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media planner: Resume Samples & Writing Guide
Employment history
Entry Level Media Planner, ABC News New York, New York
July 2021 – April 2022
- Manage and coordinate media buying activities
- Monitor media trends and competitive activity
- Research and recommend new media opportunities
Education
Columbia University, New York, New York
PhD in Media Ethics, May, 2021
Columbia University, New York, New York
BA in Broadcast Journalism, May, 2017
Skills
Decision Making
Project Management
Reporting
Strategic Thinking
Reporting
Accounting
Troubleshooting
Relationship Management
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Professional Summary
Dynamic and creative Media Planner with expertise in the Media & Journalism field. Proven track record of developing successful media strategies and campaigns that meet clients' objectives.
Employment history
Senior Media Planner, ESPN Bristol, Connecticut
January 2010 – Present
- Monitor media trends and competitive activity
- Create media plans that are aligned with client objectives
- Develop relationships with media vendors and industry contacts
Media Planner, Fox Corporation Los Angeles, California
January 2009 – January 2010
- Monitor and evaluate media campaigns for effectiveness
- Develop and maintain media kits and other materials
- Analyze media performance and optimize campaigns
Junior Media Planner, ABC News New York, New York
July 2008 – January 2009
- Develop and maintain media kits and other materials
- Monitor and evaluate media campaigns for effectiveness
- Create media plans that are aligned with client objectives
Education
University of Wisconsin, Madison, Wisconsin
MA in Public Relations, May, 2008
University of Wisconsin, Madison, Wisconsin
BA in Mass Communication, May, 2004
Skills
Reporting
Troubleshooting
Flexibility
Planning
Relationship Management
Database Management
Media Relations
Data Analysis
Employment history
Lead Media Planner, Turner Broadcasting Atlanta, Georgia
December 2021 – Present
- Manage media budgets and track spending
- Create media plans that are aligned with client objectives
- Analyze media performance and optimize campaigns
Associate Media Planner, Fox Corporation Los Angeles, California
June 2021 – December 2021
- Research and recommend new media opportunities
- Analyze and interpret data to inform media plans
- Develop and execute media plans and strategies
Junior Media Planner, ABC News New York, New York
January 2020 – May 2021
- Develop and maintain media kits and other materials
- Research and recommend new media opportunities
- Monitor media trends and competitive activity
Education
University of Texas, Austin, Texas
BA in Photography, November, 2019
Skills
Teamwork
Project Management
Attention to Detail
Leadership
Relationship Management
Media Planning
Business Acumen
Digital Advertising
Professional Summary
A highly motivated Media Planner with extensive experience in the Media & Journalism field. Proven track record of developing effective strategies to maximize reach and engagement with target audiences.
Employment history
Senior Media Planner, Hearst Corporation New York, New York
May 2012 – Present
- Monitor media trends and competitive activity
- Develop and execute media plans and strategies
- Collaborate with other departments to ensure successful execution of media plans
Media Planner, ABC News New York, New York
May 2011 – May 2012
- Develop relationships with media vendors and industry contacts
- Collaborate with other departments to ensure successful execution of media plans
- Manage and coordinate media buying activities
Entry Level Media Planner, ABC News New York, New York
December 2009 – May 2011
- Create media plans that are aligned with client objectives
- Collaborate with other departments to ensure successful execution of media plans
- Prepare reports and presentations to communicate media plans and results
Education
University of Florida, Gainesville, Florida
Media Studies, October, 2009
Skills
Stress Management
Customer Service
Supervisory
Visualization
Social Media
Project Management
Troubleshooting
Process Improvement
Professional Summary
Dynamic and organized media planner with extensive experience in media and journalism. Proven track record of developing and executing successful media campaigns for a variety of clients.
Employment history
Senior Media Planner, CBS Corporation New York, New York
August 2013 – Present
- Collaborate with other departments to ensure successful execution of media plans
- Prepare reports and presentations to communicate media plans and results
- Manage and coordinate media buying activities
Media Planner, NBCUniversal Universal City, California
February 2013 – July 2013
- Prepare reports and presentations to communicate media plans and results
- Develop and maintain media kits and other materials
- Monitor and evaluate media campaigns for effectiveness
Junior Media Planner, Turner Broadcasting Atlanta, Georgia
August 2011 – January 2013
- Research and recommend new media opportunities
- Stay up-to-date on industry trends and technologies
- Analyze media performance and optimize campaigns
Education
University of Southern California, Los Angeles, California
MA in Photography, June, 2011
University of Southern California, Los Angeles, California
BA in Media Studies, June, 2007
Skills
Innovation
Visualization
Time Management
Reporting
Project Management
Digital Advertising
Digital Strategy
Troubleshooting
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media planner Job Descriptions; Explained
If you're applying for an media planner position, it's important to tailor your resume to the specific job requirements in order to differentiate yourself from other candidates. Including accurate and relevant information that directly aligns with the job description can greatly increase your chances of securing an interview with potential employers.
