5 Amazing media planner Resume Examples (Updated 2023) + Skills & Job Descriptions

Marketing experts turn research data into tangible tasks that ideally create demand for a company's products. Our job search experts can help you build a media planner resume that is likely to increase demand for your services during your next job hunt. Good media planners have to be able to wear multiple hats. They must have top-notch analytical skills to come up with a marketing strategy that will work. They must also work with the advertising team to cast a vision so that together they can appeal to consumers. Think of your resume as the marketing plan for your career. Check out a resume sample to see how to get your vast number of strengths across to prospective employers. Our templates take you through the process of turning basic information about these skills into a quantifiable, attractive document that can grab the attention of agencies that are looking for fresh talent.

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media planner: Resume Samples & Writing Guide

Employment history

Entry Level Media Planner, ABC News New York, New York

July 2021 – April 2022

Manage and coordinate media buying activities
Monitor media trends and competitive activity
Research and recommend new media opportunities

Education

Columbia University, New York, New York

PhD in Media Ethics, May, 2021

Columbia University, New York, New York

BA in Broadcast Journalism, May, 2017

Skills

Decision Making

Project Management

Reporting

Strategic Thinking

Reporting

Accounting

Troubleshooting

Relationship Management

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Professional Summary

Dynamic and creative Media Planner with expertise in the Media & Journalism field. Proven track record of developing successful media strategies and campaigns that meet clients' objectives.

Employment history

Senior Media Planner, ESPN Bristol, Connecticut

January 2010 – Present

Monitor media trends and competitive activity
Create media plans that are aligned with client objectives
Develop relationships with media vendors and industry contacts

Media Planner, Fox Corporation Los Angeles, California

January 2009 – January 2010

Monitor and evaluate media campaigns for effectiveness
Develop and maintain media kits and other materials
Analyze media performance and optimize campaigns

Junior Media Planner, ABC News New York, New York

July 2008 – January 2009

Develop and maintain media kits and other materials
Monitor and evaluate media campaigns for effectiveness
Create media plans that are aligned with client objectives

Education

University of Wisconsin, Madison, Wisconsin

MA in Public Relations, May, 2008

University of Wisconsin, Madison, Wisconsin

BA in Mass Communication, May, 2004

Skills

Reporting

Troubleshooting

Flexibility

Planning

Relationship Management

Database Management

Media Relations

Data Analysis

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Employment history

Lead Media Planner, Turner Broadcasting Atlanta, Georgia

December 2021 – Present

Manage media budgets and track spending
Create media plans that are aligned with client objectives
Analyze media performance and optimize campaigns

Associate Media Planner, Fox Corporation Los Angeles, California

June 2021 – December 2021

Research and recommend new media opportunities
Analyze and interpret data to inform media plans
Develop and execute media plans and strategies

Junior Media Planner, ABC News New York, New York

January 2020 – May 2021

Develop and maintain media kits and other materials
Research and recommend new media opportunities
Monitor media trends and competitive activity

Education

University of Texas, Austin, Texas

BA in Photography, November, 2019

Skills

Teamwork

Project Management

Attention to Detail

Leadership

Relationship Management

Media Planning

Business Acumen

Digital Advertising

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Professional Summary

A highly motivated Media Planner with extensive experience in the Media & Journalism field. Proven track record of developing effective strategies to maximize reach and engagement with target audiences.

Employment history

Senior Media Planner, Hearst Corporation New York, New York

May 2012 – Present

Monitor media trends and competitive activity
Develop and execute media plans and strategies
Collaborate with other departments to ensure successful execution of media plans

Media Planner, ABC News New York, New York

May 2011 – May 2012

Develop relationships with media vendors and industry contacts
Collaborate with other departments to ensure successful execution of media plans
Manage and coordinate media buying activities

Entry Level Media Planner, ABC News New York, New York

December 2009 – May 2011

Create media plans that are aligned with client objectives
Collaborate with other departments to ensure successful execution of media plans
Prepare reports and presentations to communicate media plans and results

Education

University of Florida, Gainesville, Florida

Media Studies, October, 2009

Skills

Stress Management

Customer Service

Supervisory

Visualization

Social Media

Project Management

Troubleshooting

Process Improvement

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Professional Summary

Dynamic and organized media planner with extensive experience in media and journalism. Proven track record of developing and executing successful media campaigns for a variety of clients.

