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brand strategist: Resume Samples & Writing Guide

Tony Johnson

658 Evergreen Avenue, Blanket, TX 76432
[email protected]
613-471-7116

Employment history

Senior Brand Strategist, Crispin Porter + Bogusky Denver, Colorado
October 2021 – Present
  • Develop and manage marketing plans, budgets, and timelines
  • Develop creative briefs and collaborate with creative teams to create effective campaigns
  • Develop and execute strategies to increase brand loyalty and customer engagement
Brand Strategist, Publicis Dallas, Texas
October 2020 – September 2021
  • Create and manage brand guidelines and ensure compliance with brand standards
  • Manage the development of brand identity, brand positioning, and messaging
  • Analyze market trends, consumer insights, and competitor strategies to develop brand strategies
Junior Brand Strategist, BBDO Atlanta, Georgia
May 2019 – September 2020
  • Create and manage brand guidelines and ensure compliance with brand standards
  • Develop and manage marketing plans, budgets, and timelines
  • Lead cross-functional teams to ensure successful execution of brand strategies

Education

University of California, Los Angeles, California
Creative Advertising & Media Strategy, March, 2019
University of California, Los Angeles, California
Economics, March, 2015

Skills

Public Speaking
Self-Motivation
Data Analysis
Computer Literacy
Campaign Analysis
Digital Marketing
Creative Writing
Copy Editing.

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Quinn Miller

577 Laurel St., Raoul, GA 30510
[email protected]
886-665-9852

Employment history

Lead Brand Strategist, McCann Worldgroup Los Angeles, California
February 2018 – Present
  • Manage the development of promotional materials, including print, digital, and video
  • Develop and execute strategies to increase brand loyalty and customer engagement
  • Lead cross-functional teams to ensure successful execution of brand strategies
Brand Strategist, Leo Burnett Detroit, Michigan
July 2017 – January 2018
  • Develop and execute strategies to increase brand loyalty and customer engagement
  • Analyze market trends, consumer insights, and competitor strategies to develop brand strategies
  • Develop and manage marketing plans, budgets, and timelines
Jr. Brand Strategist, J. Walter Thompson Miami, Florida
February 2016 – June 2017
  • Develop creative briefs and collaborate with creative teams to create effective campaigns
  • Analyze market trends, consumer insights, and competitor strategies to develop brand strategies
  • Create and manage brand guidelines and ensure compliance with brand standards

Education

University of Southern California, Los Angeles, California
Graphic Design, December, 2015

Skills

Computer Literacy
Quality Assurance
Coaching
Professionalism
Public Relations
Digital Marketing
Social Media Marketing
Creative Writing
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Percy Scott

913 Meadowview Drive, Irene, SD 57037
[email protected]
995-369-5079

Employment history

Chief Brand Strategist, J. Walter Thompson Miami, Florida
October 2015 – Present
  • Lead cross-functional teams to ensure successful execution of brand strategies
  • Develop and manage marketing plans, budgets, and timelines
  • Manage the development of promotional materials, including print, digital, and video
Associate Brand Strategist, J. Walter Thompson Miami, Florida
October 2014 – September 2015
  • Develop and implement brand strategies to increase brand awareness and recognition
  • Manage the development of promotional materials, including print, digital, and video
  • Lead cross-functional teams to ensure successful execution of brand strategies
Entry Level Brand Strategist, R/GA Seattle, Washington
April 2014 – September 2014
  • Collaborate with internal teams to ensure brand consistency across all channels
  • Develop and manage marketing plans, budgets, and timelines
  • Analyze market trends, consumer insights, and competitor strategies to develop brand strategies

Education

University of Southern California, Los Angeles, California
Digital Marketing, February, 2014

Skills

Stress Management
Innovation
Technical
Professionalism
Creative Writing
Content Management
Public Relations
Brand Management
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Dave Foster

