5cc233ab-4755-48ad-9bd4-d2c67ddb4486

Andrew Smith


Phone:

(000) 000-0000

Email:

[email protected]

Address:

287 Custer Street, Hopewell, PA 00000

Professional Summary

  • Passionate to explore more in programming paradigms of Data Structures and Python.
  • Innovative, forward-thinking candidate offering experience in various leadership roles in the areas of Information Technology consulting, customer support and community roles.  
  • Expert in strategic and tactical planning, client relationship management and change management.

Employment history

Apr. 2020 – Present
Rosendoville, Kansas
Digital Marketing Strategist, Renner LLC

  • Gather and organize information to plan advertising campaigns.
  • Track campaign response rates and expenses to evaluate each campaign based on program objectives and industry norms.
  • Monitor and analyze cost-effectiveness of promotion campaigns.

Mar. 2019 – Present
Balistreriborough, Florida
Founder, McDermott, Jast and Pagac

  • Managed operations at an Online Book Rental Service on Google Actions 
  • Direct, plan, or implement policies, objectives, or activities of organizations or businesses to ensure continuing operations, to maximize returns on investments, or to increase productivity.

Apr. 2020 – Present
Lonburgh, Arizona
Sustainability Volunteer, Crist-Koepp

  • Carry out environmental assessments in accordance with applicable standards, regulations, or laws.
  • Research and analyze community needs to determine program directions and goals via social research and audits on issues including mental health, poverty, unemployment, social adjustment or climate change. 
  • Direct fundraising activities and the preparation of public relations materials that maximize participation or contributions and minimize costs and promote, market, or advertise fundraising events. 

Port Bradly, Illinois

Customer Engagement Trainee, Konopelski, Metz and Gerlach

  • Promote company products, services, and savings plans when appropriate.
  • Confer with customers by telephone or to provide information about products or services and take or enter orders.
  • Keep records of customer interactions or transactions, recording details of inquiries, complaints, or comments, as well as actions are taken.

May. 2020 –
Brianashire, Oklahoma
Volunteer, Wiza-Kihn

  • Write algorithms or programming code for a fact-checking application

Education

Present
Bachelor of Technology: Electrical and Electronics Engineering

  • Southern Keebler – Marvinport, Tennessee

Oct. 2017
All India Senior School Certificate Examination (Class XII-CBSE): English, Computer Science, Mathematics, Physics,Chemistry

  • North Conn – Rennerbury, Arizona

Apr. 2015
All India Secondary School Examination (Class X-CBSE)

  • Rohan University – West Shantelfort, Washington

Skills

Programming in C++ and Python
Skillful

SEO and Google Ads
Experienced

Google Cloud
Beginner

Organisation
Expert

Customer Service
Experienced

Certifications

6d5f20b1-8a80-4788-9b7a-8373abd2dd78

Andrew Smith


Phone:

(000) 000-0000

Email:

[email protected]

Address:

287 Custer Street, Hopewell, PA 00000

Professional Summary

Digital Marketing Strategist with 20+ years of  marketing and online/digital experience. Expertise in data management, online content, eCommerce, product merchandising and marketing, and retail branding. Task oriented, analytical thinker, with a strong work ethic and willingness to learn. In-depth knowledge of content management systems (currently using Adobe tool-set), web analytics, search engine optimization, strong interpersonal/written/verbal communication skills. 

 

Employment history

Sep. 2017 – Oct. 2019
East Randistad, Oklahoma
Digital Marketing Strategist, Stiedemann LLC

Responsible for merchandising strategy for assigned areas on LifeWay.com. Collaborate with ministry areas, marketing teams, user-experience team, and others to insure strategies and online revenue goals are achieved. Improve online shopping experience leveraging user behavior data to inform optimization, increase conversion, make online customer experience pleasant,  and ultimately achieve revenue goals. 
  • Maintain assigned category pages and build landing pages using Adobe Experience Manager. Work with ministry teams, creative team, product tagging and set-up teams on planning, strategy and execution. 
  • Utilize Adobe Analytics to understand category performance, landing page performance, customer behavior, promotion/coupon redemption performance. Make informed recommendations and help spot potential opportunities to help assigned areas meet their goals. 
  • Make product recommendations to Test/Target team for search merchandising and presentation of promotions on targeted pages and at the cart level. 
  • Serve as SME for shopping cart promotions, by working with various teams (including ministry areas, IT, and other stakeholders) on cart promotion ideation and execution of offers using Elastic Path commerce system. 
  • Collaborate with other digital marketing strategists (online merchandisers) on category cross-promotion ideation and execution.