Employment history

Senior Media Planner, CBS Corporation New York, New York

August 2013 – Present

Collaborate with other departments to ensure successful execution of media plans
Prepare reports and presentations to communicate media plans and results
Manage and coordinate media buying activities

Media Planner, NBCUniversal Universal City, California

February 2013 – July 2013

Prepare reports and presentations to communicate media plans and results
Develop and maintain media kits and other materials
Monitor and evaluate media campaigns for effectiveness

Junior Media Planner, Turner Broadcasting Atlanta, Georgia

August 2011 – January 2013

Research and recommend new media opportunities
Stay up-to-date on industry trends and technologies
Analyze media performance and optimize campaigns

Education

University of Southern California, Los Angeles, California

MA in Photography, June, 2011

University of Southern California, Los Angeles, California

BA in Media Studies, June, 2007

Skills

Innovation

Visualization

Time Management

Reporting

Project Management

Digital Advertising

Digital Strategy

Troubleshooting

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media planner Job Descriptions; Explained

If you're applying for an media planner position, it's important to tailor your resume to the specific job requirements in order to differentiate yourself from other candidates. Including accurate and relevant information that directly aligns with the job description can greatly increase your chances of securing an interview with potential employers.

When crafting your resume, be sure to use action verbs and a clear, concise format to highlight your relevant skills and experience. Remember, the job description is your first opportunity to make an impression on recruiters, so pay close attention to the details and make sure you're presenting yourself in the best possible light.

media planner

Clients : SAB Miller, Essilor
Track competitive activities including, comparing client and competitive brands in terms of SOE, SOV, exploring their advertising strategy on a regular basis
Provide cost efficient solutions and media alternatives to reduce CPRPs
Negotiate with selected media for the best possible deals and rates

media planner

Organized and administered advertising payments.
Researched media options and made recommendations to senior staff.
Learned and stayed abreast of advertising best practices.
Created presentations to highlight strategies and results of campaign.

senior media planner

Resolved conflicts and negotiated agreements between parties in order to reach win-win solutions to disagreements and clarify misunderstandings
Collaborated with designers and editorial team on marketing materials
Coordinated news releases, media responses, press packets and placement of stories in national trade publications
Identified value propositions and key messages for all of company’s marketing campaigns
Directed and coordinated marketing activities and policies to promote products and services
Managed project deadlines and monitored milestones through completion stage
Analyzed third-party data and investigated new growth opportunities

senior media planner

Strategically plan the online media campaigns to align with clients’ objectives.
Coordinate and consult with biddable teams to ensure that the media campaigns have achieved the KPI with high cost efficiency.
Monitor media campaigns carefully and look for media optimisation solution to enhance the performance.
Execute and analyse the in-dept report with effective recommendation.

media planner/buyer

Directed research and strategic planning for 37 media clients including direct-to-publisher, digital, broadcast, outdoor, andtrade show support.
Managed Media Coordinator’s role and respective responsibilities covering creative management, ad trafficking, metricscollection, and billing.
Developed and executed comprehensive paid digital plans encompassing SEM, display, video, programmatic, and social.
Utilized tools including Datorama, Tableau, Google AdWords, and Google Analytics to measure paid programs.

1 2 3 4

media planner Job Skills

For an media planner position, your job skills are a key factor in demonstrating your value to the company and showing recruiters that you're the ight fit for the role. It's important to be specific when highlighting your skills and ensure that they are directly aligned with the job requirements, as this can greatly improve your chances of being hired. By showcasing your relevant skills and experience, you can make a compelling case for why you're the best candidate for the job.

How to include technical skills in your resume:

Technical skills are a set of specialized abilities and knowledge required to perform a particular job effectively. Some examples of technical skills are data analysis, project management, software proficiency, and programming languages, to name a few.

Add the technical skills that will get hired in your career field with our simple-to-use resume builder. Select your desired resume template, once you reach the skills section of the builder, manually write in the skill or simply click on "Add more skills". This will automatically generate the best skills for your career field, choose your skill level, and hit "Save & Next."

Data Analysis
Project Management
Social Media
Troubleshooting
Quality Assurance
Database Management
Training
Innovation
Accounting
Financial Management
Visualization
Reporting
Business Acumen
Process Improvement
Relationship Management
Digital Strategy
Media Planning
Media Buying
Digital Advertising
Media Relations

How to include soft skills in your resume:

Soft skills are non-technical skills that relate to how you work and that can be used in any job. Including soft skills such as time management, creative thinking, teamwork, and conflict resolution demonstrate your problem-solving abilities and show that you navigate challenges and changes in the workplace efficiently.

Add competitive soft skills to make your resume stand-out to recruiters! Simply select your preferred resume template in the skills section, enter the skills manually or use the "Add more skills" option. Our resume builder will generate the most relevant soft skills for your career path. Choose your proficiency level for each skill, and then click "Save & Next" to proceed to the next section.

Communication
Interpersonal
Leadership
Time Management
Problem Solving
Decision Making
Critical Thinking
Creativity
Adaptability
Teamwork
Organization
Planning
Public Speaking
Negotiation
Conflict Resolution
Research
Analytical
Attention to Detail
Self-Motivation
Stress Management
Collaboration
Coaching
Mentoring
Listening
Networking
Strategic Thinking
Negotiation
Emotional Intelligence
Adaptability
Flexibility
Reliability
Professionalism
Computer Literacy
Technical
Data Analysis
Project Management
Customer Service
Presentation
Written Communication
Social Media
Troubleshooting
Quality Assurance
Collaboration
Supervisory
Risk Management
Database Management
Training
Innovation
Documentation
Accounting
Financial Management
Visualization
Reporting
Business Acumen
Process Improvement
Documentation
Relationship Management.