11 Greenwood Drive, Dry Run, OH 45244
[email protected]
993-068-1607

Employment history

Lead Brand Strategist, McCann Worldgroup Los Angeles, California
June 2017 – Present
  • Develop and execute strategies to increase brand loyalty and customer engagement
  • Develop creative briefs and collaborate with creative teams to create effective campaigns
  • Create and manage brand guidelines and ensure compliance with brand standards
Brand Strategist, Crispin Porter + Bogusky Denver, Colorado
December 2016 – May 2017
  • Develop and maintain relationships with key stakeholders, including media and vendors
  • Manage the development of brand identity, brand positioning, and messaging
  • Develop creative briefs and collaborate with creative teams to create effective campaigns
Entry Level Brand Strategist, Publicis Dallas, Texas
June 2015 – November 2016
  • Develop and implement brand strategies to increase brand awareness and recognition
  • Develop creative briefs and collaborate with creative teams to create effective campaigns
  • Create and manage brand guidelines and ensure compliance with brand standards

Education

University of Michigan, Ann Arbor, Michigan
Business Administration, May, 2015
University of Michigan, Ann Arbor, Michigan
Psychology, May, 2011

Skills

Conflict Resolution
Coaching
Troubleshooting
Collaboration
Advertising Campaigns
Public Relations
Brand Development
Digital Marketing
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Quinn Martin

385 Ridgewood Avenue, Bonanza Hills, TX 78045
[email protected]
681-872-0115

Employment history

Lead Brand Strategist, Leo Burnett Detroit, Michigan
June 2023 – Present
  • Manage and track brand performance metrics to measure success and identify areas for improvement
  • Monitor and analyze the performance of campaigns and adjust strategies accordingly
  • Develop creative briefs and collaborate with creative teams to create effective campaigns
Associate Brand Strategist, BBDO Atlanta, Georgia
June 2022 – May 2023
  • Analyze market trends, consumer insights, and competitor strategies to develop brand strategies
  • Collaborate with internal teams to ensure brand consistency across all channels
  • Monitor and analyze the performance of campaigns and adjust strategies accordingly
Entry Level Brand Strategist, BBDO Atlanta, Georgia
December 2020 – May 2022
  • Analyze market trends, consumer insights, and competitor strategies to develop brand strategies
  • Evaluate and optimize existing campaigns to ensure brand consistency
  • Manage and track brand performance metrics to measure success and identify areas for improvement

Education

University of Texas at Austin, Austin, Texas
Psychology, October, 2020

Skills

Analytical
Conflict Resolution
Professionalism
Quality Assurance
Graphic Design
Copywriting
Media Planning
Campaign Analysis
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brand strategist Job Descriptions; Explained

If you're applying for an brand strategist position, it's important to tailor your resume to the specific job requirements in order to differentiate yourself from other candidates. Including accurate and relevant information that directly aligns with the job description can greatly increase your chances of securing an interview with potential employers.

When crafting your resume, be sure to use action verbs and a clear, concise format to highlight your relevant skills and experience. Remember, the job description is your first opportunity to make an impression on recruiters, so pay close attention to the details and make sure you're presenting yourself in the best possible light.

1

brand strategist

  • Ideate and develop advertising campaigns – Such as #BetterIn3D, FreeYourLips
  • Content creation and copywriting for social media posts
  • Script writing 
  • Manage and execute product and model photoshoots, video shoots 
  • Assist in editing digital films 
  • Online reputation management across all social media platforms 
  • Content creation and Lakmé Fashion Week – videos, gifs, 
2

brand strategist

  • Reporting Directly to the CEO of the company
  • Led advertising campaigns for MNC’s like Bosch, Legrand and for companies like Safari, Vascon, Olive Theory 
  • Worked across mediums such as Print,Television, Online and Digital
  • Successfully designed pitches on digital media strategies, 360-degree marketing campaigns, and influencer marketing campaigns including online and offline activations for brands such as Hero Cycles, Ultratech Cements, Smaaash, The Learning Curve, India MLS, Dhara cooking oil, PVR and Marico. 
3

brand strategist

  • Worked for the strategy team and was actively involved in preparing and presenting advertising strategies for multiple brands. 
  • Handled Reputation Management for brands like Tinder & Boost. 
  • Formulate and coordinate daily activities to promote services by familiarizing Tinder as a brand.
  • Created digital media content campaigns for brands such as Adlabs Imagica, Fortune Rice Bran Health Oil, SecUR Credentials and Smaaash. 
4

