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internet marketing manager

  • Responsible for creating and implementing online marketing strategies to increase sales and revenue
  • Managed a department of four Internet Marketing Specialist
  • Responsible for SEO/SEM maintenance of 11 websites and over 250 landing pages
  • Reviewed and validated End-of-Monthly Reports for 11 sites to include visitor traffic, Pay-Per-Clicks and referrals
  • Ensured the implementation of marketing activities and Best Practices were fully utilized among all 11 websites
  • Established and coordinated 2 flag football teams and 2 softball teams for intramural competition

internet marketing manager

  • Supervised all marketing and planning activities to exceed segment sales and margin goals.
  • Oversaw preparation of marketing copy, images, videos, emails and other collateral.
  • Developed insights on marketing campaigns to assess performance against goals.
  • Considered business demands and customer preferences when developing pricing structures and marketing plans.
  • Leveraged industry trends and competitive analysis to improve customer relationship building.