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1
internet marketing manager
- Responsible for creating and implementing online marketing strategies to increase sales and revenue
- Managed a department of four Internet Marketing Specialist
- Responsible for SEO/SEM maintenance of 11 websites and over 250 landing pages
- Reviewed and validated End-of-Monthly Reports for 11 sites to include visitor traffic, Pay-Per-Clicks and referrals
- Ensured the implementation of marketing activities and Best Practices were fully utilized among all 11 websites
- Established and coordinated 2 flag football teams and 2 softball teams for intramural competition
2
internet marketing manager
- Supervised all marketing and planning activities to exceed segment sales and margin goals.
- Oversaw preparation of marketing copy, images, videos, emails and other collateral.
- Developed insights on marketing campaigns to assess performance against goals.
- Considered business demands and customer preferences when developing pricing structures and marketing plans.
- Leveraged industry trends and competitive analysis to improve customer relationship building.