marketing executive Archives

Develop, design & manage (execution) digital marketing campaigns.
Oversee a social media strategy for popular social media platforms.
Development and maintenance of organizations mobile app.
Contribute to the development of SKMCH&RC online strategy, with specific emphasis on content, to gather online and offline supporters and stimulate engagement with the Hospital.
Proactively gather editorial content (text, images, audio, video, etc) for SKMCH&RC.
Create, design and execute adapts for web and social media; maintain a web calendar of content themes and all upcoming coverage schedules according to the calendar.
Prepare and publish content to website, social media accounts and blogs (Facebook, YouTube, Flickr, Twitter, etc); actively engage with online audiences through social media channels.

Resolve problems concerning design, produck and branding.
Maintain quality, reports, documentation process and customer service logs
Collaborate with the government department, non profit organization and bisness entity to expand the market of product.
Supervise the work of product reseach and
Analyze all aspects of marketing to determine the most cost-effective.

Lead Generation , Sales Calling, Contract Negotiations , Deal Finalisation.
Weekly/Monthly reporting of prospective Leads , Project Status.
Market Research , Competitive Analysis.
Product Cost Estimation and Budgeting , Customer Service Mapping/Customer Relation.
Product Demonstration and presentation through online and offline medium.
Supply Chain ,Tracking of Products for delivery and Customer Support.

Daily observation on Target VS achievement of sales team in all the areas.
Study of comparative analysis of competitor in terms of price and product range.
Written various papers and presented in MIMAMSA.
Attended various conference and seminars

Expert in branding. Successfully launched new products, ATL & BTL activities.
Sales coordination, assigning area to sales person & giving training.
Brand Alliance , Brand Building , Consumer Retention .
Sound knowledge of hiring people at right place for right work at right time.
Handling social media Marketing, and bloggers, coordination with PR companies.
Monitoring senior sales persons Reports & their tracking, handling Distributors claims &
settlement, coordinating with approx 95 distributors .

Performed phlebotomy functions within blood donor center as well as mobile blood-bank units.
Eased donors’ stress and made the experience as comfortable as possible, which attracted a steady stream of repeat donors.
Maintaining the total customer database.
Good relationship with the customers and doctor’s.
Developing and managing excellent rapport with clients at local level.
Undertaking on case related thing’s
Driving active awareness of the brand, messaging, positioning and marketing programs.

Developed innovative and targeted collateral to support overall branding objectives
Created printed marketing materials that were designed to drive campaigns
Developed and implemented campaigns for email, online advertising, search engines, and direct mail
Built new materials libraries with fresh imagery, copy, and graphics to enhance marketing campaigns
Identified target product audiences and devised campaigns to match target demographics and optimize results

Prospects for target clients for an increased business growth.
Analyses and plans innovative strategies of selling & marketing.
Update and maintain customer information database on regular basis.
Endeavors to build healthy bonds with new clients.
Understands the company’s reputation and ensures to retain that image by continually enhancing the organization’s performance.
Led a team to handle the marketing of company product, including Blog writing, website content and social media marketing.
Coordinated by writing full content for the company product.

Develop New Customer for Business growth.
Responsible for the entire sales and marketing from prospecting to closing.
Responsible for providing technical support to the customer.
Responsible for making shipment arrangement as per customer’s requirements
Assigned the tasks of handling customer complaint and implementing corrective action
Responsible for communicating with customers on daily requirement and orders.
Performed duties related to logistics and supply chain operations under the instructions of Area Manager.

Created and managed content led digital and email marketing campaigns for MEED and MEED Projects
Wrote documentation and road maps for processes, A/B tests and promotions that succeeded through email campaigns
Managed marketing budgets for new campaigns
Monitored AdWords campaign performance, ran SEO audit tools and worked closely with Digital Marketer to ensure that campaigns achieved the conversion targets
Worked closely with and monitored sales teams to achieve conversion and renewal targets
Improved the customer journey to increase engagement and improve sales metrics
Extensively used ExactTarget, Sitefinity and SalesForce

Responsible for setting up the company’s website.
Prepared the list of laws applicable in Veenine, structured and streamlined the statutory compliance frame at Veenine.
Drafted company’s various human resource, marketing policies.
Served as the liaison between employees and top management.

Prepare business marketing materials;
Prepare tender pre-qualification documents;
Coordinate market reporting of overseas branches.
Build and develop relations with key clients and partners;
Develop and pursue business opportunities;
Coordiate and involve in tendering and negotiations.

Visit all consumer durable and computer retailers, maintain good relationship with all the business entities, and encourage their customers to take loan.
Foster online communications by working within the web site and social media platforms.
Preparing estimate cost of products with the credit and contract terms.
Lead development of marketing launch plans in collaboration with sales and marketing staff.

Identify new marketing opportunities and create techniques for improving existing campaigns.
Planning & implementing marketing activities across all online & offline channels.
Assisting with campaign building, press releasing & promotional copy production.
Co-coordinating company representation at relevant conferences and exhibitions.
Assisted in achieving business objectives through leads generated from seminars, special events and trade shows.
Reviewing and sourcing the location where the event has to be held.
Manage daily program planning and deployment of marketing activities.