When crafting your resume, be sure to use action verbs and a clear, concise format to highlight your relevant skills and experience. Remember, the job description is your first opportunity to make an impression on recruiters, so pay close attention to the details and make sure you're presenting yourself in the best possible light.
1
media planner
- Clients : SAB Miller, Essilor
- Track competitive activities including, comparing client and competitive brands in terms of SOE, SOV, exploring their advertising strategy on a regular basis
- Provide cost efficient solutions and media alternatives to reduce CPRPs
- Negotiate with selected media for the best possible deals and rates
2
media planner
- Organized and administered advertising payments.
- Researched media options and made recommendations to senior staff.
- Learned and stayed abreast of advertising best practices.
- Created presentations to highlight strategies and results of campaign.
3
senior media planner
- Resolved conflicts and negotiated agreements between parties in order to reach win-win solutions to disagreements and clarify misunderstandings
- Collaborated with designers and editorial team on marketing materials
- Coordinated news releases, media responses, press packets and placement of stories in national trade publications
- Identified value propositions and key messages for all of company’s marketing campaigns
- Directed and coordinated marketing activities and policies to promote products and services
- Managed project deadlines and monitored milestones through completion stage
- Analyzed third-party data and investigated new growth opportunities
4
senior media planner
- Strategically plan the online media campaigns to align with clients’ objectives.
- Coordinate and consult with biddable teams to ensure that the media campaigns have achieved the KPI with high cost efficiency.
- Monitor media campaigns carefully and look for media optimisation solution to enhance the performance.
- Execute and analyse the in-dept report with effective recommendation.
5
media planner/buyer
- Directed research and strategic planning for 37 media clients including direct-to-publisher, digital, broadcast, outdoor, andtrade show support.
- Managed Media Coordinator’s role and respective responsibilities covering creative management, ad trafficking, metricscollection, and billing.
- Developed and executed comprehensive paid digital plans encompassing SEM, display, video, programmatic, and social.
- Utilized tools including Datorama, Tableau, Google AdWords, and Google Analytics to measure paid programs.
media planner Job Skills
For an media planner position, your job skills are a key factor in demonstrating your value to the company and showing recruiters that you're the ight fit for the role. It's important to be specific when highlighting your skills and ensure that they are directly aligned with the job requirements, as this can greatly improve your chances of being hired. By showcasing your relevant skills and experience, you can make a compelling case for why you're the best candidate for the job.
How to include technical skills in your resume:
Technical skills are a set of specialized abilities and knowledge required to perform a particular job effectively. Some examples of technical skills are data analysis, project management, software proficiency, and programming languages, to name a few.
Add the technical skills that will get hired in your career field with our simple-to-use resume builder. Select your desired resume template, once you reach the skills section of the builder, manually write in the skill or simply click on "Add more skills". This will automatically generate the best skills for your career field, choose your skill level, and hit "Save & Next."
- Data Analysis
- Project Management
- Social Media
- Troubleshooting
- Quality Assurance
- Database Management
- Training
- Innovation
- Accounting
- Financial Management
- Visualization
- Reporting
- Business Acumen
- Process Improvement
- Relationship Management
- Digital Strategy
- Media Planning
- Media Buying
- Digital Advertising
- Media Relations
How to include soft skills in your resume:
Soft skills are non-technical skills that relate to how you work and that can be used in any job. Including soft skills such as time management, creative thinking, teamwork, and conflict resolution demonstrate your problem-solving abilities and show that you navigate challenges and changes in the workplace efficiently.
Add competitive soft skills to make your resume stand-out to recruiters! Simply select your preferred resume template in the skills section, enter the skills manually or use the "Add more skills" option. Our resume builder will generate the most relevant soft skills for your career path. Choose your proficiency level for each skill, and then click "Save & Next" to proceed to the next section.
- Communication
- Interpersonal
- Leadership
- Time Management
- Problem Solving
- Decision Making
- Critical Thinking
- Creativity
- Adaptability
- Teamwork
- Organization
- Planning
- Public Speaking
- Negotiation
- Conflict Resolution
- Research
- Analytical
- Attention to Detail
- Self-Motivation
- Stress Management
- Collaboration
- Coaching
- Mentoring
- Listening
- Networking
- Strategic Thinking
- Negotiation
- Emotional Intelligence
- Adaptability
- Flexibility
- Reliability
- Professionalism
- Computer Literacy
- Technical
- Data Analysis
- Project Management
- Customer Service
- Presentation
- Written Communication
- Social Media
- Troubleshooting
- Quality Assurance
- Collaboration
- Supervisory
- Risk Management
- Database Management
- Training
- Innovation
- Documentation
- Accounting
- Financial Management
- Visualization
- Reporting
- Business Acumen
- Process Improvement
- Documentation
- Relationship Management.
