b1b63999-0b50-4e8f-b4ec-5b75178a8154

Andrew Smith

Professional Summary

Sales-driven, goal-oriented professional dedicated to driving operational success.
Over 10 years of experience in managing sales roles for relevant companies as Philip Morris, Manifatture Sigaro Toscano. 
Marketing professional with 3+ years experience as brand manager.  Dedicated to assisting large, global organization in creating and executing marketing strategies to drive brand awareness and business growth. 
Positive, adaptable leader passionate about building lasting relationships and making a difference in the lives of others.

Employment history

Brand Manager, Effertz-Runolfsson. North Modesto, Massachusetts
Jan. 2018 – Present
  • Identify, develop, and evaluate marketing strategy, based on  objectives, market characteristics, cost and markup factors.
  • Evaluate the financial aspects of product development, such as budgets, expenditures, research and development, return-on-investment and profit-loss projections.
  • Develop pricing strategies, balancing firm objectives and customer satisfaction.
  • Consult with product development personnel on product specifications such as design, color, packaging.
  • Select products or accessories to be displayed at trade or special production shows.

Market Manager, Haag, Dicki and VonRueden. Ervinfort, Ohio
Feb. 2015 – Sep. 2015
  • Plan&lead business activities and objectives  to ensure continuing operations, to maximize returns on investments, to increase productivity. 
  • Analyze operations to evaluate performance of the company and to determine areas of potential cost reduction.
  • Direct activities of departments concerned with production, pricing, sales, and distribution of products. 
  • Prepare and manage budgets for approval. 
  • Define and present reports concerning activities, expenses, budgets, government statutes and other items affecting business. 
  • Serve as liaisons between organizations, shareholders, and outside organizations.

Sales Director, Batz LLC. Adriafurt, Idaho
Feb. 2012 – Jun. 2012
  • Oversee regional and local sales managers with their staffs.
  • Direct and coordinate activities involving sales of manufactured products.
  • Prepare budgets and approve budget expenditures. 
  • Plan and direct staffing, training and performance evaluations to develop and control sales and service programs.
  • Monitor customer preferences to determine focus of sales efforts.

Area Manager, Von, Bosco and Glover. Port Julietta, New Mexico
Mar. 2007 – Feb. 2008
  • Oversee local sales representatives.
  • Implement and coordinate activities involving sales, loyalty programs, stock monitoring, product visibility.
  • Resolve customer complaints regarding sales and service.
  • Performance monitoring-reporting.

Field Force Trainer, Thompson-Harber. Kubmouth, Ohio
May. 2006 – Aug. 2006
  • Train new recruits on sales pitch, sales dynamics, tobacco industry, rules&restrictions.
  • Coaching on the job.
  • Feedback release.
  • Performance analysis-report

Sales Representative, Ruecker-Schiller. South Talithaberg, Texas
May. 2004 – Sep. 2004
  • Increase product distribution.
  • Launch new products.
  • Manage volumes to avoid OOS.
  • Improve product visibility.
  • Implement trade marketing programs.

Team Leader – Data Entry Dept, Kuhic Inc. West Zula, Kansas
Nov. 2002 – Dec. 2003
  • Oversee and coordinate data entry operators.
  • Monitor-analyse performance.
  • Reporting to management.

Education

West Armstrong, North Chas, Massachusetts
M.D., Economics and Management, Jun. 2001

Personal info


Phone:

(000) 000-0000

Address:

287 Custer Street, Hopewell, PA 00000

Skills

KEEP IT SIMPLE








MAKE IT HAPPEN








ONE TEAM








BE ACCOUNTABLE








758dfeae-f76b-44fb-8ebd-32f800e82d77

Andrew Smith

287 Custer Street, Hopewell, PA 00000
[email protected]
(000) 000-0000

Professional Summary

Creative, dedicated, insightful professional offering over 10 years of success in the areas of content writing, editing, and marketing strategy.  Experience creating and writing advertisements, blog posts, social media, and web content.  Passionate, results-driven leader seeking a progressive role within a reputable, customer-focused digital marketing organization.