Sep. 2013 – May. 2014
Millsport, Delaware
Product Data Specialist, Kub-Cartwright

  • Set up and maintain SKU/product data for Lifeway.com to ensure quality, accuracy and consistency in the data. Assist with product data issues from various sources, including: Merchandising team, Marketing team, customer care center, etc. 
  •  Assure accuracy and standardization of product data in the product asset repository (or PIM). This includes ensuring the data is formatted and placed in the appropriate taxonomy category, all data elements are correctly mapped to the attribute dictionary, variants and companion products are correctly assigned for web display, products are optimized for SEO. 
  •  Interaction with internal and external partners for data collection, updates, standards, etc. Validate, correct and optimize data for release to Lifeway.com. 
  • Make updates to and share Product Style Guide and Product Attribute information for overall product data standardization based on the current product data model and BISAC guidelines. 
  • Assist with the acquisition of product samples, digital asset management, copywriting, and coordinating photo shoots, as they relate to online product display and SEO guidelines. 
  • Review Marketing initiatives and work with Digital/Print Marketing Specialists to assure consistency of message throughout business channels. 

Jan. 2007 – May. 2007
South Bernardina, Hawaii
Electronic Media Specialist, Schoen, Abernathy and Murray

 
  •  Acquire, edit, and schedule content for Lifeway.com. 
  • Write, edit, set-up and send e-newsletters. 
  • Work with outsource writers and manage contracts/budget. 
  • Provide inter-divisional customer support for Lifeway.com and e-newsletters. 
  • Work with coders, designers, and other organization components on new areas of site and re-designs. 
  • Train employees in various divisions on Content Management Application and e-newsletter tools. 
  • Manage and optimize Google AdWords and other SEO campaigns. 

Education

Jan. 1997
Bachelor of Arts: Recording Industry Management/Mass Communications/Business Administration

  • Eastern Rippin – Brookston, New Mexico

Skills

Digital Marketing
Experienced

Project Management
Experienced

Analytics
Skillful

Online Merchandising
Experienced

Interpersonal Skills
Expert

Search Engine Optimization
Skillful

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Andrew Smith


287 Custer Street, Hopewell, PA 00000

[email protected]

(000) 000-0000

Professional Summary

Well-versed on social media tools and technologies, with experience creating, implementing, and managing successful social media campaigns.  Work closely with clients to develop and execute a proactive, editorial calendar, managing all phases of digital marketing initiatives from concept through implementation and optimization.  Lead team in overseeing social media growth, engagement, and lead-generation.  Proven track record of delivering cutting-edge campaigns and innovative marketing strategies across all media channels spanning email, PPC advertising, events, content, and social media that accelerate growth, increase sales traffic, and maximize targeted audience engagement. 

Employment history

Digital Marketing Strategist, Lemke, Swift and Hackett. Lake Werner, Pennsylvania
Mar. 2019 – Present
  • Analyzing competitors and identifying targeted audiences. 
  • Developing and executing a content marketing strategy.
  • Implementing and budgeting content marketing tools.
  • Research, write, and publish relevant, original, and high-quality content for blogs, websites, and all social media channels.
  • Implementing SEO practices on all content. 
  • Following content marketing trends.
  • Analyzing content performance.

Founder, Bechtelar, Auer and Pagac. Kihnland, Maryland
Sep. 2015 – Jul. 2017
  • Built a large scale (5000 SQ/FT) indoor agriculture farm focused on high-CBD production under the OMMP.
  • Manage evolving legislation, obtain licenses, and maintain records to ensure compliance with state licensing & operating requirements.
  • Direct crop production operations, such as breeding, planning, planting, cultivating, maintaining, and harvesting.
  • Prepare and allocate budgets for farm operations.
  • Plan and direct breeding development of hardier or higher-yield plant varieties.
  • Create, manage, and implement digital marketing strategy.

