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digital marketing specialist: Resume Samples & Writing Guide
Employment history
Lead Digital Marketing Specialist, McCann Worldgroup Los Angeles, California
February 2018 – Present
- Create and manage content for digital marketing campaigns
- Monitor and respond to customer reviews and feedback
- Manage and maintain company websites and social media accounts
Digital Marketing Specialist, BBDO Atlanta, Georgia
August 2017 – January 2018
- Utilize analytics tools to measure and report on website performance
- Create and manage content for digital marketing campaigns
- Manage and maintain company websites and social media accounts
Junior Digital Marketing Specialist, Crispin Porter + Bogusky Denver, Colorado
January 2017 – July 2017
- Collaborate with external vendors and agencies to execute digital marketing campaigns
- Manage and optimize paid search, display, and social media campaigns
- Develop, implement, and manage digital marketing campaigns
Education
Northwestern University, Evanston, Illinois
Graphic Design, December, 2016
Skills
Leadership
Mentoring
Problem Solving
Analytical
Google Tag Manager
SEO
Adobe Premiere Pro
Campaign Management
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Employment history
Chief Digital Marketing Specialist, Edelman Chicago, Illinois
April 2019 – Present
- Collaborate with external vendors and agencies to execute digital marketing campaigns
- Work with internal teams to develop digital marketing strategies
- Analyze and report on the performance of digital marketing campaigns
Digital Marketing Specialist, BBDO Atlanta, Georgia
September 2018 – March 2019
- Develop and implement strategies for email marketing and lead generation
- Manage and coordinate the production of creative assets for digital marketing campaigns
- Manage and maintain company websites and social media accounts
Jr. Digital Marketing Specialist, Ogilvy New York, New York
September 2017 – August 2018
- Collaborate with external vendors and agencies to execute digital marketing campaigns
- Monitor and analyze competitor activities in the digital marketing space
- Analyze and report on the performance of digital marketing campaigns
Education
New York University, New York, New York
Communication, July, 2017
Skills
Leadership
Communication
Creativity
Strategic Thinking
CSS
SEO
Video Editing
Campaign Management
Employment history
Entry Level Digital Marketing Specialist, J. Walter Thompson Miami, Florida
August 2021 – May 2022
- Manage and maintain company websites and social media accounts
- Work with internal teams to develop digital marketing strategies
- Analyze and report on the performance of digital marketing campaigns
Education
University of California, Los Angeles, California
Public Relations, June, 2021
University of California, Los Angeles, California
Graphic Design, June, 2017
Skills
Risk Management
Database Management
Troubleshooting
Project Management
Social Media Marketing
Photoshop
Video Editing
Adobe Creative Suite
Professional Summary
Dynamic and results-driven Digital Marketing Specialist with extensive experience in the Advertising & Marketing & PR field. Proven track record of leveraging innovative strategies to drive growth and engagement for clients.
Employment history
Lead Digital Marketing Specialist, J. Walter Thompson Miami, Florida
September 2010 – Present
- Create and manage content for digital marketing campaigns
- Monitor and analyze competitor activities in the digital marketing space
- Develop and execute strategies for SEO and SEM
Digital Marketing Specialist, McCann Worldgroup Los Angeles, California
September 2009 – August 2010
- Create and manage content for digital marketing campaigns
- Monitor and analyze competitor activities in the digital marketing space
- Manage and optimize paid search, display, and social media campaigns
Jr. Digital Marketing Specialist, Edelman Chicago, Illinois
September 2008 – August 2009
- Work with internal teams to develop digital marketing strategies
- Create and manage content for digital marketing campaigns
- Manage and maintain company websites and social media accounts
Education
University of Illinois at Urbana, Champaign, Illinois
Public Relations, August, 2008
Skills
Business Acumen
Customer Service
Communication
Reporting
PPC
Web Design
SEO
Content Writing
Employment history
Jr. Digital Marketing Specialist, Publicis Dallas, Texas
May 2022 – March 2023
- Develop and execute strategies for SEO and SEM
- Manage and coordinate the production of creative assets for digital marketing campaigns
- Develop and implement strategies for email marketing and lead generation
Education
University of Wisconsin, Madison, Wisconsin
Social Media Marketing, April, 2022
Skills
Visualization
Documentation
Public Speaking
Risk Management
PPC
Social Media Marketing
JavaScript
Adobe Premiere Pro
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digital marketing specialist Job Descriptions; Explained
If you're applying for an digital marketing specialist position, it's important to tailor your resume to the specific job requirements in order to differentiate yourself from other candidates. Including accurate and relevant information that directly aligns with the job description can greatly increase your chances of securing an interview with potential employers.
When crafting your resume, be sure to use action verbs and a clear, concise format to highlight your relevant skills and experience. Remember, the job description is your first opportunity to make an impression on recruiters, so pay close attention to the details and make sure you're presenting yourself in the best possible light.
