marketing.
- Confer with the Vice President of Marketing to discuss proposals/contracts, selection of advertising media, or product to be advertised.
- Provide training to onboarding marketing associates.
- Create a trade show/conferences calendar for next 12-18 months (international – North America, Latin America, Europe, Middle East, Asia). Organize and prepare the team. Outlining objectives and tactics to achieve a considerate amount of quality leads, establish brand awareness and develop relationships.
- Took part in new product development and launch.
- Represent the company at trade shows, seminars and conference meetings to promote products. Meet with end users and customers (hospitals/distributors).
- Social media management.
5
digital marketing coordinator
- Landing Page of CLASS Academic Software:
- Managing digital marketing campaigns.
- Admin social media outlets (Facebook, Instagram, SnapChat).
- Ability to drive brand awareness.