Portland Chapter Director, Kshlerin, Marks and Schultz. Lynchfort, Maine
May. 2014 – Jan. 2015
  • Founded the Portland and Atlanta chapters of the Google sponsored event, the Startup Grind.
  •  Directed monthly events including finding entrepreneurial influencers to speak, researching and creating interview content, and filming on stage monthly hour-long live interviews to create video content for the Startup Grind national brand. 
  • Identify, develop, and implement event promotion and digital marketing strategy including social media, content, and email marketing.
  • Research, write, and publish relevant, original, and high-quality content for blogs, websites, and all social media channels.

Social Media Strategist & Manager, Friesen Inc. Blickview, Tennessee
Sep. 2014 – Oct. 2014
  • Work with Nebo Agency to create, implement, and manage a social media strategy for ChooseATL, a community-driven economic effort to brand Atlanta as the nation’s best place to live, work and start a company to inspire creative minds, from students to interns to executives to entrepreneurs, to make Atlanta their first choice.
  • Launched a campaign that has garnered millions of earned media impressions, media placements, and more than 10,000 social media posts have been shared with the #ChooseATL hashtag on Facebook, Twitter and Instagram.
  • Research, write, and publish relevant, original, and high-quality content for blogs, websites, and all social media channels.
  • Create and implement an editorial calendar to manage content . 
  • Track and analyze key performance metrics and compile reports showing ROI. 

Director of Marketing, Schumm, Altenwerth and Corkery. Dongberg, South Dakota
Feb. 2014 – Mar. 2014
  • Develop, manage, and executing digital marketing strategy for B2B software.
  • Analyzing competitors and identifying targeted audiences
  • Develop, implement, and manage digital customer acquisition channels from email to social. 
  • Design, execute, and manage social media promotions and ad campaigns.
  • Implementing and managing content marketing tools to track, measure, and report on marketing ROI (return-on-investment).
  • Research, write, and publish relevant, original, and high-quality content for blogs, websites, and all social media channels to reach the company’s target customers.

Atlanta Chapter Director, Considine-Nikolaus. East Wes, Wisconsin
Jan. 2014 – Mar. 2014
  • Founded the Portland and Atlanta chapters of the Google sponsored event, the Startup Grind.
  •  Directed monthly events including finding entrepreneurial influencers to speak, researching and creating interview content, and filming on stage monthly hour-long live interviews to create video content for the Startup Grind national brand. 
  • Identify, develop, and implement event promotion and digital marketing strategy including social media, content, and email marketing.
  • Research, write, and publish relevant, original, and high-quality content for blogs, websites, and all social media channels.

Education

The Macejkovic, Bergstromtown, Alaska
Bachelor of Arts, Business, Apr. 2012

Skills

Social Media Marketing

Content Creation

Email Marketing

SEO

Analytics

Traffic Acquisition

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Andrew Smith


Phone:

(000) 000-0000

Email:

[email protected]

Address:

287 Custer Street, Hopewell, PA 00000

Professional Summary

Dedicated, tireless professional with a keen ability to maximize both time and business efficiencies. Well-organized with in-depth technical knowledge and keen attention to detail. Personable, dependable, honest leader,positive, adaptable,talented sales-driven, goal-oriented professional dedicated to driving operational success, recognized expert in the fields of direct sales and partner channel sales management.  Equipped with experience in the areas of sales, marketing, business operations and development. 

Employment history

Dec. 2019 – Present
South Danialfort, South Carolina
Digital Marketing Strategist, Nader LLC

  • Gather and organize information to plan advertising campaigns.
  • Confer with clients to provide marketing or technical advice.
  • Assisting in the formulation of strategies to build a lasting digital connection with consumers. 
  • Launching optimized online advertisements to increase company and brand awareness.
  • Develop content to include keywords or phrases in order to increase traffic to website.
  • Compile performances report using Google Analytics program.
  • Optimize lead-to-customer conversion rate.
  • Using the Bidding Strategies in benefit of both, the client and organisation.

Mar. 2019 – Jun. 2019
East Katelynn, West Virginia
Travel Consultant, Thompson-Kris

  • Plan tour itineraries, applying knowledge of travel routes and destination sites.
  • Resolve any problems with itineraries, service, or accommodations.
  • Achieving the daily & monthly Cross Sell Targets of Complementary products for Itinerary.
  • Sell travel packages.
  • Attend to special needs of tour participants.
  • Meeting the revenue targets on Daily basis by mentaining the call quality.