51
digital marketing specialist
- Prepare and deliver marketing plans within key objectives
- Source advertising opportunities and placing adverts in the press, radio or TV as appropriate to the product or service
- Liaise with media partners as required and manage the production of marketing materials
- Monitor competitor activity and generate leads for products and services
- Participate in the creation and implementation of online channel and content, and develop relevant message for brands with digital presence
- Generate and execute marketing campaigns across social media platforms
- Work with designers to produce materials of visual within brand guidelines
52
digital marketing specialist
- Conducted extensive research for products, market demand and consumers using multiple marketing tools.
- Analyzed market trends and made recommended changes to market and business development strategies based on research and analysis.
- Helped increase web traffic by developing integrated marketing plans with multi-channel approach; SEO, Online Advertising, Content Writing Skills
- Developed and manage digital marketing campaigns
- Wrote and optimized content for blogs, web pages, eBooks, slogans, video scripts and social networking accounts such as Facebook and Twitter
- Created weekly reports of client and competitor social activities
- Developed online marketing campaigns, effectively increasing followers and driving brand awareness
53
digital marketing specialist
- Troubleshooted and resolved issues related to Display & Video 360. This includes technical troubleshooting of issues related to standard, rich-media, mobile and video(VAST) creatives, line items, tags, ad-serving, etc.
- Provided product, troubleshooting & workflow guidance to new hired / newbie’s in the team.
- Coordinated with cross-functional teams including Product Management/Specialists, Sales, Engineering and Ad Approval teams to drive customer communications, product feedback, feature requests, and technical issue resolution to achieve the highest level of customer satisfaction.
- Educated the customers on product usage, from the basics to best practices via email, chat and call.
- Collaborated with AMER/EMEA/APAC teams.
- Served as a point of contact for projects led by our escalation management team to improve customer experience (ensuring that CSAT, FRT, TRT, mTRT & FCR metrics meet the SLA targets) and internal operational effectiveness.
54
digital marketing specialist
- Manage social media pages of 2 projects
- Coordinate with the team delivering the client brief and produce effective marketing and advertising campaigns for the brands
- Manage and schedule the posts to upload as per plan and community management
- Develop and implement digital marketing and advertising plans of brands and accounts assigned, and help ensure there’s a strong relationship between brands and their online audience
55
digital marketing specialist
- Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
- Deploy successful marketing campaigns and own their implementation from ideation to execution
- Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
- Produce valuable and engaging content for our website and blog that attracts and converts our target groups
- Build strategic relationships and partner with key industry players, agencies and vendors
- Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
- Oversee and approve marketing material, from website banners to hard copy brochures and case studies
digital marketing specialist Job Skills
For an digital marketing specialist position, your job skills are a key factor in demonstrating your value to the company and showing recruiters that you're the ight fit for the role. It's important to be specific when highlighting your skills and ensure that they are directly aligned with the job requirements, as this can greatly improve your chances of being hired. By showcasing your relevant skills and experience, you can make a compelling case for why you're the best candidate for the job.
How to include technical skills in your resume:
Technical skills are a set of specialized abilities and knowledge required to perform a particular job
effectively. Some examples of technical skills are data analysis, project management, software proficiency,
and programming languages, to name a few.
Add the technical skills that will get hired in your career
field with our simple-to-use resume builder. Select your desired resume template, once you reach the skills
section of the builder, manually write in the skill or simply click on "Add more skills". This will
automatically generate the best skills for your career field, choose your skill level, and hit "Save &
Next."
- Search Engine Optimization
- Adobe Creative Suite
- Content Writing
- Google Ads
- Copywriting
- Web Design
- Social Media Marketing
- HTML
- CSS
- JavaScript
- Email Marketing
- Campaign Management
- Google Analytics
- Photoshop
- Video Editing
- Adobe InDesign
- Adobe Premiere Pro
- SEO
- PPC
- Google Tag Manager
How to include soft skills in your resume:
Soft skills are non-technical skills that relate to how you work and that can be used in any job. Including
soft skills such as time management, creative thinking, teamwork, and conflict resolution demonstrate your
problem-solving abilities and show that you navigate challenges and changes in the workplace
efficiently.
Add competitive soft skills to make your resume stand-out to recruiters! Simply select
your preferred resume template in the skills section, enter the skills manually or use the "Add more skills"
option. Our resume builder will generate the most relevant soft skills for your career path. Choose your
proficiency level for each skill, and then click "Save & Next" to proceed to the next section.
- Communication
- Interpersonal
- Leadership
- Time Management
- Problem Solving
- Decision Making
- Critical Thinking
- Creativity
- Adaptability
- Teamwork
- Organization
- Planning
- Public Speaking
- Negotiation
- Conflict Resolution
- Research
- Analytical
- Attention to Detail
- Self-Motivation
- Stress Management
- Collaboration
- Coaching
- Mentoring
- Listening
- Networking
- Strategic Thinking
- Negotiation
- Emotional Intelligence
- Adaptability
- Flexibility
- Reliability
- Professionalism
- Computer Literacy
- Technical
- Data Analysis
- Project Management
- Customer Service
- Presentation
- Written Communication
- Social Media
- Troubleshooting
- Quality Assurance
- Collaboration
- Supervisory
- Risk Management
- Database Management
- Training
- Innovation
- Documentation
- Accounting
- Financial Management
- Visualization
- Reporting
- Business Acumen
- Process Improvement
- Documentation
- Relationship Management.