Employment history

Brand Manager, Hane-Halvorson. Ayeshaport, North Dakota
Sep. 2018 – Present
  • Collect information about individuals or clients, using interviews, case histories, observational techniques, and other assessment methods.
  • Monitor participants’ progress and adapt programs as needed.
  • Collect information and make judgments through observation, interviews, and the review of documents.
  • Evaluate the work of staff and volunteers to ensure that programs are of appropriate quality and that resources are used effectively.
  • Fabricate models or samples in paper, wood, glass, fabric, plastic, metal, or other materials, using hand or power tools.
  • Prepare grant proposals, budgets, and program policies and goals, or assist in their preparation.
  • Formulate, direct and coordinate marketing activities and policies to promote products and services, working with advertising and promotion managers.
  • Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.

Sales Manager, Wolff, Johnson and Mueller. Port Odellshire, Vermont
Sep. 2016 – Sep. 2017
  • Write and record orders for merchandise or enter orders into computers.
  • Explain products or services and prices and demonstrate use of products.
  • Contact customers to persuade them to purchase merchandise or services.
  • Answer questions about product features and benefits.
  • Develop prospect lists.
  • Act as an intermediary in negotiations between buyers and sellers, generally representing one or the other.
  • Promote sales of properties through advertisements, open houses, and participation in multiple listing services.

Manager Administration, Bosco Inc. South Byron, Iowa
Aug. 2011 – Dec. 2011
  • Use computers for various applications, such as database management or word processing.
  • Perform payroll functions, such as maintaining timekeeping information and processing and submitting payroll.
  • Collect and deposit money into accounts, disburse funds from cash accounts to pay bills or invoices, keep records of collections and disbursements, and ensure accounts are balanced.
  • Set up and manage paper or electronic filing systems, recording information, updating paperwork, or maintaining documents, such as attendance records, correspondence, or other material.
  • Locate and attach appropriate files to incoming correspondence requiring replies.

Education

Northern Indiana University, New Marylynn, Arizona
MBA, Marketing, Apr. 2009

East Doyle University, Tawnatown, Oregon
Bachelor of Science, Electronics, Mar. 2007

Skills

MS Office
Skillful

Team building
Experienced

Java
Experienced

Branding
Experienced

Project Management
Experienced

8f0b9f30-66da-4723-b730-f0b21103b87f

Andrew Smith


287 Custer Street, Hopewell, PA 00000

(000) 000-0000

Professional Summary

Quick, hands-on learner with diverse skillset, complemented by high drive and focus. 
Confident in unfamiliar environments, thrilled by new challenges. 
Willing to invest heavily in creative passions and professional development, often produces significant side projects. 
Outgoing, natural leader. 

Employment history

Brand Manager, Ondricka-Kautzer. Pierremouth, North Dakota
Feb. 2020 – Present
Manage social media presence and lead marketing efforts of a sustainable fashion brand, Alpaca Apparel. 
Responsibilities include:
  • creating content for social media channels (Instagram and Twitter)
  • generating and running ads to promote business on Facebook and Instagram
  • developing, refining, and reinforcing brand identity in the company’s online presence and inside the company

Product Manager, Ruecker-Turcotte. New Tyrone, Oklahoma
Apr. 2017 – Jan. 2018
This position involved developing productivity-oriented software-as-a-service products. 
Common tasks included:
  • designing digital graphic assets for use across web and mobile platforms
  • designing the user experience of productivity-themed mobile apps 
  • managing product development strategy and timelines
  • light cross platform mobile app development with React Native
  • light backend web development with Ruby on Rails and MongoDB

Server/ Counter Attendant, Dach-Graham. Bartellburgh, Missouri
Mar. 2017 – Apr. 2017
Make and serve smoothies, simple food items (candy, microwave foods). Attend to cash register and take orders. Count and stock store with inventory, manage store finances. Clean and organize the store on a daily basis. 

3D Printer Technician, Mraz-Walsh. Port Emiliemouth, Massachusetts
Jun. 2016 – Aug. 2016
Design and produce a custom 3D printer for use in education. Produce 3D mockups and renders in CAD software, optimize parts for fabrication once finalized. Assemble and calibrate 3D printers – includes wiring components, configuring firmware, and physical assembly of components.