Apr. 2018 – Jun. 2018
Port Parismouth, New Jersey
Facebook Content Moderator, Macejkovic Group

  • Undergone the training of Implementing Standards.
  • Identifying the content on the platform currently live, reviewing each piece of content.
  • Identifying what content needs updating, deleting or created.
  • Escalating the content reported by the user, flagged by the system.
  • Resolving issues reported by the user on yhe basis of content quality evaluation.
  • Removng the disturbing content from the platform that might be harmful on social Media.
  • Reporting and Resolving to threats and nudity content. 
  • Worked as the active team member in Suicidal Safety.

Jun. 2017 – Oct. 2017
South Quentin, Florida
Technical Support Engineer, Schuster, Zboncak and Brekke

  • Read technical manuals, confer with users, or conduct computer diagnostics to investigate and resolve problems.
  • Converse with customers to determine details of equipment problems.
  • Enter commands and observe system functioning to verify correct operations and detect errors.
  • Resolving network issues, configuring operating systems and using remote desktop connections to provide immediate support.
  •  Diagnose and troubleshoot software and hardware problems and help users install applications and programs.
  • Troubleshooting of Microsoft’s products like Widows and other built in software, Like : Office, Xbox, Outlook, Onedrive, Windows Live Mail, MSN, and other variants of the products. 

Feb. 2016 – May. 2016
Pagacburgh, Illinois
Admin, Quitzon, Muller and Strosin

  • Perform payroll functions, such as maintaining timekeeping information and processing and submitting payroll.
  • Answer telephones and give information to callers, take messages, or transfer calls to appropriate individuals.
  • Collect and deposit money into accounts, disburse funds from cash accounts to pay bills or invoices, keep records of collections and disbursements, and ensure accounts are balanced.
  • Create, maintain, and enter information into databases.
  • Locate and attach appropriate files to incoming correspondence requiring replies.
  • Provide services to customers, such as order placement or account information.
  • Prepare and mail checks.
  • Mail newsletters, promotional material, or other information.
  • Order and dispense supplies.
  • Supervise other clerical staff and provide training and orientation to new staff.

Education

Feb. 2015
Bachelor In Engineering: Computer Science

  • Southern Kohler Academy – West Cristenland, Indiana

Dec. 2010
Senior Secondary: Maths – Science

  • Southern Little – Kemmerbury, Delaware

Jan. 2008
High School: All Subjects

  • Western Texas Institute – Olinhaven, New Mexico

Skills

Sales Management
Experienced

PPC
Experienced

SEO
Experienced

Software Troubleshooting
Experienced

System & Network Troubleshooting
Experienced

digital marketing strategist

  • Worked on secondary research and data collection projects for onboarding of a new entrant into the consumer goods industry
  • Analysis of Large Data Sets extracted from Google Analytics and the other marketing software
  •  Local SEO – Local listing on Google My Business, Local Search Engines and optimisation of the Social pages
  • Data Analysis and Reporting of the Managed Accounts – Tracking of Website, Email Campaigns, Social Media through marketing tools
  • Analysed third-party data and investigated new growth opportunities
  •  Managing the online activities pipeline and requirements for the brands
  • App Optimisation on Google Play and Apple Store

digital marketing strategist

  • Assisting in the formulation of strategies to build a lasting digital connection with consumers. 
  • Develop content to include keywords or phrases in order to increase traffic to website.
  • Compile performances report using Google Analytics program.
  • Optimize lead-to-customer conversion rate.
  • Using the Bidding Strategies in benefit of both, the client and organisation.

digital marketing strategist

  • Analyzing competitors and identifying targeted audiences. 
  • Developing and executing a content marketing strategy.
  • Implementing and budgeting content marketing tools.
  • Research, write, and publish relevant, original, and high-quality content for blogs, websites, and all social media channels.
  • Implementing SEO practices on all content. 
  • Following content marketing trends.
  • Analyzing content performance.