How to Improve Your media planner Resume

Navigating resume pitfalls can mean the difference between landing an interview or not. Missing job descriptions or unexplained work history gaps can cause recruiters to hesitate. Let's not even talk about the impact of bad grammar, and forgetting your contact info could leave your potential employer hanging. Aim to be comprehensive, concise, and accurate.

Professional Summary

A highly creative and strategic Media Planner with extensive knowledge of the media and journalism landscape. Proven ability to develop effective strategies to maximize the reach of media campaigns.

Employment history

Chief Media Planner, ABC News New York, New York

July 2010 – Present

Manage media budgets and track spending
Prepare reports and presentations to communicate media plans and results
Stay up-to-date on industry trends and technologies

Associate Media Planner, Hearst Corporation New York, New York

July 2009 – June 2010

Monitor and evaluate media campaigns for effectiveness
Research and recommend new media opportunities
Manage and coordinate media buying activities

Entry Level Media Planner, The New York Times New York, New York

July 2008 – July 2009

Education

Syracuse University, Syracuse, New York

Public Relations, June, 2008

Skills

Computer Literacy

Quality Assurance

Risk Management

Time Management

Training

Digital Advertising

Business Acumen

Media Planning

Include your Contact Information and Job Descriptions

Missing job descriptions lessens your chances of getting hired.

Key Insights

Employers want to know what you've accomplished, so make sure to include descriptions for all of your previous jobs.
Keep job descriptions short but don't just list your jobs.
Never copy-paste a job description to post on your resume. Get inspired and use tools to help you write customized descriptions.

How to Optimize Your media planner Resume

Keep an eye out for these resume traps. Neglecting to detail your job roles or explain gaps in your career can lead to unnecessary doubts. Grammar blunders can reflect negatively on you, and without contact information, how can employers reach you? Be meticulous and complete.

Employment history

Senior Media Planner, Hearst Corporation New York, New York

March 2019 – May 2022

Stay up-to-date on industry trend's an technologie's.
Mointor and evaulate medea campains for effectivness.
Prepair report's and presentation's to communcate media plan's and result's.

Associate Media Planner, ESPN Bristol, Connecticut

September 2017 – February 2019

Deveop and maintian meida kits and otehr materiuals.
Develop relashionships with media vedors an industry contacks.
Negotiat with media vendours to ensuer competetive pricin.

Jr. Media Planner, ABC News New York, New York

September 2016 – August 2017

Develp annd maintaan meddia kitts annd othher materrials.
Moniter medea trends an competetive activitiy.
Creat media plans that are alined with client objectives.

Education

Columbia University, New York, New York

MA in Advertising, July, 2016

Columbia University, New York, New York

BA in Journalism, July, 2012

Skills

Negotiation

Adaptability

Database Management

Business Acumen

Relationship Management

Process Improvement

Data Analysis

Media Planning

Correct Grammar and Address Gap Years in Your Resume

Don't leave unexplained gaps in your work history.

Key Insights

When explaining gaps in your employment section, start by being honest.
Elaborate on the gap and show that you never stopped learning.
Explain and elaborate any gap in your work history by highlighting new skills.

media planner Cover Letter Example

A cover letter can be a valuable addition to your job application when applying for an media planner position. Cover letters provide a concise summary of your qualifications, skills, and experience, also it also gives you an opportunity to explain why you're the best fit for the job. Crafting a cover letter that showcases your relevant experience and enthusiasm for the Accounts Payable role can significantly improve your chances of securing an interview.

Associate Media Planner
Turner Broadcasting
Atlanta, Georgia

To the Hiring Team at Turner Broadcasting

I am excited to apply for the Associate Media Planner position at Turner Broadcasting. As a highly skilled Media Planner with 2 years of experience in Media & Journalism, I am confident that I can contribute significantly to your organization.

Throughout my life, I have been passionate about Investigative Journalism and have pursued opportunities to make a difference in this field. My experience in various areas, not just in Media & Journalism, has given me the opportunity to develop my skills in Decision Making and Project Management, which I am excited to apply to the role at Turner Broadcasting. I am eager to work with a team that shares my values and to help your organization achieve its well determined goals.

Thank you for considering my application for the Associate Media Planner position. With my skills and the amazing team at this organization, I am assured that I can contribute to your organization's success and make a meaningful impact. Looking forward to a future where we can work together.

Sincerely,
Quentin Ingram
727-362-1321
quentiningram@zoho.com

Quentin Ingram

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Showcase your most significant accomplishments and qualifications with this cover letter.
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