Education

North Sanford, Dooleyport, South Carolina
BBA, Business, Present

Eastern Connecticut Academy, Trentville, West Virginia
High School Diploma, -, Nov. 2018

Skills

Full Stack Web Design

Social Media Marketing

Mobile App Development

Brand Design, Strategy, and Management

Creative Writing

Small Business Management

3D Design and Modeling (CAD)

Adobe Illustrator (Illustration)

Adobe Photoshop (Photo Editing)

Video Editing

9190292f-1d93-4a88-b744-d98c6e8f34b6

Andrew Smith

287 Custer Street, Hopewell, PA 00000
[email protected]
(000) 000-0000

Professional Summary

Leveraging the professional skills and experience I have gained thus far in my professional career, to deliver successfully, as a digital marketing strategist. The experience I’ve gathered spans mostly from SEO, social media management to content creation. My success with marketing teams, conduting campaigns comes from a combination of thorough research, an ability to adapt to the ever-changing landscape and data-proven strategies. Personal skills include leadership, top-notch communication skills, and the ability to readily convince people. 

Employment history

Brand Manager, O'Reilly-Bode. Rosenbaummouth, Alabama
Dec. 2019 – Present
  • Formulate, direct and coordinate marketing activities and policies to promote products and services, working with advertising and promotion managers.
  • Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.
  • Develop pricing strategies, balancing firm objectives and customer satisfaction.
  • Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends. marketing

Digital Marketing Executive, Nicolas, Wintheiser and Terry. Treutelborough, Hawaii
Mar. 2019 – Apr. 2019
1. Social media planning
2. Social media execution
3. Online Reputation management
4. On Page SEO
5. Off Page SEO

Brand Manager, Prosacco-Collins. South Juliannaport, Alabama
Jan. 2018 – Aug. 2018
  • 1.Markt Research
  • 2. Data analysis (Traffic Analysis From Google Analytics)
  • 3. On Page SEO
  • 4. Off Page SEO

Student Ambassador, Jenkins-Mertz. Marcellusshire, Alabama
Nov. 2016 – Mar. 2017
  • 1. Multiple project management
  • 2. Generating finance through various activities
  • 3. Team management
  • 4. Point of contact between sponsors and team

Education

Southern Armstrong Academy, Willisberg, Oklahoma
B.E., Electrical Engineering, Aug. 2017

The Renner Institute, Port Arlethahaven, South Dakota
Diploma In Engineering, Electrical Engineering, Jun. 2014

Skills

Ads Planning

Social Media Planning

Team Management

Data driven marketing

Project Management

brand manager

  • Cooperating with all the brands or suppliers to develop ideas, strategies and implementation on the event and promotional activities
  • Building and maintaining positive working relationship with the media, suppliers, customers, VIP customer database who can be a royal customer
  • Involving in membership program
  • Setting marketing budget & event agenda
  • Developing detail project plans for all press preview & events
  • Developing strategies to cooperate with other companies in increasing sales income and wider database
  • Monitoring daily sales & customer traffic

brand manager

  •  Was part of a marketing team that saw record sales revenue during a busy christmas period.
  • Planning Marketing camping for IDR.
  • Planning Events for Doctors & Pharma Companies
  • Clients- Cipla, Ranbaxy, Novartis, Alkem, Sun Pharma and other companies.

brand manager

  • Managing JUMBO brand of Mosquito Coils and Aerosol products 
  • Developing and implementing consumer engagement activities-National and regional consumer promotions. 
  • Co-ordination with distributor’s sales team and supporting their requirement to profitably achieve the target. 
  • Developing thematic and tactical advertising campaigns for Print & Broadcast Media with advertising agency. 
  • Liaising with local suppliers on developing premiums and POSM. 

brand manager

  • Arrange public appearances, lectures, contests, or exhibits for clients to increase product or service awareness or to promote goodwill.Led a team of 3 responsible for promoting and advertising the E-wallet startup all over Delhi.
  • Inventory Maintenance.
  • Launch product design and specification.
  • Merchandise sales.

brand manager/ owner

  • Confer with production or support personnel to produce or coordinate production of advertisements or promotions. 
  • Customer engagement event management.
  • Co-ordination of customer vehicle handovers.
  • Product price management.

brand manager

  • Manage, co-ordinate and deliver ABL & BTL brand marketing campaigns 
  • Develop, manage and control all in park activations. 
  • Content development – TV, cinema, social and digital advertisements.
  • Develop brands across all digital platforms.
  • Manage campaign budgets.
  • Manage content shoots – video & photography.
  • Briefing creative studios and agencies. 

brand manager(charles&keith, thefaceshop)