digital marketing strategist

  • Lead a project with CEO  based on Demand Warehousing for B2C
  • Handling campaigns worth 70,000 USD and optimizing to reach KPI on Facebook, Google, Twitter
  • Worked closely with Indian National Congress to boost their overall presence of their new website Manifesto.in-        Data driven approach where analyzed data according to demographic, interest targeting.-        Leveraging audience insights and Google trends to identify trends in particular stats.
  • Handled Social Media Campagins for E-com Clients such as Fizzexpress, Seven by MS Dhoni, Kolorabia, Sko, Berkinstock which observed 2X growth in their ROI and showed ROAS between 2.5/4:1
  • Plan and prepare advertising and promotional material to increase sales of products or services, working with customers, company officials, sales departments
  • Plan and execute marketing strategies for clients.
  • Take hold of Instagram accounts of various clients to help them grow organically.

digital marketing strategist

  • Manage vendors and stakeholders responsible for SEM, Display, & Paid Video channels, providing insights, strategic business decisions, and holding them accountable for meeting KPIs.
  • Analyzed and reported on paid digital media & other tests/pilots/strategies and sharing with internal management.
  • Develop and implement cross channel marketing strategies from first party CRM data and holding KPIs of different customer personas developed internally.
  • Identify, develop, and evaluate marketing strategy, based on knowledge of business objectives such as: generating in-store and online foot traffic, and testing of SEO, SEM, Display, & Video engagement.

digital marketing strategist

  • Lead a project with CEO based on Demand Warehousing for B2C
  • Execute award winning campaigns for clients like Heinkein, Budweiser, Amstel, Pepsi, etc
  • Handle campaigns worth 70,000 USD and optimizing to reach KPI on Facebook, Google, Twitter
  • Work closely with Indian National Congress to boost their overall presence of their new website Manifesto.in-        Data driven approach where analyzed data according to demographic, interest targeting.-        Leverage audience insights and Google trends to identify trends in particular stats.
  • Handle Social Media Campaigns for E-com Clients such as Fizzexpress, Seven by MS Dhoni, Kolorabia, Sko, Berkinstock which observed 2X growth in their ROI and showed ROAS between 2.5/4:1
  • Prepare and track program budgets and expenses and campaign response rates to evaluate each campaign based on program objectives and industry norms.
  • Grow a Facebook group to half a million + users in the fitness niche. Handle Facebook pages which went viral with 200k plus likes. 

digital marketing strategist

  • Upload digital media, such as photos, video, or scanned images to online medias.
  • Create contents for the social media post and Ad.
  • Develop or revise business plans for online business, emphasizing factors such as product line, pricing, in
  • Design customer interface of online storefront, using web programming or e-commerce software.ventory, or marketing strategy.

digital marketing strategist

  • Identified, developed and evaluated marketing strategies based on knowledge of the company objectives.
  • Planned and executed the digital, media and social strategy for various brands like NH7 weekender, IPL(KXIP, Delhi Daredevils), ISL( FC Goa, Kerala Blasters FC, Delhi Dynamos FC), Pro Kabaddi League(U Mumba, Jaipur Pink Panthers, Dabang Delhi ).
  • Developed creative and new to market solutions to drive ticket sales for various events on Insider.in.
  • Collaborated with marketing and communications teams on standardization, design and production of marketing materials.
  • Analyzed consumer behaviour data to develop and budget campaigns tailored to different categories of events to achieve the desired objectives. 
  • Prepared detailed marketing forecasts on a weekly and quarterly basis.
  • Manage large-scale customer acquisition using paid marketing channels (SEM, Display, Facebook, Affiliates),

digital marketing strategist

  • Promote websites in online communities through weblog or discussion-forum postings, e-mail marketing programs, or online advertising.
  • Write articles, bulletins, sales letters and other related informative, marketing and promotional material.
  • Track campaign response rates and expenses to evaluate each campaign based on program objectives and industry norms.
  • Monitor and analyze cost-effectiveness of promotion campaigns.

digital marketing strategist

  • Cold Call
  • Manage a full Pipeline
  • Proficient use of CRM system 
  • Build Trust and create Value
  • Close the Client

senior digital marketing strategist

  • Supervised and directly implemented SEO practices for websites within organic and paid search. 
  • Developed a system for clients to utilize Sponsorship/Pay-Per-Click advertisements for Google Search 
  • Performed negotiation of contracts, assistance in development of long-term plans, allocation and monitoring of budgets, and conducting of ROI studies. 
  • Established a productive work environment and optimized workflow processes.