How to Improve Your media planner Resume
Navigating resume pitfalls can mean the difference between landing an interview or not. Missing job descriptions or unexplained work history gaps can cause recruiters to hesitate. Let's not even talk about the impact of bad grammar, and forgetting your contact info could leave your potential employer hanging. Aim to be comprehensive, concise, and accurate.
Dale Bailey
557 Sycamore Avenue, Russellville, SC 29476Professional Summary
A highly creative and strategic Media Planner with extensive knowledge of the media and journalism landscape. Proven ability to develop effective strategies to maximize the reach of media campaigns.
Employment history
Chief Media Planner, ABC News New York, New York
July 2010 – Present
- Manage media budgets and track spending
- Prepare reports and presentations to communicate media plans and results
- Stay up-to-date on industry trends and technologies
Associate Media Planner, Hearst Corporation New York, New York
July 2009 – June 2010
- Monitor and evaluate media campaigns for effectiveness
- Research and recommend new media opportunities
- Manage and coordinate media buying activities
Entry Level Media Planner, The New York Times New York, New York
July 2008 – July 2009
Education
Syracuse University, Syracuse, New York
Public Relations, June, 2008
Skills
Computer Literacy
Quality Assurance
Risk Management
Time Management
Training
Digital Advertising
Business Acumen
Media Planning
Include your Contact Information and Job Descriptions
Missing job descriptions lessens your chances of getting hired.
Key Insights- Employers want to know what you've accomplished, so make sure to include descriptions for all of your previous jobs.
- Keep job descriptions short but don't just list your jobs.
- Never copy-paste a job description to post on your resume. Get inspired and use tools to help you write customized descriptions.
How to Optimize Your media planner Resume
Keep an eye out for these resume traps. Neglecting to detail your job roles or explain gaps in your career can lead to unnecessary doubts. Grammar blunders can reflect negatively on you, and without contact information, how can employers reach you? Be meticulous and complete.
Employment history
Senior Media Planner, Hearst Corporation New York, New York
March 2019 – May 2022
- Stay up-to-date on industry trend's an technologie's.
- Mointor and evaulate medea campains for effectivness.
- Prepair report's and presentation's to communcate media plan's and result's.
Associate Media Planner, ESPN Bristol, Connecticut
September 2017 – February 2019
- Deveop and maintian meida kits and otehr materiuals.
- Develop relashionships with media vedors an industry contacks.
- Negotiat with media vendours to ensuer competetive pricin.
Jr. Media Planner, ABC News New York, New York
September 2016 – August 2017
- Develp annd maintaan meddia kitts annd othher materrials.
- Moniter medea trends an competetive activitiy.
- Creat media plans that are alined with client objectives.
Education
Columbia University, New York, New York
MA in Advertising, July, 2016
Columbia University, New York, New York
BA in Journalism, July, 2012
Skills
Negotiation
Adaptability
Database Management
Business Acumen
Relationship Management
Process Improvement
Data Analysis
Media Planning
Correct Grammar and Address Gap Years in Your Resume
Don't leave unexplained gaps in your work history.
Key Insights- When explaining gaps in your employment section, start by being honest.
- Elaborate on the gap and show that you never stopped learning.
- Explain and elaborate any gap in your work history by highlighting new skills.
media planner Cover Letter Example
A cover letter can be a valuable addition to your job application when applying for an media planner position. Cover letters provide a concise summary of your qualifications, skills, and experience, also it also gives you an opportunity to explain why you're the best fit for the job. Crafting a cover letter that showcases your relevant experience and enthusiasm for the Accounts Payable role can significantly improve your chances of securing an interview.
Associate Media Planner
Turner Broadcasting
Atlanta, Georgia
Turner Broadcasting
Atlanta, Georgia
To the Hiring Team at Turner Broadcasting
I am excited to apply for the Associate Media Planner position at Turner Broadcasting. As a highly skilled Media Planner with 2 years of experience in Media & Journalism, I am confident that I can contribute significantly to your organization.
Throughout my life, I have been passionate about Investigative Journalism and have pursued opportunities to make a difference in this field. My experience in various areas, not just in Media & Journalism, has given me the opportunity to develop my skills in Decision Making and Project Management, which I am excited to apply to the role at Turner Broadcasting. I am eager to work with a team that shares my values and to help your organization achieve its well determined goals.
Thank you for considering my application for the Associate Media Planner position. With my skills and the amazing team at this organization, I am assured that I can contribute to your organization's success and make a meaningful impact. Looking forward to a future where we can work together.
Sincerely,
Quentin Ingram
727-362-1321
[email protected]
Quentin Ingram
Showcase your most significant accomplishments and qualifications with this cover letter.
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Build your Resume in 15 minutes
Give yourself the best chance of standing out from the competition!
Create an awesome resume that meets the expectations of potential employers with our selection of professional, field-tested resume templates.
Create an awesome resume that meets the expectations of potential employers with our selection of professional, field-tested resume templates.