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advertising account executive

  • Performed market research and developed advertising recommendations to optimize the allocation of multi-million dollar advertising budgets.
  • Managed the national advertising accounts for leading firms in the airline, banking and computer industry sectors.
  • Hired to create new accounts in an area nearly untapped by this TV station
  • Established ALL of my accounts through cold-calling, follow-up, negotiation, and by creatively designing advertisement ideas for prospective clients

advertising account executive

  • Responsible for the management of multiple advertising and marketing accounts.
  • Administration of financial marketing funds, identifying new potential clients.
  • Prepared and edited organisational publications for internal and external audiences, including employee newsletters and stockholders’ reports.
  • Responsible for the organisation of events from the briefing to the presentation of the result.
  • Collaborated in the creation of advertising campaigns.
  • Responsible for all communication between client and the agency team.

advertising account executive

  • Hired primarily to win new accounts in a region barely tapped by this newspaper
  • Regularly exceeded company-set goals by landing many new advertisers, re-establishing former ones, and also by selling larger ads, advertising campaigns to current advertisers