senior brand strategist

  • Research, document, rate, or select alternatives for web architecture or technologies.Guide positioning recommendations, define brand elements and tone.
  • Finding ways to further enhance the branding of a product or service 
  • Crafting differentiation strategy 
  • Conduct competitive research to identify strengths and weaknesses of brands 
  • Help developing social media strategy 
  • Assess the performance of the advertising campaigns, product and communication concepts 
  • Analyze market trends and identify new opportunities and challenges 

brand strategist Job Skills

For an brand strategist position, your job skills are a key factor in demonstrating your value to the company and showing recruiters that you're the ight fit for the role. It's important to be specific when highlighting your skills and ensure that they are directly aligned with the job requirements, as this can greatly improve your chances of being hired. By showcasing your relevant skills and experience, you can make a compelling case for why you're the best candidate for the job.

How to include technical skills in your resume:

Technical skills are a set of specialized abilities and knowledge required to perform a particular job effectively. Some examples of technical skills are data analysis, project management, software proficiency, and programming languages, to name a few.

Add the technical skills that will get hired in your career field with our simple-to-use resume builder. Select your desired resume template, once you reach the skills section of the builder, manually write in the skill or simply click on "Add more skills". This will automatically generate the best skills for your career field, choose your skill level, and hit "Save & Next."

  • Search Engine Optimization
  • Digital Marketing
  • Brand Development
  • Content Writing
  • Media Planning
  • Advertising Campaigns
  • Social Media Marketing
  • Market Research
  • Copywriting
  • Graphic Design
  • Brand Management
  • Public Relations
  • Video Production
  • Campaign Management
  • Campaign Analysis
  • Advertising Strategies
  • Creative Writing
  • Digital Advertising
  • Content Management
  • Copy Editing.

How to include soft skills in your resume:

Soft skills are non-technical skills that relate to how you work and that can be used in any job. Including soft skills such as time management, creative thinking, teamwork, and conflict resolution demonstrate your problem-solving abilities and show that you navigate challenges and changes in the workplace efficiently.

Add competitive soft skills to make your resume stand-out to recruiters! Simply select your preferred resume template in the skills section, enter the skills manually or use the "Add more skills" option. Our resume builder will generate the most relevant soft skills for your career path. Choose your proficiency level for each skill, and then click "Save & Next" to proceed to the next section.

  • Communication
  • Interpersonal
  • Leadership
  • Time Management
  • Problem Solving
  • Decision Making
  • Critical Thinking
  • Creativity
  • Adaptability
  • Teamwork
  • Organization
  • Planning
  • Public Speaking
  • Negotiation
  • Conflict Resolution
  • Research
  • Analytical
  • Attention to Detail
  • Self-Motivation
  • Stress Management
  • Collaboration
  • Coaching
  • Mentoring
  • Listening
  • Networking
  • Strategic Thinking
  • Negotiation
  • Emotional Intelligence
  • Adaptability
  • Flexibility
  • Reliability
  • Professionalism
  • Computer Literacy
  • Technical
  • Data Analysis
  • Project Management
  • Customer Service
  • Presentation
  • Written Communication
  • Social Media
  • Troubleshooting
  • Quality Assurance
  • Collaboration
  • Supervisory
  • Risk Management
  • Database Management
  • Training
  • Innovation
  • Documentation
  • Accounting
  • Financial Management
  • Visualization
  • Reporting
  • Business Acumen
  • Process Improvement
  • Documentation
  • Relationship Management.

How to Improve Your brand strategist Resume

Navigating resume pitfalls can mean the difference between landing an interview or not. Missing job descriptions or unexplained work history gaps can cause recruiters to hesitate. Let's not even talk about the impact of bad grammar, and forgetting your contact info could leave your potential employer hanging. Aim to be comprehensive, concise, and accurate.