How to Improve Your digital marketing specialist Resume
Navigating resume pitfalls can mean the difference between landing an interview or not. Missing job descriptions or unexplained work history gaps can cause recruiters to hesitate. Let's not even talk about the impact of bad grammar, and forgetting your contact info could leave your potential employer hanging. Aim to be comprehensive, concise, and accurate.
Cecil Nelson 652 Sunnyvale Avenue, Kettle River, MN 55757
Employment history
Lead Digital Marketing Specialist, J. Walter Thompson Miami, Florida
February 2011 – May 2022
- Utilize analytics tools to measure and report on website performance
- Research and identify new digital marketing opportunities
- Create and manage content for digital marketing campaigns
Digital Marketing Specialist, R/GA Seattle, Washington
September 2009 – January 2011
- Manage and optimize paid search, display, and social media campaigns
- Collaborate with external vendors and agencies to execute digital marketing campaigns
- Develop and execute strategies for SEO and SEM
Entry Level Digital Marketing Specialist, McCann Worldgroup Los Angeles, California
March 2008 – August 2009
- Manage and coordinate the production of creative assets for digital marketing campaigns
- Monitor and respond to customer reviews and feedback
- Monitor and analyze competitor activities in the digital marketing space
Education
University of Texas at Austin, Austin, Texas
Business Administration, January, 2008
University of Texas at Austin, Austin, Texas
Economics, January, 2004
Skills
Adaptability
Reliability
Creativity
Organization
CSS
JavaScript
Google Analytics
Google Ads
Provide your Contact Information and Address Year Gaps
Always explain any gaps in your work history to your advantage.
Key Insights- Employers want to know what you've accomplished, so make sure to explain any gaps using a professional summary.
- Adding extra details and context to explain why you have a gap in your work history shows employers you are a good fit for the position.
How to Optimize Your digital marketing specialist Resume
Keep an eye out for these resume traps. Neglecting to detail your job roles or explain gaps in your career can lead to unnecessary doubts. Grammar blunders can reflect negatively on you, and without contact information, how can employers reach you? Be meticulous and complete.
Employment history
Jr. Digital Marketing Specialist, Publicis Dallas, Texas
February 2022 – November 2022
Education
University of Southern California, Los Angeles, California
Psychology, December, 2021
Skills
Relationship Management.
Organization
Planning
Technical
Copywriting
CSS
Photoshop
Adobe Creative Suite
Include Job Descriptions and Avoid Bad Grammar
Avoid sending a wrong first impression by proofreading your resume.
Key Insights- Spelling and typos are the most common mistakes recruiters see in resumes and by simply avoiding them you can move ahead on the hiring process.
- Before submitting your resume, double check to avoid typos.
digital marketing specialist Cover Letter Example
A cover letter can be a valuable addition to your job application when applying for an digital marketing specialist position. Cover letters provide a concise summary of your qualifications, skills, and experience, also it also gives you an opportunity to explain why you're the best fit for the job. Crafting a cover letter that showcases your relevant experience and enthusiasm for the Accounts Payable role can significantly improve your chances of securing an interview.
Lead Digital Marketing Specialist
Leo Burnett
Detroit, Michigan
Leo Burnett
Detroit, Michigan
Greetings Leo Burnett Recruitment Team
I am writing to express my interest in the Lead Digital Marketing Specialist position at Leo Burnett. As a Digital Marketing Specialist with 6 years of experience in Advertising & Marketing & Pr myself, I believe I have the necessary skills and expertise to excel in this role.
Growing up, I always had a fascination with Digital Marketing. As I pursued my education and gained experience in this field, I realized that this was where I could make the most impact. I have had the opportunity to work on things throughout my career like personal projects and voluntary work, which have developed in me a deep understanding of the challenges and opportunities in this field. I am excited to bring my passion and expertise to the role at and help your organization achieve its goals.
I am elated about the opportunity to join a team that shares my passion for this field, and values collaboration and innovation. I am confident that together we can overcome whatever tests and challenges are put on our way.
Best regards,
Percy Johnson
783-113-6370
[email protected]
Percy Johnson
Showcase your most significant accomplishments and qualifications with this cover
letter.
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Build your Resume in 15 minutes
Give yourself the best chance of standing out from the
competition!
Create an awesome resume that meets the expectations of potential employers with our selection of professional, field-tested resume templates.
Create an awesome resume that meets the expectations of potential employers with our selection of professional, field-tested resume templates.