  • Strategist for long term business plan and branding in Myanmar
  • Finding potential market and locations for shop opening
  • Planning for annual merchandising, advertising and promotion
  • Attending training, buying conference and business meeting at oversea
  • Initiating in preparation, implementation and monitoring of budget and expenditures
  • Training, supervision and management of office staffs( day to day guidance on operational issues and overall performance management)
  • Developing strategies to strengthen the brand name

brand manager

  • Handle a drug reference guide {IDR} & journals & generate New business for the company from the Pharma sector.
  • Handling Journal Ad/Space selling and coordination with clients.
  • Developing new business opportunities – Cobranded tie-ups with brands with journals.
  • Meeting and coordinating with Doctors to publish articles in my journal.
  • Responsible to look after the circulation of the journal.
  • Content Tie-up with doctors for brands.
  • Creative design for all new journals.

brand manager

  • Management and distribution of the annual brand budget.
  •  Recruitment and supervision of merchants.
  • CRM system maintenance.
  • Management of pipeline stock from order through to shipping, import and delivery.

brand manager

  • Customer Acquisition
  • Brand Detainment
  • Brand Promotion
  • Feedback
  • Weekly targets were accomplished 
  • Daily report was discussed with the superior .

brand manager

  • Oversee NSW sales of all new and pre-owned Bentleys.
  • Refinement of sales process and lead management.
  • Achieving and exceeding internal and OEM sales targets.
  • Increasing average GPU.
  • Design and specification of stock vehicles and bespoke customer orders.
  • Showroom maintenance and design of product layout for optimal stock management and presentation.
  • Vehicle demonstration and presentation.

brand manager

  •  Conduct staff meetings with sales personnel to introduce new merchandise. 
  • Arrange public appearances, lectures, contests, or exhibits for clients to increase product or service awareness or to promote goodwill. 
  • Evaluate the financial aspects of product development, such as budgets, expenditures, research and development, return-on-investment and profit-loss projections.
  • Consult with product development personnel on product specifications such as design, color, packaging.

senior brand manager, brand manager, marketing assistant

  • Planning and executing ATL Marketing Programs (i.e. preparing yearly media flow plan & implementing monthly media schedules especially for Journals) 
  • Assisting for implementation of BTL Marketing Programs (i.e. regional consumer promotion, national consumer promotions, sponsorship program in music & sport) 
  • Communicating and supervising the advertising agency for developing creative art work for Print Ad 
  • Monthly media planning for Print Media base on marketing activities 
  • Handling and purchasing POS & Premium items for both Dagon brand & Skol Super brand. 
  • All job assignments are directly reported to Expatriate General Manager 

brand manager

  • Design, execution and supervision of the brand strategy in the country.
  • Develop knowledge of consumers, market and competitors.
  • Analysis of sales, campaigns results and promotional actions.
  • Benchmark with competitor brands.
  •  Development of graphic pieces and communication for sales channels.
  • Frecuent coordination with regional manager, factory and headquarter.
  • Coordination with the commercial area, operations, supply, marketing, stores, among others within the company. 

brand manager

  • +1.5% market shares increased in fragrance category by expanding new distribution channels and executing marketing activities both ATL and BTL to increase brand awareness and create customer engagement 
  • +25% sales growth by analyzing target market and planning to differentiate products across all channels. 
  • Successfully initiated retail entertainment campaign to gain engagement on social media and to create new customer experience 
  • Identify, develop, and evaluate marketing strategy, based on  objectives, market characteristics, cost and markup factors.

brand manager

  • Supervising Advertising, Product Design and other forms of Marketing to maintain consistency in branding. 
  • Analyzing the success of marketing campaigns and creating reports. 
  • Organizing events such as exhibition, Photo shoots & Activities (BTL & ATL). 
  • Monitor market trends, research consumer markets and Competitors activity. 
  • Analysis of Sales forecasts and relevant financials and reporting on product sales. 
  • Maintaining all information regarding competitors by using local markets and retail outlets. 
  • Market Analysis/Survey for new product development and existing product mix changes. 

brand manager

  •  Communication & Marketing: Implemented the Brand’s corporate identity and image perception. 
  • Developed tactical & strategic marketing plans. Conducted product studies and market analysis. 
  • New products launch events. Supervised and coordinated all advertising activities and campaigns with advertising agencies
  • Management: Developed annual business plans and budgets. 
  • Managed the passenger vehicle sales team plus a separate commercial vehicle department. Supervised stock and inventory management,
  •  Development & Training: Trained sales staff .and developed the dealer network through intensive and regular interaction. 
  • Business Development: Regular monitoring and awareness of market trends, expectations, and needs in order to be ahead of the competition. Follow up with the manufacturer. monitored retail and market prices. 