Brad Turner

247 Hillside Drive, Lomas, PR 00729

Employment history

Senior Brand Strategist, Edelman Chicago, Illinois
April 2020 – May 2022
  • Monitor and analyze competitive landscape to identify opportunities for growth
  • Lead cross-functional teams to ensure successful execution of brand strategies
  • Manage the development of brand identity, brand positioning, and messaging
Associate Brand Strategist, Edelman Chicago, Illinois
September 2019 – March 2020
  • Manage the development of brand identity, brand positioning, and messaging
  • Develop and implement brand strategies to increase brand awareness and recognition
  • Develop and execute strategies to increase brand loyalty and customer engagement
Entry Level Brand Strategist, BBDO Atlanta, Georgia
March 2019 – August 2019
  • Develop creative briefs and collaborate with creative teams to create effective campaigns
  • Develop and manage marketing plans, budgets, and timelines
  • Develop and maintain relationships with key stakeholders, including media and vendors

Education

University of Southern California, Los Angeles, California
Communication, January, 2019
University of Southern California, Los Angeles, California
Communication, January, 2015

Skills

Reporting
Conflict Resolution
Project Management
Troubleshooting
Campaign Management
Brand Development
Media Planning
Public Relations

Provide your Contact Information and Address Year Gaps

Always explain any gaps in your work history to your advantage.

Key Insights
  • Employers want to know what you've accomplished, so make sure to explain any gaps using a professional summary.
  • Adding extra details and context to explain why you have a gap in your work history shows employers you are a good fit for the position.

How to Optimize Your brand strategist Resume

Keep an eye out for these resume traps. Neglecting to detail your job roles or explain gaps in your career can lead to unnecessary doubts. Grammar blunders can reflect negatively on you, and without contact information, how can employers reach you? Be meticulous and complete.

Oliver King

587 Pine Valley Avenue, White Sands, NM 88002
[email protected]
786-442-0120

Professional Summary

 A highly motivated and creative Brand Strategist with extensive experience in the Advertising & Marketing & PR field. Proven ability to develop and execute innovative strategies to drive brand awareness and engagement. 

Employment history

Chief Brand Strategist, Edelman Chicago, Illinois
March 2010 – Present
  • Creat and manag brand guidlines and ensu complianc wit brand standardd.
  • Develp annd execcute strattegies too increasse brandd loyaltty annd custtomer engaagement.
  • Leead cross-fuctional teams too ensuee successfull execcution of brand strategiees.
Associate Brand Strategist, Ogilvy New York, New York
September 2008 – February 2010
  • Anaylze markeet trends, consummer insighhts, and competittor strategiess to develope brand strategiess.
  • Manege annd tracc brand performence metricks too measuer sucesss annd identiffy aareas forr improovment.
  • Develp and manageing marketting planss, budets, and time lines.
Junior Brand Strategist, Edelman Chicago, Illinois
September 2007 – August 2008

Education

Northwestern University, Evanston, Illinois
Advertising & Media Planning, July, 2007

Skills

Research
Relationship Management.
Organization
Adaptability
Creative Writing
Public Relations
Campaign Management
Advertising Campaigns

Include Job Descriptions and Avoid Bad Grammar

Avoid sending a wrong first impression by proofreading your resume.

Key Insights
  • Spelling and typos are the most common mistakes recruiters see in resumes and by simply avoiding them you can move ahead on the hiring process.
  • Before submitting your resume, double check to avoid typos.

brand strategist Cover Letter Example

A cover letter can be a valuable addition to your job application when applying for an brand strategist position. Cover letters provide a concise summary of your qualifications, skills, and experience, also it also gives you an opportunity to explain why you're the best fit for the job. Crafting a cover letter that showcases your relevant experience and enthusiasm for the Accounts Payable role can significantly improve your chances of securing an interview.



Tony
Johnson

[email protected]
613-471-7116
658 Evergreen Avenue, Blanket, TX
76432

Senior Brand Strategist
Leo Burnett
Detroit, Michigan

Greetings Leo Burnett Recruitment Team


I am a results-driven Brand Strategist with 4 years of experience in Advertising & Marketing & Pr. I am excited to submit my application for the Senior Brand Strategist role at Leo Burnett, where I believe I can make a valuable contribution to your team.


My life experiences have taught me the importance of hard work, dedication, and collaboration. Whether it was on the work, or just personally, I have always been committed to pursuing my goals with passion and tenacity. I am confident that throughout all of these years I have gained the skills and expertise necessary to succeed in this role and be a great asset for Leo Burnett. I am eager to join a team that shares my values and work towards a common goal.


Thank you for considering my application for the Senior Brand Strategist role. I am looking forward to a future where we work together to drive this organization's success.


Your time is appreciated,
Tony Johnson
613-471-7116
[email protected]

Tony Johnson






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