Monitor buyer statistics and follow trends in trade .
Forecast and track new marketing trends, analyzing collected data.
Develop and implement procedures for identifying buyer needs.
Marketing and Business communication over e-mails and social media.

Develop or revise business plans for online business, emphasizing factors such as product line, pricing, inventory, a marketing strategy.
Prepare and organize online storefront marketing material, including product descriptions or subject lines, optimizing content to search engine criteria.
Negotiate contracts with vendors or distributors to manage product distribution.
Conduct commercial surveys to identify potential markets for products or services.

Worked as a Marketing Executive for KVB Banking Sector and serviced well by making effort for the profit of the Bank.
Rewarded as a best employee find of that year.
Corporate Branding & Communication
Copyrighting, advertising, and content management.

Organize Roadshows at Petronas OP
Create Special Product (Seasonal Promotion)
Recruit new member
Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and economy.

The Hindu News Paper Ltd, Worked On Dispatch Supervisor (2000_2006) In Cochin,Kerala
Sri Murugan Travels Agency Pvt Ltd., Worked On Office Incharge (2007-2011) In Coimbatore
Ever Green Agencies (Energetic Lighting’s) Worked On Marketing Executive (2012- 2013)
Vp Marketing (The Group Of Lakshmi ceramics), Worked On Marketing Executive In Carysil Kitchen Appliances (2013 -2018) In Coimbatore
Areena Corporate Service LLP., Worked On Marketing Executive In Bluestar Water Purifiers & Bosch Built in Kitchen Appliances (2018-June 2019)

Achieves marketing and sales operational objectives by contributing marketing and sales information and recommendations to strategic plans and reviews; preparing and completing action plans; implementing production, productivity, quality, and customer-service standards; resolving problems; completing audits; identifying trends; determining system improvements; implementing change.
Map potential customers and competitors for the Brand.
Promote initial follow-ups for sales prospects of the product.
Handle people and create business strategies for their business.
Provide a wide range of writing services to various clients, businesses, publications, and websites.
Assists the team in the following aspects
Brand Handling/Enhancement

Handling the Marketing and Counseling of students for PGDM.
Making calls to invite the students daily to make them understand about the course and campus.
Campaigning to other cities to get students from all over India to our Campus for various courses.
Assisting them from visiting until the process of joining.
Handling end to end Admission process for PGDM Department.

Evaluate the financial aspects of product development, such as budgets, expenditures, or return-on-investment and profit-loss projections.
Plan (design & distribution) offline promotional material, such as brochures, pamphlets, business cards, stationary, or signage.
Lead, handle & execute all the events & exhibitions – ( Local – 3 & International – 4 ) that the organization participates in.
Traveled to South Africa, Kenya & Nigeria to study & understand the market while participating in the exhibitions.

Create mailshots & marketing activities for the company.
Run marketing campaigns.
Collaborate & coordinate with the marketing heads of principal companies & run promotional campaigns.
Revamp the corporate website.
Re-write the content for the website.
Handle the e-commerce platform on the corporate website.
Provide support to the sales team with any marketing & promotional activities.

Assist the marketing manager with creating and managing accounts on behalf of the bank.
Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives.
Assisted in customer satisfaction in and outside the banking hall.
Adminstrative duties such as filling, excel tasks, Reports and Meetings.

2 Yrs as a Marketing Executive & 3 Yrs and 9 Month as a Sales & Marketing Executive on percentage based.
Business to Business Deal (B to B).
From Mar 2006 to Dec 2011. (5 yrs 9 mth.)
Develop new food items(stalling, sampling and sale) for production, based on consumer feedback.

Conduct market research.
Developing the marketing strategy.
Customer relationship management.
Identify new business opportunity.
Lead generation and close the sale.

Generating Customer leads from Business Magazines, Trusted online portals etc.
Studying market trends through frequent customer visits.
Devising and presenting ideas and strategies.
Visiting and participating in trade fairs and Exhibitions organized by Food Safety and Standards Authority of India(FSSAI)
Report Preparation and monthly performance analysis.

Experience in marketing of PVC pipe lines and MS Conduit pipes for electrical wires.
Experience in identifying and maintaining relationship with CPWD govt. officers.
To indentify sources for improving company’s relationship with CPWD.
Organizing contractor meets and factory visit for CPWD officers of senior level.
Achieving most of tenders in CPWD, New Delhi and Identifying, researching and targeting new business prospects

Help local company to do brand positioning, advertising in Chinese marketing.
Evaluate the financial aspects of product development, such as budgets, expenditures, research.
Communicate with customers to identify their need/expectations and make appropriate adjustment for best Result & Solution.
Ensure the consistent achievement of customer service level and standards.

Responsible for influencing and serving all Hilti customers, including field account managers and other Hilti team members who have direct relationships with the Hilti customer experience.
Provide outstanding inbound services to our customers including consultative sales, technical inquiries, processing requests on SAP.
Support sales team in creating quotations, Order entry and support general inquiry.
Understands the basic customer service deliverables – Service Level, ASA, AHT, Schedule Adherance
Utilize situation selling skills to convert prospects into buying customers to support Hilti’s Growth Strategy
Responsible for end to end support (from purchase order, order processing, delivery of the product etc.)
Support to the different regions in scrutiny of documents, order entry, quotations,repair request etc.

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