606c0afc-d0de-4f8f-a484-a13448aa22b4

Andrew Smith


287 Custer Street, Hopewell, PA 00000

(000) 000-0000

Professional Summary

Analytical, results-driven recent graduate eager to utilize skills and knowledge gained through education and experience to assist organizations in developing and executing marketing strategies to drive business growth.  Exceptional communication skills and strong ability to lead teams through demanding situations.  Relevant experience in the field of Public Relations through relevant internships.
Put to work the knowledge gained through the graduation course and the internships.

Employment history

PR Intern, Sauer LLC. Rosenbaumport, Georgia
Jun. 2018 – Jul. 2018
  • Respond to requests for information from the media or designate an appropriate spokesperson or information source.
  • Study the objectives, promotional policies, or needs of organizations to develop public relations strategies that will influence public opinion or promote ideas, products, or services.
  • Plan or direct development or communication of informational programs to maintain favorable public or stockholder perceptions of an organization’s accomplishments or agenda.
  • Prepare or edit organizational publications for internal and external audiences, including employee newsletters and stockholders’ reports.
  • Establish or maintain cooperative relationships with representatives of community, consumer, employee, or public interest groups.
  • Arrange public appearances, lectures, contests, or exhibits for clients to increase product or service awareness or to promote goodwill.

Intern, Bergstrom, Rogahn and McCullough. North Jacqualine, South Carolina
Jun. 2017 – Jul. 2017
  • Prepare daily write ups for the daily supplementary ‘Mumbai Local’.
  • Regularly stay in touch with the PR houses for updates on upcoming events and activities.
  • Cover on ground events and then send them to the editors desk for final approval for printing.
  • Attend events through invitations and file the final copy in a time bound manner. 
  • Work closely with the city reporting team to coordinate events and gather information.
  • Attend press conferences of Governmental agencies and also private entities. 

Education

South Minnesota Institute, Lake Efrainberg, Kentucky
Bachelor of Arts, Journalism and Mass Communication, Present

Skills

Time Management

Communication

Handling Stressful situations

Team Worker

Convincing Abilities

pr intern

  • Helped produce original content involving copywriting, graphics, digital media, blurbs and captions.
  • Constructed editorial calendars planning strategies for various clients.

pr intern

  • Studied the objectives, promotional policies, or needs of clients to help team develop public relations strategies that will promote  services.
  • Assisted in the production of pitches with celebrity and fashion events (worked closely with Gotham Beauty Lounge and Gotham Skincare and LASIK)
  • Curated social media content for LFB and clients to enable more efficient campaigning
  • Managed and updated monthly status reports for clients. Created media contact lists to ensure appropriate broadcast audience

pr intern

  • Outlined and wrote PR articles for company’s campaigns and e-commerce industry in Vietnam 
  • Monitored PR activities of the company
  • Gathered data on competitors and analyze their PR activities
  • Conducted reports of findings, illustrating data graphically and translating complex PR-related findings into written text.

pr intern

  • Media tracking, monitoring and landscaping for clients such as Texas Instruments, Xchanging, KPIT, Happiest Minds 
  • Strategized rebranding campaigns for the clients  with key internal stakeholders 
  • Provided support in the curation of unique pitch angles and targeted media lists to secure editorial coverage for clients
  • Work as an intern in lifestyle team, my job is to design and execute online campaigns, generate content, operate clients’ social accounts and etc. By being exposed to digital marketing, I learnt how to promote a lifestyle or an idea to consumers with new media.

pr intern, placement intern, mentor

  • Providing primary English education to the underprivileged. 
  • Associating with companies to come and take sessions with the kids. 
  • Tying up with media houses and organization for PR activities 
  • Handling the social media page for Make A Difference, Kolkata. 

pr intern

  • Work as an intern in lifestyle team, my job is to design and execute online campaigns, generate content, operate clients’ social accounts and etc. By being exposed to digital marketing, I learnt how to promote a lifestyle or an idea to consumers with new media, and embed a product in customer’s everyday life.
  • Participate in campaign brainstorming e.g. campus recruitment campaign and anniversary campaign. Mainly responsible for the target market research.
  • Contribute to the content creation of the company’s app, Lockfone’s website
  • Enhance the social media outreach of the app by assisting in the marketing campaigns 

pr intern/content creator

  • Creating Social Media Strategy for Zebra Stripes Networks Social media page and Clients pages.
  • Working with the team to create Social media campaigns that generates impressions to clients pages and websites.
  • Writing press releases and developing content for Public Relations purposes.
  • Creating and Implementation of PR plans.
  • Creating social media graphics with the use of Canva.

pr intern

  • Clipped, tracked, and updated coverage reports and trackers for 8 clients daily.
  • Collaborated with the account coordinators to create cutting edge PR campaigns and documents that promoted the client exposure on social media.
  • Assembled over 60 media mailers for new products launches and managed feedback. Pitched and secured top-tier media coverage for clients and handled all bloggers relationships.
  • Acquired skills on ROI calculations and prepared monthly analysis reports displaying status of press coverage.
  • Acquired skills in copy writing, photoshop software and experience in drafting press releases for various industries. 

pr intern

  • Compiled media lists to pitch relevant stories and send press releases to journalists.
  • Delivered weekly reports for clients and researching industry events.
  • Monitored client and competitors daily, reporting any updates to team members.
  • Reached out to suitable influencers to participate in strategic product placements.
  • Researched events for the industry that would be relevant for clients to attend to gain more visibility.
  • Transcribed interviews that team members participated in. 
  • Worked on media pitch and prepared presentation with team.

pr intern

  • Managed clients’ social media accounts and responded to customers on behalf of those clients. 
  • Utilized Instagram, Facebook, Schedugr.am, and Sprout Social.
  • Producer of original content involving copywriting/graphics/digital media/blurbs and captions.
  • Constructed client editorial calendars.

pr intern

  • Assisting co-workers with PR activities.
  •  Writing product pitches.
  • Creating and maintaining media lists as needed.
  • Researching new media opportunities.
  • Support creating media materials and press release.