brand manager

  • Analyse key competitor activity; strategy, design and media usage and investigate media consumption and consumer behaviour applicable to our businesses brands and target audiences. 
  • Assist with event planning and attend events as required. 
  • Work collaboratively with internal stakeholders to roll out tactical marketing campaigns, including the planning for and preparation of promotional packs to support marketing activities. 
  • Website development and maintenance for clients.

brand manager

  • Consult with advertising agencies or staff to arrange promotional campaigns in all types of media for products, organisations, or individuals.
  • Closely monitors competition activities on weekly basis and prepares relevant reports for the Business Partners.
  • Prepare communication plans to support new product launches; launch event, TVC development, social advertising contents. 
  • Assist the copy writer in writing communication copy and proof reading for a wide range of marketing/advertising collateral, which delivers key messages in accordance with corporate brand strategy.

brand manager

  • Project manage client briefs and workflow; strategy, communications, design and digital, understanding timelines, budgets and milestones within campaign. 
  • Guide the direction and implementation of campaigns with designers and copy writers. 
  • Initiate market Qualitative and Quantitative research studies and analyse findings 
  • Consult with product development personnel and designers on product specifications such as design, color, or packaging.
  •  Key contact for clients and maintain business relationships; manage deadlines, expectations and deliverables on time and within budget. 
  •  Ensure all communications and advertising is on brand according to brand guidelines and style guide. 
  • Assist in strategy development and post analysis on marketing and advertising campaigns. 

brand manager

  • Provide administrative support to the team
  • Prepare annual marketing plans for local beverage brands.
  • Communicate product knowledge to customers and team members.
  • Manage product portfolio and analyze product segment performance.
  • Plan and implement promotional campaigns and marketing campaigns.
  • Manage online marketing campaigns and evaluate the financial aspects of product development, such as budget management and research appropriations.
  • Organize brand-related events and launch activities.

brand manager

  • Prepares and follows up short term projects to boost the sales and reinforce the brand awareness
  • Prepares yearly sales and support budget forecast, based on Business Partners strategy, market knowledge and macroeconomic environment forecasts.
  • Coordinates and controls product import process with final goals: stock optimisation and out of stock reduction to 0.
  • Prepares all relevant reports requested by Business partners within the requested timeline.

brand manager

  • Acts as the key link between the local Distribution Company and Business partners’ in terms of the execution of marketing plans and consumer engagement activities to ensure that relevant marketing / sales objectives are achieved.
  • Prepares monthly sales priorities and targets per channel
  • Proposes/recommends tailor made promotional or  trade activities in line with consumer preferences with final goal: achieve sales target
  • Ensures monthly plans are properly communicated to the sales team
  • Coordinates and monitors implementation of marketing activities and evaluates the performance on monthly basis
  • Prepares distribution plan of new launches, client based and channel based. Monitors the results and suggests corrective actions when deviations from plan.
  • Monitors activity costs and ensures that monthly activity support budget is respected

brand manager

  • Conceptualised a luxury soft hotel brand and collaborated with premium brands, media houses and external agencies to offer maximum exposure to member hotels
  • Arranged public appearances, lectures, contests, and exhibits in CAT-A magazines and premium events for hotels to increase product and service awareness
  • Collaborated with other premium brands for cross-promotional activities
  • Selling experiences through story telling and content writing
  • Created offline promotional material, such as brochures, pamphlets, business cards, stationary, or signage

brand manager

  • Oversee all marketing and advertising activities to ensure overall brand consistency.
  • Monitor market trends, research consumer markets and competitors’ activities to identify opportunities.
  • Establish performance specifications, cost and price parameters.
  • Coordinate and manage launches, marketing collateral, concept samples, and presentations.
  • Identify, prioritize and manage project timelines.
  • In-depth understanding of the consumer market to identify trends, opportunities and competitive risks
  • Actively take on special projects, as needed.

brand manager

  • Implement delivery services integrations
  • Deal with performance advertisers and get them on-board.
  • Achieve business growth targets in assigned accounts.
  • Build strategic partnerships and maximize business opportunities for all clients.